Baller League Audience in Germany

Baller League has an estimated audience of 561,588 people in Germany. 36.0% are female, 64.0% are male, average age 34.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, Bundesliga, FC Bayern Munich, SV Werder Bremen, Transfermarkt.
The average Baller League fan in Germany is 34.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, Bundesliga, FC Bayern Munich, with strongest over-indexing on Borussia Dortmund (2.48× the country average). Demographically, the Baller League audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Soccer
Demographics of Baller League fans
| Metric | Value |
|---|---|
| Female | 36.0% |
| Male | 64.0% |
| Average age | 34.9 |
| Estimated audience size | 561,588 |
Audience persona
The typical Baller League fan in Germany is more male, around 34.9 years old, with strong Social Media Usage tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 189,626 | 1.53× |
| Bayern | 79,180 | 0.87× |
| Baden-Württemberg | 68,184 | 0.88× |
| Niedersachsen | 61,127 | 1.11× |
| Hessen | 39,291 | 0.91× |
| Rheinland-Pfalz | 28,866 | 1.02× |
| Berlin | 27,807 | 1.1× |
| Sachsen | 27,712 | 1× |
| Schleswig-Holstein | 21,489 | 1.06× |
| Brandenburg | 18,014 | 1.03× |
| Sachsen-Anhalt | 13,837 | 0.95× |
| Hamburg | 13,387 | 1.05× |
| Thüringen | 12,226 | 0.85× |
| Mecklenburg-Vorpommern | 10,258 | 0.95× |
| Saarland | 5,463 | 0.79× |
| Bremen | 4,292 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 2.48× | Sports |
| Bundesliga | 2.11× | Sports |
| FC Bayern Munich | 2.04× | Sports |
| SV Werder Bremen | 2.58× | Sports |
| Transfermarkt | 2.95× | Sports |
| FIFA World Cup | 2.12× | Sports |
| 2. Bundesliga | 2.55× | Sports |
| UEFA Champions League | 2.11× | Sports |
| Sportschau | 2.27× | Sports |
| Kontra K | 8.86× | Music & Radio |
| Electronic sports | 4.29× | Sports |
| RB Leipzig | 2.75× | Sports |
| Twitch | 2.55× | Games |
| Finch | 2.82× | Music & Radio |
| FC Schalke 04 | 2.63× | Sports |
| Real Madrid C.F. | 1.91× | Sports |
| Sport Bild | 2.67× | Sports |
| Dynamo Dresden | 2.35× | Sports |
| Eintracht Frankfurt | 1.81× | Sports |
| VfB Stuttgart | 1.93× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.11 |
| Early Adopter Mentality | POWER | 1.04 |
| Patriotism | CONSERVATISM | 0.99 |
| Sports Activity | POWER | 0.98 |
| DIY Mentality | THRILL | 0.94 |
| Price Sensitivity | PREMIUM | 0.92 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 49.2% |
| Germany | 25.8% |
| United States | 5.1% |
See Baller League audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Baller League have in Germany?
Baller League has an estimated audience of 561,588 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Baller League fans?
36.0% of Baller League fans are female, 64.0% are male, with an average age of 34.9 years.
Which brands do Baller League fans like most?
Baller League fans show strongest brand affinity for Borussia Dortmund (2.48×), Bundesliga (2.11×), and FC Bayern Munich (2.04×) over the country average.
Where do Baller League fans live in Germany?
Baller League fans in Germany are most concentrated in Nordrhein-Westfalen (reach 189,626), Bayern (reach 79,180), and Baden-Württemberg (reach 68,184). These three regions account for the largest share of the active audience.
What other brands do Baller League fans also like?
Beyond Baller League itself, the audience over-indexes on Bundesliga (2.11×), FC Bayern Munich (2.04×), SV Werder Bremen (2.58×), and Transfermarkt (2.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Baller League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.