Ball Audience in Germany
Ball has an estimated audience of 701,715 people in Germany. 46.3% are female, 53.7% are male, average age 38.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Delivery, Stradivarius, Škoda Kodiaq, Progressive rock, JDSU.
The average Ball fan in Germany is 38.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Delivery, Stradivarius, Škoda Kodiaq, with strongest over-indexing on Home Delivery (5.09× the country average). Demographically, the Ball audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Family Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Ball fans
| Metric | Value |
|---|---|
| Female | 46.3% |
| Male | 53.7% |
| Average age | 38.3 |
| Estimated audience size | 701,715 |
Audience persona
The typical Ball fan in Germany is balanced, around 38.3 years old, with strong Family Orientation tendencies and a notable affinity for Home Delivery.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 186,311 | 1.21× |
| Bayern | 116,344 | 1.03× |
| Baden-Württemberg | 111,321 | 1.16× |
| Niedersachsen | 74,994 | 1.1× |
| Hessen | 63,109 | 1.18× |
| Rheinland-Pfalz | 39,669 | 1.13× |
| Sachsen | 31,809 | 0.92× |
| Berlin | 30,784 | 0.98× |
| Schleswig-Holstein | 23,023 | 0.91× |
| Brandenburg | 18,437 | 0.85× |
| Hamburg | 16,075 | 1.01× |
| Thüringen | 15,384 | 0.86× |
| Sachsen-Anhalt | 14,871 | 0.82× |
| Mecklenburg-Vorpommern | 10,602 | 0.79× |
| Saarland | 8,107 | 0.94× |
| Bremen | 6,560 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Delivery | 5.09× | Food & Beverages |
| Stradivarius | 1.97× | Shopping |
| Škoda Kodiaq | 2.39× | Cars & Mobility |
| Progressive rock | 1.77× | Music & Radio |
| JDSU | 3× | Business & Career |
| Nationality | 2.1× | Politics & Society |
| Corfu (regional unit) | 2× | Travel & Leisure |
| The Equalizer | 2.81× | Movies & TV |
| Emperor Entertainment Group | 2.01× | Business & Career |
| Graham Greene (actor) | 1.95× | |
| Pumuckl | 3× | Movies & TV |
| Hakone, Kanagawa | 3.03× | Travel & Leisure |
| Keeper (password manager) | 2.03× | Technology & Electronics |
| Jaguar F-Pace | 2.88× | Cars & Mobility |
| Homesteading | 2.86× | Home & Garden |
| Keck School of Medicine of USC | 4.54× | Business & Career |
| Coworking | 1.8× | Business & Career |
| Prozis | 2.01× | Shopping |
| Curcuma | 2.05× | Food & Beverages |
| Volvo V60 | 1.98× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.8 |
| Risk Appetite | THRILL | 1.5 |
| Pet Ownership | JOY | 1.49 |
| Sports Activity | POWER | 1.43 |
| Tradition | CONSERVATISM | 1.39 |
| Community Orientation | OPEN | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.9% |
| United Kingdom | 5.6% |
| India | 5.3% |
See Ball audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Ball have in Germany?
Ball has an estimated audience of 701,715 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ball fans?
46.3% of Ball fans are female, 53.7% are male, with an average age of 38.3 years.
Which brands do Ball fans like most?
Ball fans show strongest brand affinity for Home Delivery (5.09×), Stradivarius (1.97×), and Škoda Kodiaq (2.39×) over the country average.
Where do Ball fans live in Germany?
Ball fans in Germany are most concentrated in Nordrhein-Westfalen (reach 186,311), Bayern (reach 116,344), and Baden-Württemberg (reach 111,321). These three regions account for the largest share of the active audience.
What other brands do Ball fans also like?
Beyond Ball itself, the audience over-indexes on Stradivarius (1.97×), Škoda Kodiaq (2.39×), Progressive rock (1.77×), and JDSU (3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.