Rascasse Audience Intelligence

Bhangra (music) Audience in Germany

A data profile of the people who buy, follow and care about Bhangra (music) in Germany — modelled from more than twelve digital signal sources. Bhangra (music) has an estimated audience of 270,915 people in Germany.

The average Bhangra (music) fan in Germany is 29.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Vintage Books, Daniel Day-Lewis, PUDELEK, with strongest over-indexing on Vintage Books (46.68× the country average).

Demographically, the Bhangra (music) audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as Risk Appetite, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bhangra (music) fan in Germany is balanced, around 29.6 years old, with strong Risk Appetite tendencies and a notable affinity for Vintage Books.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bhangra (music) profile in Germany.

Audience size
271K
in Germany
Gender
48.9%
51.1% male
Age
29.6
average years
Country rank
#18680
Topic in Germany
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bhangra (music) fans

48.9% are female, 51.1% are male, average age 29.6.

Fig. 02

Gender split

48.9%
Female
51.1%
Male
Demographic split for Bhangra (music) audience in Germany
MetricValue
Female48.9%
Male51.1%
Average age29.6
Estimated audience size270,915
Fig. 03

Age distribution

Ø 29.6
average years
Age distribution of the Bhangra (music) audience in Germany
Age bracketShare%
16-1944%
20-2926%
30-3914%
40-4910%
50+5%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Bhangra (music) audience comes from Germany.

Worldwide audience distribution share by country for Bhangra (music)
CountryShare
United States29.4%
India28.2%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bhangra (music) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bhangra (music) fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~3K1.08×
02Hamburg~6K1.02×
03Berlin~10K1.01×
04Sachsen-Anhalt~7K1.01×
05Thüringen~7K1.01×
06Rheinland-Pfalz~10K1.00×
07Brandenburg~8K1.00×
08Mecklenburg-Vorpommern~5K1.00×
09Saarland~3K1.00×
10Sachsen~10K0.99×
11Schleswig-Holstein~10K0.99×
12Niedersachsen~30K0.97×
13Hessen~20K0.97×
14Baden-Württemberg~40K0.95×
15Bayern~40K0.94×
16Nordrhein-Westfalen~50K0.93×
Fig. 06

Affinity by region

Affinity by region — Bhangra (music), Germany
0.93×1.00×1.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bhangra (music) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bhangra (music) audience
#·InterestCategoryAffinity×
01Vintage BooksLiterature46.68×
02BiryaniFood & Beverages29.24×
03Daniel Day-LewisMovies & TV20.00×
04Chennai Super KingsSports20.00×
05BSE SENSEXBusiness & Career20.00×
06Ranveer SinghMovies & TV20.00×
07Daytona International SpeedwaySports16.56×
08Astro (Malaysian satellite television)Movies & TV16.51×
09ShadowhuntersMovies & TV15.99×
10PUDELEKNews14.01×
11MinecraftGames4.38×
12Millie Bobby BrownMovies & TV3.64×
13SupermanMovies & TV2.80×
14EtsyFashion & Accessoires2.58×
15SpotifyInternet & Social Media1.96×
16Do it yourself (DIY)Home & Garden1.89×
17Harry PotterMovies & TV1.83×
18Netto Marken-DiscountShopping1.83×
19YouTubeMovies & TV1.80×
20FIFA World CupSports1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bhangra (music) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bhangra (music) audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.66×
SpiritualityBALANCE1.63×
Career OrientationPOWER1.50×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bhangra (music) audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.69×
Family OrientationCONSERVATISM0.75×
Price SensitivityPREMIUM0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bhangra (music) have in Germany?

Bhangra (music) has an estimated audience of 270,915 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bhangra (music) fans?

48.9% of Bhangra (music) fans are female, 51.1% are male, with an average age of 29.6 years.

03

Which brands do Bhangra (music) fans like most?

Bhangra (music) fans show strongest brand affinity for Vintage Books (46.68×), Daniel Day-Lewis (20×), and PUDELEK (14.01×) over the country average.

04

Where do Bhangra (music) fans live in Germany?

Bhangra (music) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Bhangra (music) fans also like?

Beyond Bhangra (music) itself, the audience over-indexes on Daniel Day-Lewis (20×), PUDELEK (14.01×), Chennai Super Kings (20×), and Astro (Malaysian satellite television) (16.51×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bhangra (music). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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