Rascasse Audience Intelligence

Baller League Audience in Germany

A data profile of the people who buy, follow and care about Baller League in Germany — modelled from more than twelve digital signal sources. Baller League has an estimated audience of 233,114 people in Germany.

The average Baller League fan in Germany is 30.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Borussia Dortmund, FC Bayern Munich, FIFA World Cup, with strongest over-indexing on Borussia Dortmund (2.48× the country average).

Demographically, the Baller League audience skews more male with an average age of 30.6, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Baller League fan in Germany is more male, around 30.6 years old, with strong Social Media Usage tendencies and a notable affinity for Borussia Dortmund.

Category: Sports · Type: Event · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Baller League profile in Germany.

Audience size
233K
in Germany
Gender
39.4%
60.6% male
Age
30.6
average years
Country rank
#20596
Event in Germany
Fig. 01

Search interest · 12-month trend

-92%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Baller League fans

39.4% are female, 60.6% are male, average age 30.6.

Fig. 02

Gender split

39.4%
Female
60.6%
Male
Demographic split for Baller League audience in Germany
MetricValue
Female39.4%
Male60.6%
Average age30.6
Estimated audience size233,114
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Baller League audience in Germany
Age bracketShare%
16-1945%
20-2921%
30-3914%
40-4911%
50+8%
Fig. 04

Worldwide distribution

14.7%

of the worldwide Baller League audience comes from Germany.

Worldwide audience distribution share by country for Baller League
CountryShare
United Kingdom51.9%
Germany14.7%
United States7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Baller League audience in Germany is strongest.

Fig. 05

Top regions by affinity

Baller League fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.49×
02Niedersachsen~50K1.11×
03Berlin~20K1.07×
04Schleswig-Holstein~20K1.07×
05Hamburg~10K1.07×
06Rheinland-Pfalz~20K1.01×
07Brandenburg~20K1.01×
08Sachsen~20K0.99×
09Mecklenburg-Vorpommern~9K0.97×
10Sachsen-Anhalt~10K0.96×
11Bremen~4K0.94×
12Hessen~30K0.92×
13Baden-Württemberg~60K0.88×
14Bayern~70K0.86×
15Thüringen~10K0.86×
16Saarland~5K0.83×
Fig. 06

Affinity by region

Affinity by region — Baller League, Germany
0.83×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Baller League audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Baller League audience
#·InterestCategoryAffinity×
01Kontra KMusic & Radio8.86×
02Electronic sportsSports4.29×
03Manuel NeuerSports3.20×
04Thomas MüllerSports3.01×
05TransfermarktSports2.95×
061. FC KölnSports2.92×
07RB LeipzigSports2.75×
08Sport BildSports2.67×
09FC Schalke 04Sports2.63×
10Borussia MönchengladbachSports2.62×
11SV Werder BremenSports2.58×
122. BundesligaSports2.55×
13TwitchGames2.55×
14Borussia DortmundSports2.48×
15SportschauSports2.27×
16FIFA World CupSports2.12×
17BundesligaSports2.11×
18UEFA Champions LeagueSports2.11×
19FC Bayern MunichSports2.04×
20Real Madrid C.F.Sports1.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Baller League audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Baller League audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.15×
Early Adopter MentalityPOWER1.11×
ExtroversionTHRILL1.10×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Baller League audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.73×
Design AffinityPREMIUM0.74×
MindfulnessBALANCE0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Baller League have in Germany?

Baller League has an estimated audience of 233,114 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Baller League fans?

39.4% of Baller League fans are female, 60.6% are male, with an average age of 30.6 years.

03

Which brands do Baller League fans like most?

Baller League fans show strongest brand affinity for Borussia Dortmund (2.48×), FC Bayern Munich (2.04×), and FIFA World Cup (2.12×) over the country average.

04

Where do Baller League fans live in Germany?

Baller League fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Baller League fans also like?

Beyond Baller League itself, the audience over-indexes on FC Bayern Munich (2.04×), FIFA World Cup (2.12×), Bundesliga (2.11×), and SV Werder Bremen (2.58×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Baller League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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