A data profile of the people who buy, follow and care about Court shoe in Brazil — modelled from more than twelve digital signal sources. Court shoe has an estimated audience of 3,491,337 people in Brazil.
The average Court shoe fan in Brazil is 36.0 years old, more female, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.
Top brand affinities include Barbie, High-heeled footwear, Sandal, with strongest over-indexing on Barbie (2.83× the country average).
Demographically, the Court shoe audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Price Sensitivity, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
The typical Court shoe fan in Brazil is more female, around 36.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Barbie.
The key figures that characterise the Court shoe profile in Brazil.
89.2% are female, 10.8% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 89.2% |
| Male | 10.8% |
| Average age | 36.0 |
| Estimated audience size | 3,491,337 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 25% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 12% |
of the worldwide Court shoe audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 25.5% |
| Japan | 14.1% |
| China | 8.9% |
Where the Court shoe audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Paraíba | ~80K | 1.08× | |
| 02 | Piauí | ~50K | 1.08× | |
| 03 | Rio Grande do Norte | ~60K | 1.07× | |
| 04 | Rondônia | ~30K | 1.07× | |
| 05 | Alagoas | ~50K | 1.05× | |
| 06 | Federal District | ~60K | 1.02× | |
| 07 | Pernambuco | ~200K | 1.01× | |
| 08 | Sergipe | ~40K | 1.01× | |
| 09 | Amazonas | ~60K | 1.00× | |
| 10 | Tocantins | ~20K | 1.00× | |
| 11 | Amapá | ~10K | 1.00× | |
| 12 | Roraima | ~10K | 1.00× | |
| 13 | Goiás | ~100K | 0.99× | |
| 14 | Pará | ~100K | 0.99× | |
| 15 | Maranhão | ~90K | 0.99× | |
| 16 | Espírito Santo | ~70K | 0.99× | |
| 17 | Mato Grosso | ~60K | 0.99× | |
| 18 | Mato Grosso do Sul | ~50K | 0.99× | |
| 19 | Santa Catarina | ~200K | 0.98× | |
| 20 | Ceará | ~100K | 0.98× | |
| 21 | Bahia | ~200K | 0.96× | |
| 22 | Rio Grande do Sul | ~200K | 0.96× | |
| 23 | Paraná | ~200K | 0.95× | |
| 24 | Minas Gerais | ~300K | 0.93× | |
| 25 | Rio de Janeiro | ~300K | 0.93× | |
| 26 | São Paulo | ~800K | 0.84× | |
| 27 | Acre | 0.00× |
The strongest cross-interests of the Court shoe audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Heel (shoe) | Fashion & Accessoires | 8.42× | ||
| 02 | High-heeled footwear | Fashion & Accessoires | 5.35× | ||
| 03 | Sandal | Fashion & Accessoires | 4.75× | ||
| 04 | One-piece swimsuit | Fashion & Accessoires | 3.91× | ||
| 05 | Reseller | Shopping | 3.23× | ||
| 06 | Bikini | Fashion & Accessoires | 3.09× | ||
| 07 | Costume jewelry | Fashion & Accessoires | 2.94× | ||
| 08 | Skirt | Fashion & Accessoires | 2.94× | ||
| 09 | Anti-aging cream | Beauty & Wellness | 2.89× | ||
| 10 | Barbie | Movies & TV | 2.83× | ||
| 11 | Arezzo | Travel & Leisure | 2.82× | ||
| 12 | Nail polish | Beauty & Wellness | 2.77× | ||
| 13 | Shorts | Fashion & Accessoires | 2.65× | ||
| 14 | Moda Feminina | Fashion & Accessoires | 2.64× | ||
| 15 | Blouse | Fashion & Accessoires | 2.53× | ||
| 16 | Wholesale | Fashion & Accessoires | 2.14× | ||
| 17 | Trousers | Fashion & Accessoires | 2.09× | ||
| 18 | Men's clothing | Fashion & Accessoires | 2.02× | ||
| 19 | Discounting | Shopping | 1.96× | ||
| 20 | Women's clothing | Fashion & Accessoires | 1.81× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.57× | |
| Creativity | OPEN | 1.50× | |
| Indulgence | JOY | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.43× | |
| Risk Appetite | THRILL | 0.61× | |
| Need for Security | CONSERVATISM | 0.62× |
Court shoe has an estimated audience of 3,491,337 people in Brazil, concentrated in São Paulo and Minas Gerais.
89.2% of Court shoe fans are female, 10.8% are male, with an average age of 36.0 years.
Court shoe fans show strongest brand affinity for Barbie (2.83×), High-heeled footwear (5.35×), and Sandal (4.75×) over the country average.
Court shoe fans in Brazil are most concentrated in São Paulo (reach ~800K), Minas Gerais (reach ~300K), and Rio de Janeiro (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Court shoe itself, the audience over-indexes on High-heeled footwear (5.35×), Sandal (4.75×), Reseller (3.23×), and Arezzo (2.82×) compared to the Brazil average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Court shoe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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