A data profile of the people who buy, follow and care about Attitude (magazine) in Germany — modelled from more than twelve digital signal sources. Attitude (magazine) has an estimated audience of 392,641 people in Germany.
The average Attitude (magazine) fan in Germany is 33.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Telegram, Ramadan (calendar month), Same-sex marriage, with strongest over-indexing on Telegram (21.48× the country average).
Demographically, the Attitude (magazine) audience skews balanced with an average age of 33.8, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Attitude (magazine) fan in Germany is balanced, around 33.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Telegram.
The key figures that characterise the Attitude (magazine) profile in Germany.
55.0% are female, 45.0% are male, average age 33.8.
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 33.8 |
| Estimated audience size | 392,641 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 12% |
of the worldwide Attitude (magazine) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 31.0% |
| India | 12.9% |
| Japan | 10.7% |
Where the Attitude (magazine) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~4K | 1.26× | |
| 02 | Hessen | ~30K | 1.13× | |
| 03 | Hamburg | ~9K | 1.08× | |
| 04 | Bayern | ~60K | 1.03× | |
| 05 | Nordrhein-Westfalen | ~90K | 1.00× | |
| 06 | Rheinland-Pfalz | ~20K | 1.00× | |
| 07 | Berlin | ~20K | 1.00× | |
| 08 | Niedersachsen | ~40K | 0.99× | |
| 09 | Sachsen | ~20K | 0.99× | |
| 10 | Baden-Württemberg | ~50K | 0.98× | |
| 11 | Schleswig-Holstein | ~10K | 0.98× | |
| 12 | Thüringen | ~9K | 0.95× | |
| 13 | Brandenburg | ~10K | 0.93× | |
| 14 | Saarland | ~4K | 0.92× | |
| 15 | Sachsen-Anhalt | ~9K | 0.91× | |
| 16 | Mecklenburg-Vorpommern | ~6K | 0.88× |
The strongest cross-interests of the Attitude (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Same-sex marriage | Kids & Family | 44.12× | ||
| 02 | LGBT tourism | Travel & Leisure | 38.54× | ||
| 03 | Climate engineering | Business & Career | 35.15× | ||
| 04 | Tibetan Buddhism | Politics & Society | 33.24× | ||
| 05 | Scotland national football team | Sports | 32.18× | ||
| 06 | World Economic Forum | Politics & Society | 31.89× | ||
| 07 | Ramadan (calendar month) | Politics & Society | 31.68× | ||
| 08 | Sustainable business | Business & Career | 27.24× | ||
| 09 | Transgenderism | Politics & Society | 24.19× | ||
| 10 | Ukraine national football team | Sports | 23.93× | ||
| 11 | Telegram | Internet & Social Media | 21.48× | ||
| 12 | Love Actually | Movies & TV | 20.00× | ||
| 13 | Earth Day | Politics & Society | 20.00× | ||
| 14 | Wales national football team | Sports | 20.00× | ||
| 15 | Trello | Internet & Social Media | 19.07× | ||
| 16 | Dropbox (service) | Technology & Electronics | 16.97× | ||
| 17 | Sustainable consumption | Food & Beverages | 15.83× | ||
| 18 | Small Business Administration | Business & Career | 15.72× | ||
| 19 | New Year's Eve | Home & Garden | 15.19× | ||
| 20 | Fundraising | Business & Career | 8.93× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.36× | |
| Quality Awareness | PREMIUM | 1.87× | |
| Social Media Usage | JOY | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.80× | |
| DIY Mentality | THRILL | 0.81× | |
| Creativity | OPEN | 0.82× |
Attitude (magazine) has an estimated audience of 392,641 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
55.0% of Attitude (magazine) fans are female, 45.0% are male, with an average age of 33.8 years.
Attitude (magazine) fans show strongest brand affinity for Telegram (21.48×), Ramadan (calendar month) (31.68×), and Same-sex marriage (44.12×) over the country average.
Attitude (magazine) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Attitude (magazine) itself, the audience over-indexes on Ramadan (calendar month) (31.68×), Same-sex marriage (44.12×), Love Actually (20×), and Transgenderism (24.19×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Attitude (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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