A data profile of the people who buy, follow and care about Thriller movies in Australia — modelled from more than twelve digital signal sources. Thriller movies has an estimated audience of 4,681,292 people in Australia.
Thriller movies has an estimated audience of 4,681,292 people in Australia. 53.1% are female, 46.9% are male, average age 39.2. Top brand affinities: Real property, Robert Redford, Stranger Things, Bored Panda, Chromecast.
Top brand affinities include Real property, Robert Redford, Stranger Things, with strongest over-indexing on Real property (1.57× the country average).
Demographically, the Thriller movies audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Extroversion, Risk Appetite.
The typical Thriller movies fan in Australia is balanced, around 39.2 years old, with strong Extroversion tendencies and a notable affinity for Real property.
The key figures that characterise the Thriller movies profile in Australia.
53.1% are female, 46.9% are male, average age 39.2.
| Metric | Value |
|---|---|
| Female | 53.1% |
| Male | 46.9% |
| Average age | 39.2 |
| Estimated audience size | 4,681,292 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 21% |
of the worldwide Thriller movies audience comes from Australia.
| Country | Share |
|---|---|
| United States | 19.5% |
| Japan | 5.5% |
| China | 5.2% |
The strongest cross-interests of the Thriller movies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Roald Dahl | Literature | 2.71× | ||
| 02 | Chromecast | Technology & Electronics | 2.59× | ||
| 03 | Steven Spielberg | Movies & TV | 2.55× | ||
| 04 | Inception | Movies & TV | 2.53× | ||
| 05 | Cillian Murphy | Movies & TV | 2.39× | ||
| 06 | Olivia Colman | Movies & TV | 2.29× | ||
| 07 | Christopher Nolan | Movies & TV | 2.28× | ||
| 08 | Liam Neeson | Movies & TV | 2.25× | ||
| 09 | BTS | Music & Radio | 2.21× | ||
| 10 | Nathan Fillion | Movies & TV | 2.09× | ||
| 11 | Russell Crowe | Movies & TV | 2.05× | ||
| 12 | Nicholas Hoult | Movies & TV | 1.97× | ||
| 13 | Robert Redford | Movies & TV | 1.96× | ||
| 14 | Roku | Movies & TV | 1.96× | ||
| 15 | Isla Fisher | Movies & TV | 1.86× | ||
| 16 | Matt Damon | Movies & TV | 1.81× | ||
| 17 | Bored Panda | Internet & Social Media | 1.74× | ||
| 18 | Michelle Pfeiffer | Movies & TV | 1.64× | ||
| 19 | Real property | Home & Garden | 1.57× | ||
| 20 | Stranger Things | Movies & TV | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.11× | |
| Risk Appetite | THRILL | 1.04× | |
| Spirituality | BALANCE | 1.03× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.78× | |
| Family Orientation | CONSERVATISM | 0.82× | |
| Travelling | THRILL | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Thriller movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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