Winemaker Audience in United States

Winemaker logo

Winemaker has an estimated audience of 1,412,431 people in United States. 57.7% are female, 42.3% are male, average age 45.2. Top regions: California, Texas, New York. Top brand affinities: MeatEater, Natural rubber, Muk-bang, Karbala, Elsword.

The average Winemaker fan in United States is 45.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include MeatEater, Natural rubber, Muk-bang, with strongest over-indexing on MeatEater (27.76× the country average). Demographically, the Winemaker audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Winemaker fans

Demographic split for Winemaker audience in United States
MetricValue
Female57.7%
Male42.3%
Average age45.2
Estimated audience size1,412,431

Audience persona

The typical Winemaker fan in United States is more female, around 45.2 years old, with strong Design Affinity tendencies and a notable affinity for MeatEater.

Top regions in United States

Top regions ranked by reach for Winemaker in United States
RegionReachAffinity
California330,5832.13×
Texas85,5470.7×
New York71,3650.9×
Florida66,3500.69×
Pennsylvania47,7781×
Illinois44,4450.94×
Ohio41,2490.95×
Virginia36,8531.07×
North Carolina36,4470.86×
Washington35,9631.27×
Michigan31,2080.84×
New Jersey29,4880.82×
Oregon29,3201.81×
Georgia28,3460.65×
Arizona27,5340.95×
Kentucky25,4661.44×
Massachusetts20,9490.75×
Tennessee18,8790.67×
Indiana18,7080.73×
Colorado18,2830.82×
Missouri17,2550.76×
Maryland16,0890.66×
South Carolina15,5430.73×
Wisconsin14,7040.69×
Alabama14,5000.73×
Minnesota14,2320.7×
Nevada13,1140.96×
Louisiana12,4620.68×
Connecticut11,6520.82×
Oklahoma10,6550.68×
Arkansas9,3380.8×
Utah7,9490.63×
Idaho7,5681.07×
Iowa7,1870.62×
Mississippi7,0080.6×
New Mexico6,9650.98×
Kansas6,6800.6×
Hawaii6,3791.05×
West Virginia5,7850.88×
Alaska5,7731.91×
Nebraska5,0570.71×
Montana5,0331.28×
South Dakota4,9681.52×
Washington, District of Columbia4,9601.17×
Vermont4,9051.98×
North Dakota4,8371.67×
New Hampshire4,7670.86×
Wyoming4,6802.24×
Rhode Island4,6031.02×
Maine4,6000.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Winemaker audience
BrandAffinityCategory
MeatEater27.76×Movies & TV
Natural rubber5.49×Cars & Mobility
Muk-bang43.45×Food & Beverages
Karbala16.43×Travel & Leisure
Elsword28.65×Games
Bank account4.22×Business & Career
Ken Burns12.04×Movies & TV
Lulu 黃路梓茵4.4×Movies & TV
Governor of Michigan8.23×Politics & Society
Cacique12.2×Food & Beverages
Collectable1.69×Kids & Family
Historic site4.48×Arts & Culture
Cacique11.54×Food & Beverages
Staycation3.3×Home & Garden
Goop5.33×Internet & Social Media
Unique Gifts2.24×Shopping
Birthday Gifts2.97×Kids & Family
Hibachi6.74×Food & Beverages
Fairy godmother6.01×Literature
Home equity1.51×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Winemaker audience
TraitClusterScore
Design AffinityPREMIUM2.84
IndulgenceJOY2.68
Luxury OrientationPREMIUM1.93
TravellingTHRILL1.89
SustainabilityBALANCE1.81
DIY MentalityTHRILL1.76

Worldwide distribution

Worldwide audience distribution share by country for Winemaker
CountryShare
United States22.5%
Italy9.6%
France8.3%

See Winemaker audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Winemaker have in United States?

Winemaker has an estimated audience of 1,412,431 people in United States, concentrated in California and Texas.

What is the gender split and age of Winemaker fans?

57.7% of Winemaker fans are female, 42.3% are male, with an average age of 45.2 years.

Which brands do Winemaker fans like most?

Winemaker fans show strongest brand affinity for MeatEater (27.76×), Natural rubber (5.49×), and Muk-bang (43.45×) over the country average.

Where do Winemaker fans live in United States?

Winemaker fans in United States are most concentrated in California (reach 330,583), Texas (reach 85,547), and New York (reach 71,365). These three regions account for the largest share of the active audience.

What other brands do Winemaker fans also like?

Beyond Winemaker itself, the audience over-indexes on Natural rubber (5.49×), Muk-bang (43.45×), Karbala (16.43×), and Elsword (28.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Winemaker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.