Bicycle gearing Audience in Germany
Bicycle gearing has an estimated audience of 248,036 people in Germany. 36.1% are female, 63.9% are male, average age 44.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goes, Progressive rock, Home construction, MK, Gumbal.
The average Bicycle gearing fan in Germany is 44.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goes, Progressive rock, Home construction, with strongest over-indexing on Goes (3.48× the country average). Demographically, the Bicycle gearing audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Bicycle gearing fans
| Metric | Value |
|---|---|
| Female | 36.1% |
| Male | 63.9% |
| Average age | 44.5 |
| Estimated audience size | 248,036 |
Audience persona
The typical Bicycle gearing fan in Germany is more male, around 44.5 years old, with strong Sports Activity tendencies and a notable affinity for Goes.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 63,346 | 1.17× |
| Bayern | 42,503 | 1.07× |
| Baden-Württemberg | 35,064 | 1.04× |
| Niedersachsen | 27,920 | 1.16× |
| Hessen | 19,598 | 1.04× |
| Berlin | 11,777 | 1.06× |
| Rheinland-Pfalz | 11,669 | 0.94× |
| Sachsen | 10,996 | 0.9× |
| Schleswig-Holstein | 8,772 | 0.98× |
| Brandenburg | 7,356 | 0.96× |
| Hamburg | 6,605 | 1.18× |
| Sachsen-Anhalt | 5,539 | 0.86× |
| Thüringen | 5,100 | 0.81× |
| Mecklenburg-Vorpommern | 3,982 | 0.84× |
| Saarland | 2,748 | 0.9× |
| Bremen | 2,331 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goes | 3.48× | Travel & Leisure |
| Progressive rock | 4.28× | Music & Radio |
| Home construction | 1.67× | Home & Garden |
| MK | 4.32× | Music & Radio |
| Gumbal | 7.28× | Cars & Mobility |
| Unique Gifts | 1.59× | Shopping |
| Burgos | 8.73× | Travel & Leisure |
| Las Terrenas | 18.63× | Travel & Leisure |
| A Streetcar Named Desire (1951 film) | 15.28× | Movies & TV |
| Information technology consulting | 3.57× | Technology & Electronics |
| Caprivi Strip | 7.61× | |
| N1 road (South Africa) | 5.06× | Travel & Leisure |
| Portia de Rossi | 4.79× | Movies & TV |
| Natural rubber | 1.63× | Cars & Mobility |
| Hudl | 11.15× | Sports |
| Bull riding | 4.25× | Sports |
| Graham Greene (actor) | 2.56× | |
| Minestrone | 1.62× | Food & Beverages |
| Este, Veneto | 1.52× | Travel & Leisure |
| Icon (magazine) | 1.55× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 2.08 |
| Sustainability | BALANCE | 1.73 |
| Patriotism | CONSERVATISM | 1.33 |
| Early Adopter Mentality | POWER | 1.32 |
| Convenience Orientation | PREMIUM | 1.21 |
| DIY Mentality | THRILL | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.1% |
| Japan | 11.9% |
| Italy | 10.3% |
See Bicycle gearing audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Bicycle gearing have in Germany?
Bicycle gearing has an estimated audience of 248,036 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bicycle gearing fans?
36.1% of Bicycle gearing fans are female, 63.9% are male, with an average age of 44.5 years.
Which brands do Bicycle gearing fans like most?
Bicycle gearing fans show strongest brand affinity for Goes (3.48×), Progressive rock (4.28×), and Home construction (1.67×) over the country average.
Where do Bicycle gearing fans live in Germany?
Bicycle gearing fans in Germany are most concentrated in Nordrhein-Westfalen (reach 63,346), Bayern (reach 42,503), and Baden-Württemberg (reach 35,064). These three regions account for the largest share of the active audience.
What other brands do Bicycle gearing fans also like?
Beyond Bicycle gearing itself, the audience over-indexes on Progressive rock (4.28×), Home construction (1.67×), MK (4.32×), and Gumbal (7.28×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bicycle gearing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.