Animal Rescue Foundation Audience in Germany

Animal Rescue Foundation logo

Animal Rescue Foundation has an estimated audience of 332,319 people in Germany. 69.8% are female, 30.2% are male, average age 39.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Collectable, Cancoillotte, Progressive rock, Artistic inspiration.

The average Animal Rescue Foundation fan in Germany is 39.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Collectable, Cancoillotte, with strongest over-indexing on Rossmann (1.78× the country average). Demographically, the Animal Rescue Foundation audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Pets & Animals · Type: NGO / Political Party · Subtype: Charity

Demographics of Animal Rescue Foundation fans

Demographic split for Animal Rescue Foundation audience in Germany
MetricValue
Female69.8%
Male30.2%
Average age39.1
Estimated audience size332,319

Audience persona

The typical Animal Rescue Foundation fan in Germany is more female, around 39.1 years old, with strong Pet Ownership tendencies and a notable affinity for Rossmann.

Top regions in Germany

Top regions ranked by reach for Animal Rescue Foundation in Germany
RegionReachAffinity
Nordrhein-Westfalen73,2321.01×
Bayern62,9131.18×
Baden-Württemberg60,2671.33×
Hessen30,3451.2×
Niedersachsen29,5550.92×
Berlin22,1251.49×
Sachsen15,3580.94×
Rheinland-Pfalz15,2760.92×
Schleswig-Holstein10,8420.91×
Hamburg9,2611.23×
Brandenburg7,6060.74×
Sachsen-Anhalt7,1880.83×
Thüringen7,0740.84×
Mecklenburg-Vorpommern5,2590.83×
Saarland2,9480.72×
Bremen2,6200.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Animal Rescue Foundation audience
BrandAffinityCategory
Rossmann1.78×Shopping
Collectable3.32×Kids & Family
Cancoillotte9.33×Food & Beverages
Progressive rock2.51×Music & Radio
Artistic inspiration1.89×Arts & Culture
Kodi (software)3.77×Technology & Electronics
Home Office1.52×Business & Career
Time (magazine)2.32×News
Product design1.75×Business & Career
Figure painting (hobby)3.72×Arts & Culture
Škoda Kodiaq1.72×Cars & Mobility
Nurse education1.97×Kids & Family
Natural rubber1.7×Cars & Mobility
Headhunters (film)3.24×Movies & TV
Centurion (film)3.22×Movies & TV
Scratching post3.44×Pets & Animals
N'Golo Kanté3.01×Sports
Women's empowerment1.88×Politics & Society
Ho, Ghana2.07×Travel & Leisure
Jacob Tremblay2.2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Animal Rescue Foundation audience
TraitClusterScore
Pet OwnershipJOY2.97
Community OrientationOPEN1.98
Sports ActivityPOWER1.47
SustainabilityBALANCE1.4
SpiritualityBALANCE1.28
Urban LifestyleOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Animal Rescue Foundation
CountryShare
United States44.2%
Germany10.0%
France7.6%

See Animal Rescue Foundation audiences in other countries

More Charity audiences in Germany

Frequently asked questions

How many fans does Animal Rescue Foundation have in Germany?

Animal Rescue Foundation has an estimated audience of 332,319 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Animal Rescue Foundation fans?

69.8% of Animal Rescue Foundation fans are female, 30.2% are male, with an average age of 39.1 years.

Which brands do Animal Rescue Foundation fans like most?

Animal Rescue Foundation fans show strongest brand affinity for Rossmann (1.78×), Collectable (3.32×), and Cancoillotte (9.33×) over the country average.

Where do Animal Rescue Foundation fans live in Germany?

Animal Rescue Foundation fans in Germany are most concentrated in Nordrhein-Westfalen (reach 73,232), Bayern (reach 62,913), and Baden-Württemberg (reach 60,267). These three regions account for the largest share of the active audience.

What other brands do Animal Rescue Foundation fans also like?

Beyond Animal Rescue Foundation itself, the audience over-indexes on Collectable (3.32×), Cancoillotte (9.33×), Progressive rock (2.51×), and Artistic inspiration (1.89×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Animal Rescue Foundation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.