Brazilian jiu-jitsu Audience in Germany
A data profile of the people who buy, follow and care about Brazilian jiu-jitsu in Germany — modelled from more than twelve digital signal sources. Brazilian jiu-jitsu has an estimated audience of 459,352 people in Germany.
The average Brazilian jiu-jitsu fan in Germany is 32.1 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include FC Bayern Munich, Bundesliga, Entertainment, with strongest over-indexing on FC Bayern Munich (2.43× the country average).
Demographically, the Brazilian jiu-jitsu audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Brazilian jiu-jitsu fan in Germany is more male, around 32.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for FC Bayern Munich.
At a glance
The key figures that characterise the Brazilian jiu-jitsu profile in Germany.
Search interest · 12-month trend
Demographics of Brazilian jiu-jitsu fans
29.3% are female, 70.7% are male, average age 32.1.
Gender split
| Metric | Value |
|---|---|
| Female | 29.3% |
| Male | 70.7% |
| Average age | 32.1 |
| Estimated audience size | 459,352 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 25% | |
| 30-39 | 18% | |
| 40-49 | 13% | |
| 50+ | 8% |
Worldwide distribution
of the worldwide Brazilian jiu-jitsu audience comes from Germany.
| Country | Share |
|---|---|
| United States | 21.9% |
| Japan | 6.8% |
| Brazil | 4.2% |
Geography
Where the Brazilian jiu-jitsu audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 1.63× | |
| 02 | Hamburg | ~10K | 1.37× | |
| 03 | Bayern | ~90K | 1.23× | |
| 04 | Bremen | ~5K | 1.21× | |
| 05 | Hessen | ~40K | 1.18× | |
| 06 | Nordrhein-Westfalen | ~100K | 1.09× | |
| 07 | Baden-Württemberg | ~70K | 1.09× | |
| 08 | Schleswig-Holstein | ~20K | 0.97× | |
| 09 | Rheinland-Pfalz | ~20K | 0.94× | |
| 10 | Niedersachsen | ~40K | 0.85× | |
| 11 | Sachsen | ~20K | 0.81× | |
| 12 | Brandenburg | ~10K | 0.81× | |
| 13 | Saarland | ~4K | 0.79× | |
| 14 | Sachsen-Anhalt | ~9K | 0.76× | |
| 15 | Mecklenburg-Vorpommern | ~6K | 0.71× | |
| 16 | Thüringen | ~8K | 0.70× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Brazilian jiu-jitsu audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Combat sport | Sports | 4.30× | ||
| 02 | Bundesliga | Sports | 2.45× | ||
| 03 | FC Bayern Munich | Sports | 2.43× | ||
| 04 | Motor vehicle | Cars & Mobility | 2.40× | ||
| 05 | Obi (store) | Shopping | 2.36× | ||
| 06 | Electronic music | Music & Radio | 2.31× | ||
| 07 | Games | Games | 1.86× | ||
| 08 | Vehicles | Cars & Mobility | 1.81× | ||
| 09 | Harry Potter | Movies & TV | 1.79× | ||
| 10 | Music | Business & Career | 1.77× | ||
| 11 | Sports | Sports | 1.75× | ||
| 12 | Arts and music | Arts & Culture | 1.74× | ||
| 13 | Outdoor recreation | Sports | 1.72× | ||
| 14 | Reading | Literature | 1.70× | ||
| 15 | Movies | Movies & TV | 1.70× | ||
| 16 | Entertainment | Movies & TV | 1.69× | ||
| 17 | Food and drink | Food & Beverages | 1.63× | ||
| 18 | Clothing | Fashion & Accessoires | 1.62× | ||
| 19 | Food | Food & Beverages | 1.54× | ||
| 20 | Business and industry | Business & Career | 1.51× |
Personality of the Brazilian jiu-jitsu audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.49× | |
| Pet Ownership | JOY | 1.47× | |
| Risk Appetite | THRILL | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.90× | |
| Convenience Orientation | PREMIUM | 0.94× | |
| Community Orientation | OPEN | 0.99× |
Frequently asked questions
How many fans does Brazilian jiu-jitsu have in Germany?
Brazilian jiu-jitsu has an estimated audience of 459,352 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Brazilian jiu-jitsu fans?
29.3% of Brazilian jiu-jitsu fans are female, 70.7% are male, with an average age of 32.1 years.
Which brands do Brazilian jiu-jitsu fans like most?
Brazilian jiu-jitsu fans show strongest brand affinity for FC Bayern Munich (2.43×), Bundesliga (2.45×), and Entertainment (1.69×) over the country average.
Where do Brazilian jiu-jitsu fans live in Germany?
Brazilian jiu-jitsu fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
What other brands do Brazilian jiu-jitsu fans also like?
Beyond Brazilian jiu-jitsu itself, the audience over-indexes on Bundesliga (2.45×), Entertainment (1.69×), Music (1.77×), and Arts and music (1.74×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
See Brazilian jiu-jitsu audiences in other countries
- Brazilian jiu-jitsu — United States
- Brazilian jiu-jitsu — United Kingdom
- Brazilian jiu-jitsu — France
- Brazilian jiu-jitsu — Italy
- Brazilian jiu-jitsu — Spain
- Brazilian jiu-jitsu — Brazil
- Brazilian jiu-jitsu — Japan
- Brazilian jiu-jitsu — South Korea
- Brazilian jiu-jitsu — India
- Brazilian jiu-jitsu — Canada
- Brazilian jiu-jitsu — Mexico
How to read this data
Audience size is the estimated number of people in Germany who actively search for Brazilian jiu-jitsu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.