Coffea Audience in Germany
Coffea has an estimated audience of 1,633,844 people in Germany. 58.1% are female, 41.9% are male, average age 42.8. Top regions: Berlin, Nordrhein-Westfalen, Schleswig-Holstein. Top brand affinities: Corfu (regional unit), Progressive rock, Unique Gifts, Este, Veneto, Natural rubber.
The average Coffea fan in Germany is 42.8 years old, more female, and lives primarily in Berlin. The audience is concentrated in Berlin, Nordrhein-Westfalen, Schleswig-Holstein. Top brand affinities include Corfu (regional unit), Progressive rock, Unique Gifts, with strongest over-indexing on Corfu (regional unit) (11.67× the country average). Demographically, the Coffea audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Convenience Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Beverage
Demographics of Coffea fans
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 42.8 |
| Estimated audience size | 1,633,844 |
Audience persona
The typical Coffea fan in Germany is more female, around 42.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Corfu (regional unit).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Berlin | 880,910 | 12.06× |
| Nordrhein-Westfalen | 67,781 | 0.19× |
| Schleswig-Holstein | 52,908 | 0.9× |
| Bayern | 46,539 | 0.18× |
| Brandenburg | 39,319 | 0.78× |
| Baden-Württemberg | 36,287 | 0.16× |
| Niedersachsen | 24,883 | 0.16× |
| Hessen | 22,545 | 0.18× |
| Sachsen | 14,282 | 0.18× |
| Rheinland-Pfalz | 11,042 | 0.13× |
| Hamburg | 8,241 | 0.22× |
| Sachsen-Anhalt | 6,862 | 0.16× |
| Thüringen | 6,102 | 0.15× |
| Mecklenburg-Vorpommern | 4,938 | 0.16× |
| Saarland | 3,273 | 0.16× |
| Bremen | 3,212 | 0.23× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Corfu (regional unit) | 11.67× | Travel & Leisure |
| Progressive rock | 3.85× | Music & Radio |
| Unique Gifts | 1.63× | Shopping |
| Este, Veneto | 2.59× | Travel & Leisure |
| Natural rubber | 2.19× | Cars & Mobility |
| Esra Erol | 5.27× | Movies & TV |
| Birthday Gifts | 1.52× | Kids & Family |
| Škoda Kodiaq | 1.72× | Cars & Mobility |
| Klezmer | 11.67× | Music & Radio |
| Socialist Federal Republic of Yugoslavia | 2.93× | Politics & Society |
| Eco Friendly Living | 2.43× | Home & Garden |
| Regional styles of Mexican music | 4.71× | Music & Radio |
| Home Delivery | 1.58× | Food & Beverages |
| Nationality | 1.64× | Politics & Society |
| Buying a House | 3.35× | Home & Garden |
| Loincloth | 1.51× | Fashion & Accessoires |
| Buying and Selling Real Estate | 3.59× | Home & Garden |
| Caprivi Strip | 4.79× | |
| Fatteh | 4.76× | Food & Beverages |
| Samanyolu Haber | 1.99× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.53 |
| Sustainability | BALANCE | 1.52 |
| Indulgence | JOY | 1.52 |
| Healthy Lifestyle | BALANCE | 1.48 |
| Design Affinity | PREMIUM | 1.46 |
| Pet Ownership | JOY | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.0% |
| Italy | 7.4% |
| Brazil | 5.6% |
See Coffea audiences in other countries
More Beverage audiences in Germany
- Water (9,647,518)
- Tea (9,075,569)
- Milk (5,601,346)
- Soft drinks (5,114,610)
- Espresso (4,901,022)
Frequently asked questions
How many fans does Coffea have in Germany?
Coffea has an estimated audience of 1,633,844 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.
What is the gender split and age of Coffea fans?
58.1% of Coffea fans are female, 41.9% are male, with an average age of 42.8 years.
Which brands do Coffea fans like most?
Coffea fans show strongest brand affinity for Corfu (regional unit) (11.67×), Progressive rock (3.85×), and Unique Gifts (1.63×) over the country average.
Where do Coffea fans live in Germany?
Coffea fans in Germany are most concentrated in Berlin (reach 880,910), Nordrhein-Westfalen (reach 67,781), and Schleswig-Holstein (reach 52,908). These three regions account for the largest share of the active audience.
What other brands do Coffea fans also like?
Beyond Coffea itself, the audience over-indexes on Progressive rock (3.85×), Unique Gifts (1.63×), Este, Veneto (2.59×), and Natural rubber (2.19×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coffea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.