A data profile of the people who buy, follow and care about Thriller movies in India — modelled from more than twelve digital signal sources. Thriller movies has an estimated audience of 13,939,554 people in India.
Thriller movies has an estimated audience of 13,939,554 people in India. 23.0% are female, 77.0% are male, average age 30.7. Top brand affinities: Comics, Stranger Things, Manga, Volunteering, Videography.
Top brand affinities include Comics, Stranger Things, Manga, with strongest over-indexing on Comics (2.16× the country average).
Demographically, the Thriller movies audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Extroversion, Pet Ownership.
The typical Thriller movies fan in India is more male, around 30.7 years old, with strong Extroversion tendencies and a notable affinity for Comics.
The key figures that characterise the Thriller movies profile in India.
23.0% are female, 77.0% are male, average age 30.7.
| Metric | Value |
|---|---|
| Female | 23.0% |
| Male | 77.0% |
| Average age | 30.7 |
| Estimated audience size | 13,939,554 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 30% | |
| 30-39 | 17% | |
| 40-49 | 9% | |
| 50+ | 6% |
of the worldwide Thriller movies audience comes from India.
| Country | Share |
|---|---|
| United States | 19.5% |
| Japan | 5.5% |
| China | 5.2% |
The strongest cross-interests of the Thriller movies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Conjuring | Movies & TV | 2.88× | ||
| 02 | Manga | Literature | 2.39× | ||
| 03 | Comics | Literature | 2.16× | ||
| 04 | One Piece | Movies & TV | 2.03× | ||
| 05 | Minivans | Cars & Mobility | 2.02× | ||
| 06 | Videography | Internet & Social Media | 1.89× | ||
| 07 | Real property | Home & Garden | 1.89× | ||
| 08 | Computer monitors | Technology & Electronics | 1.82× | ||
| 09 | Volunteering | Politics & Society | 1.78× | ||
| 10 | Young's | Food & Beverages | 1.67× | ||
| 11 | Stranger Things | Movies & TV | 1.64× | ||
| 12 | Reptiles | Pets & Animals | 1.64× | ||
| 13 | Bars | Travel & Leisure | 1.63× | ||
| 14 | Sunglasses | Fashion & Accessoires | 1.57× | ||
| 15 | OnePlus | Technology & Electronics | 1.56× | ||
| 16 | Social media marketing | Business & Career | 1.55× | ||
| 17 | Drawing | Home & Garden | 1.53× | ||
| 18 | Tattoos | Fashion & Accessoires | 1.53× | ||
| 19 | Fast food restaurants | Food & Beverages | 1.52× | ||
| 20 | Search engine optimization | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.28× | |
| Pet Ownership | JOY | 1.17× | |
| Early Adopter Mentality | POWER | 1.08× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.77× | |
| Social Media Usage | JOY | 0.81× | |
| Tradition | CONSERVATISM | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Thriller movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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