A data profile of the people who buy, follow and care about Attitude (magazine) in United States — modelled from more than twelve digital signal sources. Attitude (magazine) has an estimated audience of 2,835,254 people in United States.
The average Attitude (magazine) fan in United States is 30.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include New York Post, Gender studies, Brittany Snow, with strongest over-indexing on New York Post (7.01× the country average).
Demographically, the Attitude (magazine) audience skews more female with an average age of 30.9, and over-indexes on personality traits such as Tradition, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Attitude (magazine) fan in United States is more female, around 30.9 years old, with strong Tradition tendencies and a notable affinity for New York Post.
The key figures that characterise the Attitude (magazine) profile in United States.
65.6% are female, 34.4% are male, average age 30.9.
| Metric | Value |
|---|---|
| Female | 65.6% |
| Male | 34.4% |
| Average age | 30.9 |
| Estimated audience size | 2,835,254 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 20% | |
| 30-39 | 14% | |
| 40-49 | 12% | |
| 50+ | 8% |
Where the Attitude (magazine) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~50K | 1.40× | |
| 02 | Alabama | ~50K | 1.35× | |
| 03 | Mississippi | ~30K | 1.30× | |
| 04 | Arkansas | ~30K | 1.28× | |
| 05 | Colorado | ~50K | 1.22× | |
| 06 | Georgia | ~100K | 1.19× | |
| 07 | North Carolina | ~100K | 1.17× | |
| 08 | Texas | ~300K | 1.15× | |
| 09 | Michigan | ~80K | 1.12× | |
| 10 | Wisconsin | ~50K | 1.12× | |
| 11 | Kansas | ~20K | 1.12× | |
| 12 | South Carolina | ~50K | 1.11× | |
| 13 | California | ~300K | 1.09× | |
| 14 | Missouri | ~50K | 1.09× | |
| 15 | New Mexico | ~20K | 1.08× | |
| 16 | South Dakota | ~7K | 1.08× | |
| 17 | North Dakota | ~6K | 1.08× | |
| 18 | Arizona | ~60K | 1.05× | |
| 19 | Kentucky | ~40K | 1.05× | |
| 20 | Ohio | ~90K | 1.04× | |
| 21 | Oklahoma | ~30K | 1.04× | |
| 22 | Nebraska | ~10K | 1.03× | |
| 23 | Wyoming | ~4K | 1.03× | |
| 24 | Indiana | ~50K | 1.02× | |
| 25 | Iowa | ~20K | 1.02× | |
| 26 | Illinois | ~90K | 0.98× | |
| 27 | Tennessee | ~50K | 0.97× | |
| 28 | Montana | ~8K | 0.97× | |
| 29 | Virginia | ~70K | 0.96× | |
| 30 | Pennsylvania | ~90K | 0.95× | |
| 31 | New Jersey | ~70K | 0.95× | |
| 32 | Maryland | ~50K | 0.94× | |
| 33 | Idaho | ~10K | 0.94× | |
| 34 | Maine | ~10K | 0.94× | |
| 35 | Alaska | ~6K | 0.94× | |
| 36 | Nevada | ~30K | 0.93× | |
| 37 | West Virginia | ~10K | 0.93× | |
| 38 | Florida | ~200K | 0.91× | |
| 39 | Minnesota | ~40K | 0.91× | |
| 40 | Delaware | ~7K | 0.91× | |
| 41 | Hawaii | ~10K | 0.90× | |
| 42 | New York | ~100K | 0.85× | |
| 43 | Washington | ~50K | 0.84× | |
| 44 | Utah | ~20K | 0.82× | |
| 45 | Oregon | ~30K | 0.81× | |
| 46 | Connecticut | ~20K | 0.81× | |
| 47 | New Hampshire | ~9K | 0.81× | |
| 48 | Rhode Island | ~7K | 0.80× | |
| 49 | Massachusetts | ~40K | 0.73× | |
| 50 | Washington, District of Columbia | ~6K | 0.72× |
The strongest cross-interests of the Attitude (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Boxer shorts | Fashion & Accessoires | 16.78× | ||
| 02 | Gender studies | Politics & Society | 16.72× | ||
| 03 | International education | Business & Career | 15.65× | ||
| 04 | Pep Guardiola | Sports | 15.65× | ||
| 05 | Miyamoto Musashi | Politics & Society | 15.65× | ||
| 06 | Roberto Cavalli | Fashion & Accessoires | 12.85× | ||
| 07 | Cougar | Kids & Family | 11.92× | ||
| 08 | Brittany Snow | Movies & TV | 9.80× | ||
| 09 | New York Post | News | 7.01× | ||
| 10 | Christina Applegate | Movies & TV | 7.01× | ||
| 11 | Goth subculture | Fashion & Accessoires | 5.79× | ||
| 12 | Hinduism | Politics & Society | 4.58× | ||
| 13 | Bath and Bodyworks | Shopping | 4.24× | ||
| 14 | Folk music | Music & Radio | 4.08× | ||
| 15 | Hair Extensions | Beauty & Wellness | 3.84× | ||
| 16 | Britney Spears | Music & Radio | 3.40× | ||
| 17 | Anime and manga fandom | Literature | 2.74× | ||
| 18 | Radio | Technology & Electronics | 2.59× | ||
| 19 | Manga | Literature | 2.48× | ||
| 20 | Superman | Movies & TV | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.24× | |
| Community Orientation | OPEN | 2.20× | |
| Pet Ownership | JOY | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.86× | |
| Quality Awareness | PREMIUM | 0.87× | |
| Sustainability | BALANCE | 0.89× |
Attitude (magazine) has an estimated audience of 2,835,254 people in United States, concentrated in California and Texas.
65.6% of Attitude (magazine) fans are female, 34.4% are male, with an average age of 30.9 years.
Attitude (magazine) fans show strongest brand affinity for New York Post (7.01×), Gender studies (16.72×), and Brittany Snow (9.8×) over the country average.
Attitude (magazine) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Attitude (magazine) itself, the audience over-indexes on Gender studies (16.72×), Brittany Snow (9.8×), International education (15.65×), and Hair Extensions (3.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Attitude (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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