Antenne 1 Audience in Germany
Antenne 1 has an estimated audience of 323,626 people in Germany. 51.6% are female, 48.4% are male, average age 40.4. Top regions: Baden-Württemberg, Bayern, Hessen. Top brand affinities: Stradivarius, Progressive rock, Israel, Škoda Kodiaq, KLIX (AM).
The average Antenne 1 fan in Germany is 40.4 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Hessen. Top brand affinities include Stradivarius, Progressive rock, Israel, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Antenne 1 audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Radio Station
Demographics of Antenne 1 fans
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 40.4 |
| Estimated audience size | 323,626 |
Audience persona
The typical Antenne 1 fan in Germany is balanced, around 40.4 years old, with strong Indulgence tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 242,720 | 13.93× |
| Bayern | 16,614 | 0.32× |
| Hessen | 9,290 | 0.38× |
| Nordrhein-Westfalen | 8,702 | 0.12× |
| Rheinland-Pfalz | 3,682 | 0.23× |
| Niedersachsen | 3,664 | 0.12× |
| Berlin | 2,310 | 0.16× |
| Sachsen | 1,555 | 0.1× |
| Hamburg | 1,116 | 0.15× |
| Schleswig-Holstein | 770 | 0.07× |
| Thüringen | 510 | 0.06× |
| Brandenburg | 506 | 0.05× |
| Saarland | 444 | 0.11× |
| Sachsen-Anhalt | 432 | 0.05× |
| Bremen | 305 | 0.11× |
| Mecklenburg-Vorpommern | 268 | 0.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Progressive rock | 1.8× | Music & Radio |
| Israel | 1.53× | Travel & Leisure |
| Škoda Kodiaq | 1.54× | Cars & Mobility |
| KLIX (AM) | 1.69× | Music & Radio |
| Home Delivery | 1.55× | Food & Beverages |
| Figure painting (hobby) | 2.08× | Arts & Culture |
| Golem | 1.64× | Technology & Electronics |
| Volvo V60 | 2.13× | Cars & Mobility |
| Theocracy | 4.26× | Music & Radio |
| Zagreb | 1.61× | Travel & Leisure |
| Keeper (password manager) | 1.74× | Technology & Electronics |
| Esra Erol | 2.24× | Movies & TV |
| Glashütte | 1.53× | Travel & Leisure |
| Phil Campbell (musician) | 1.82× | Music & Radio |
| Viator | 2.19× | Travel & Leisure |
| Carrie (novel) | 1.95× | Literature |
| Gender-neutral language | 1.88× | Politics & Society |
| Hakone, Kanagawa | 2.18× | Travel & Leisure |
| The Equalizer | 1.67× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.24 |
| Sports Activity | POWER | 1.23 |
| LGBTQ+ Identity | OPEN | 1.19 |
| Pet Ownership | JOY | 1.14 |
| Family Orientation | CONSERVATISM | 1.11 |
| Community Orientation | OPEN | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 96.3% |
| China | 0.5% |
| Spain | 0.3% |
See Antenne 1 audiences in other countries
More Music & Radio audiences in Germany
- WWWQ (8,269,951)
- WDR 4 (3,017,998)
- Radio Bollerwagen (2,683,136)
- Radio Bob (2,417,155)
- NDR 2 (2,261,911)
Frequently asked questions
How many fans does Antenne 1 have in Germany?
Antenne 1 has an estimated audience of 323,626 people in Germany, concentrated in Baden-Württemberg and Bayern.
What is the gender split and age of Antenne 1 fans?
51.6% of Antenne 1 fans are female, 48.4% are male, with an average age of 40.4 years.
Which brands do Antenne 1 fans like most?
Antenne 1 fans show strongest brand affinity for Stradivarius (1.97×), Progressive rock (1.8×), and Israel (1.53×) over the country average.
Where do Antenne 1 fans live in Germany?
Antenne 1 fans in Germany are most concentrated in Baden-Württemberg (reach 242,720), Bayern (reach 16,614), and Hessen (reach 9,290). These three regions account for the largest share of the active audience.
What other brands do Antenne 1 fans also like?
Beyond Antenne 1 itself, the audience over-indexes on Progressive rock (1.8×), Israel (1.53×), Škoda Kodiaq (1.54×), and KLIX (AM) (1.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Antenne 1. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.