Antenne 1 Audience in Germany

Antenne 1 has an estimated audience of 323,626 people in Germany. 51.6% are female, 48.4% are male, average age 40.4. Top regions: Baden-Württemberg, Bayern, Hessen. Top brand affinities: Tagesschau, Satire, Transfermarkt, Pets, Vacations.

The average Antenne 1 fan in Germany is 40.4 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Hessen. Top brand affinities include Tagesschau, Satire, Transfermarkt, with strongest over-indexing on Tagesschau (2.66× the country average). Demographically, the Antenne 1 audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Radio Station

Demographics of Antenne 1 fans

Demographic split for Antenne 1 audience in Germany
MetricValue
Female51.6%
Male48.4%
Average age40.4
Estimated audience size323,626

Audience persona

The typical Antenne 1 fan in Germany is balanced, around 40.4 years old, with strong Indulgence tendencies and a notable affinity for Tagesschau.

Top regions in Germany

Top regions ranked by reach for Antenne 1 in Germany
RegionReachAffinity
Baden-Württemberg242,72013.93×
Bayern16,6140.32×
Hessen9,2900.38×
Nordrhein-Westfalen8,7020.12×
Rheinland-Pfalz3,6820.23×
Niedersachsen3,6640.12×
Berlin2,3100.16×
Sachsen1,5550.1×
Hamburg1,1160.15×
Schleswig-Holstein7700.07×
Thüringen5100.06×
Brandenburg5060.05×
Saarland4440.11×
Sachsen-Anhalt4320.05×
Bremen3050.11×
Mecklenburg-Vorpommern2680.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Antenne 1 audience
BrandAffinityCategory
Tagesschau2.66×Movies & TV
Satire3.91×Literature
Transfermarkt2.44×Sports
Pets1.52×Pets & Animals
Vacations2.26×Travel & Leisure
Family1.52×Kids & Family
Automobiles1.53×Cars & Mobility
German television comedy4.14×Movies & TV
German language1.97×Politics & Society
Livemusic2.22×Music & Radio
North Rhine-Westphalia1.83×Travel & Leisure
Hairstyle2.15×Beauty & Wellness
Hygiene2.23×Beauty & Wellness
Breaking news1.93×Movies & TV
Catering3.08×Food & Beverages
Anthropology3.5×Business & Career
Maine Coon2.93×Pets & Animals
Westdeutscher Rundfunk2.29×Movies & TV
StuttgartTravel & Leisure
Western Union2.46×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Antenne 1 audience
TraitClusterScore
IndulgenceJOY1.24
Sports ActivityPOWER1.23
LGBTQ+ IdentityOPEN1.19
Pet OwnershipJOY1.14
Family OrientationCONSERVATISM1.11
Community OrientationOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for Antenne 1
CountryShare
Germany96.3%
China0.5%
Spain0.3%

See Antenne 1 audiences in other countries

More Music & Radio audiences in Germany

Frequently asked questions

How many fans does Antenne 1 have in Germany?

Antenne 1 has an estimated audience of 323,626 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of Antenne 1 fans?

51.6% of Antenne 1 fans are female, 48.4% are male, with an average age of 40.4 years.

Which brands do Antenne 1 fans like most?

Antenne 1 fans show strongest brand affinity for Tagesschau (2.66×), Satire (3.91×), and Transfermarkt (2.44×) over the country average.

Where do Antenne 1 fans live in Germany?

Antenne 1 fans in Germany are most concentrated in Baden-Württemberg (reach 242,720), Bayern (reach 16,614), and Hessen (reach 9,290). These three regions account for the largest share of the active audience.

What other brands do Antenne 1 fans also like?

Beyond Antenne 1 itself, the audience over-indexes on Satire (3.91×), Transfermarkt (2.44×), Pets (1.52×), and Vacations (2.26×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Antenne 1. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.