Camellia sinensis Audience in Germany
Camellia sinensis has an estimated audience of 669,019 people in Germany. 72.1% are female, 27.9% are male, average age 37.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Chalkidiki, Artistic inspiration, Progressive rock, Home Office, Natural rubber.
The average Camellia sinensis fan in Germany is 37.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Chalkidiki, Artistic inspiration, Progressive rock, with strongest over-indexing on Chalkidiki (16.12× the country average). Demographically, the Camellia sinensis audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Camellia sinensis fans
| Metric | Value |
|---|---|
| Female | 72.1% |
| Male | 27.9% |
| Average age | 37.5 |
| Estimated audience size | 669,019 |
Audience persona
The typical Camellia sinensis fan in Germany is more female, around 37.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Chalkidiki.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 145,838 | 1× |
| Bayern | 118,831 | 1.1× |
| Baden-Württemberg | 106,158 | 1.16× |
| Niedersachsen | 58,865 | 0.91× |
| Hessen | 58,678 | 1.15× |
| Berlin | 40,333 | 1.35× |
| Sachsen | 33,042 | 1.01× |
| Rheinland-Pfalz | 31,129 | 0.93× |
| Schleswig-Holstein | 23,447 | 0.98× |
| Brandenburg | 20,960 | 1.01× |
| Hamburg | 18,042 | 1.19× |
| Thüringen | 15,444 | 0.91× |
| Sachsen-Anhalt | 13,153 | 0.76× |
| Mecklenburg-Vorpommern | 10,351 | 0.81× |
| Saarland | 6,053 | 0.74× |
| Bremen | 5,742 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chalkidiki | 16.12× | Travel & Leisure |
| Artistic inspiration | 2.23× | Arts & Culture |
| Progressive rock | 2.47× | Music & Radio |
| Home Office | 1.58× | Business & Career |
| Natural rubber | 3.01× | Cars & Mobility |
| Combat sport | 1.62× | Sports |
| Collectable | 1.58× | Kids & Family |
| Esra Erol | 5.05× | Movies & TV |
| Mothercare | 1.7× | Kids & Family |
| Este, Veneto | 2.11× | Travel & Leisure |
| Commercial mortgage | 1.56× | Business & Career |
| Eco Friendly Living | 2.56× | Home & Garden |
| Information sensitivity | 3.14× | Technology & Electronics |
| Bank account | 1.71× | Business & Career |
| Ipekyol | 2.33× | Shopping |
| Picnic | 2.07× | Kids & Family |
| Figure painting (hobby) | 2.28× | Arts & Culture |
| Home Delivery | 1.5× | Food & Beverages |
| Ireen Sheer | 1.54× | Music & Radio |
| Sixx | 1.56× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.92 |
| Pet Ownership | JOY | 1.73 |
| Design Affinity | PREMIUM | 1.71 |
| Sustainability | BALANCE | 1.7 |
| Sports Activity | POWER | 1.58 |
| Creativity | OPEN | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.8% |
| Japan | 9.4% |
| Vietnam | 8.0% |
See Camellia sinensis audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Camellia sinensis have in Germany?
Camellia sinensis has an estimated audience of 669,019 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Camellia sinensis fans?
72.1% of Camellia sinensis fans are female, 27.9% are male, with an average age of 37.5 years.
Which brands do Camellia sinensis fans like most?
Camellia sinensis fans show strongest brand affinity for Chalkidiki (16.12×), Artistic inspiration (2.23×), and Progressive rock (2.47×) over the country average.
Where do Camellia sinensis fans live in Germany?
Camellia sinensis fans in Germany are most concentrated in Nordrhein-Westfalen (reach 145,838), Bayern (reach 118,831), and Baden-Württemberg (reach 106,158). These three regions account for the largest share of the active audience.
What other brands do Camellia sinensis fans also like?
Beyond Camellia sinensis itself, the audience over-indexes on Artistic inspiration (2.23×), Progressive rock (2.47×), Home Office (1.58×), and Natural rubber (3.01×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Camellia sinensis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.