A data profile of the people who buy, follow and care about Animal Rescue Foundation in United States — modelled from more than twelve digital signal sources. Animal Rescue Foundation has an estimated audience of 1,470,754 people in United States.
The average Animal Rescue Foundation fan in United States is 41.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Illinois.
Top brand affinities include Khan Academy, Dog agility, Petco, with strongest over-indexing on Khan Academy (9.85× the country average).
Demographically, the Animal Rescue Foundation audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Community Orientation, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Animal Rescue Foundation fan in United States is more female, around 41.0 years old, with strong Community Orientation tendencies and a notable affinity for Khan Academy.
The key figures that characterise the Animal Rescue Foundation profile in United States.
72.2% are female, 27.8% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 72.2% |
| Male | 27.8% |
| Average age | 41.0 |
| Estimated audience size | 1,470,754 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 26% |
Where the Animal Rescue Foundation audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~80K | 4.60× | |
| 02 | Indiana | ~100K | 3.67× | |
| 03 | Illinois | ~100K | 2.77× | |
| 04 | Ohio | ~100K | 2.64× | |
| 05 | Connecticut | ~40K | 2.47× | |
| 06 | New York | ~100K | 1.79× | |
| 07 | California | ~300K | 1.73× | |
| 08 | Mississippi | ~10K | 1.17× | |
| 09 | Nevada | ~20K | 1.14× | |
| 10 | Alaska | ~3K | 1.01× | |
| 11 | Georgia | ~40K | 0.99× | |
| 12 | Louisiana | ~20K | 0.97× | |
| 13 | Idaho | ~7K | 0.95× | |
| 14 | Arkansas | ~10K | 0.91× | |
| 15 | Vermont | ~2K | 0.91× | |
| 16 | South Dakota | ~3K | 0.90× | |
| 17 | North Dakota | ~3K | 0.88× | |
| 18 | Iowa | ~10K | 0.87× | |
| 19 | Montana | ~4K | 0.86× | |
| 20 | West Virginia | ~6K | 0.85× | |
| 21 | Delaware | ~3K | 0.85× | |
| 22 | Rhode Island | ~4K | 0.84× | |
| 23 | Washington, District of Columbia | ~4K | 0.84× | |
| 24 | Alabama | ~20K | 0.83× | |
| 25 | Kentucky | ~20K | 0.83× | |
| 26 | Hawaii | ~5K | 0.83× | |
| 27 | Maine | ~4K | 0.83× | |
| 28 | New Mexico | ~6K | 0.82× | |
| 29 | New Hampshire | ~5K | 0.82× | |
| 30 | Nebraska | ~6K | 0.80× | |
| 31 | North Carolina | ~40K | 0.79× | |
| 32 | Washington | ~20K | 0.79× | |
| 33 | Kansas | ~9K | 0.78× | |
| 34 | Michigan | ~30K | 0.76× | |
| 35 | Missouri | ~20K | 0.75× | |
| 36 | Virginia | ~30K | 0.74× | |
| 37 | Oregon | ~10K | 0.74× | |
| 38 | Massachusetts | ~20K | 0.73× | |
| 39 | Maryland | ~20K | 0.73× | |
| 40 | South Carolina | ~20K | 0.71× | |
| 41 | Utah | ~9K | 0.71× | |
| 42 | New Jersey | ~30K | 0.70× | |
| 43 | Arizona | ~20K | 0.70× | |
| 44 | Wisconsin | ~20K | 0.70× | |
| 45 | Tennessee | ~20K | 0.69× | |
| 46 | Colorado | ~20K | 0.68× | |
| 47 | Minnesota | ~10K | 0.68× | |
| 48 | Texas | ~80K | 0.67× | |
| 49 | Pennsylvania | ~30K | 0.66× | |
| 50 | Florida | ~60K | 0.64× |
The strongest cross-interests of the Animal Rescue Foundation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kings Island | Travel & Leisure | 20.61× | ||
| 02 | The Good Wife | Movies & TV | 15.99× | ||
| 03 | Once Upon a Time (TV series) | Movies & TV | 14.84× | ||
| 04 | Dog agility | Pets & Animals | 11.88× | ||
| 05 | Pet Supplies Plus | Shopping | 11.33× | ||
| 06 | Knott's Berry Farm | Travel & Leisure | 10.88× | ||
| 07 | Khan Academy | Business & Career | 9.85× | ||
| 08 | This Is Us (TV series) | Movies & TV | 9.65× | ||
| 09 | Birdwatching | Pets & Animals | 6.89× | ||
| 10 | QVC | Movies & TV | 6.56× | ||
| 11 | Weather forecasting | Home & Garden | 5.88× | ||
| 12 | Sustainable energy | Home & Garden | 5.65× | ||
| 13 | Renewable energy | Business & Career | 5.30× | ||
| 14 | Petco | Shopping | 5.21× | ||
| 15 | FedEx | Business & Career | 4.83× | ||
| 16 | Discount stores | Shopping | 3.28× | ||
| 17 | Mortgage loans | Business & Career | 3.10× | ||
| 18 | Shopping malls | Shopping | 2.92× | ||
| 19 | Internet & Social Media | 2.84× | |||
| 20 | Clothing | Fashion & Accessoires | 1.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 3.63× | |
| Pet Ownership | JOY | 3.63× | |
| Family Orientation | CONSERVATISM | 2.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.91× | |
| Need for Security | CONSERVATISM | 0.96× | |
| Individualism | JOY | 0.97× |
Animal Rescue Foundation has an estimated audience of 1,470,754 people in United States, concentrated in California and New York.
72.2% of Animal Rescue Foundation fans are female, 27.8% are male, with an average age of 41.0 years.
Animal Rescue Foundation fans show strongest brand affinity for Khan Academy (9.85×), Dog agility (11.88×), and Petco (5.21×) over the country average.
Animal Rescue Foundation fans in United States are most concentrated in California (reach ~300K), New York (reach ~100K), and Illinois (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Animal Rescue Foundation itself, the audience over-indexes on Dog agility (11.88×), Petco (5.21×), Once Upon a Time (TV series) (14.84×), and QVC (6.56×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Animal Rescue Foundation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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