Coffea Audience in United States

Coffea has an estimated audience of 10,656,558 people in United States. 67.8% are female, 32.2% are male, average age 41.3. Top regions: California, South Dakota, Texas. Top brand affinities: FC Bayern Munich, Non-alcoholic beverage, Nespresso, Dollar General, Dentistry.

The average Coffea fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, South Dakota, Texas. Top brand affinities include FC Bayern Munich, Non-alcoholic beverage, Nespresso, with strongest over-indexing on FC Bayern Munich (4.09× the country average). Demographically, the Coffea audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

Demographics of Coffea fans

Demographic split for Coffea audience in United States
MetricValue
Female67.8%
Male32.2%
Average age41.3
Estimated audience size10,656,558

Audience persona

The typical Coffea fan in United States is more female, around 41.3 years old, with strong Community Orientation tendencies and a notable affinity for FC Bayern Munich.

Top regions in United States

Top regions ranked by reach for Coffea in United States
RegionReachAffinity
California1,303,6161.11×
South Dakota580,77037.7×
Texas152,0100.17×
Florida108,1400.15×
New York89,9380.15×
Nebraska63,5341.19×
Minnesota56,4270.37×
Illinois55,9960.16×
Iowa54,3190.62×
Pennsylvania52,8780.15×
North Carolina52,3160.16×
Georgia50,1020.15×
Ohio49,4080.15×
Washington45,3030.21×
Colorado44,4110.26×
Virginia42,5870.16×
New Jersey38,2060.14×
Michigan34,8770.13×
Kentucky31,5360.24×
Missouri30,0630.18×
Tennessee29,0810.14×
Arizona28,2690.13×
Indiana28,1310.14×
Alabama27,3670.18×
Louisiana24,8770.18×
Maryland24,4460.13×
Massachusetts24,3840.12×
Oregon22,3900.18×
South Carolina19,9120.12×
Oklahoma19,8890.17×
Kansas18,4260.22×
Arkansas18,0780.21×
Wisconsin17,7900.11×
Mississippi16,5330.19×
Nevada15,1200.15×
Connecticut14,3790.13×
Utah13,1890.14×
West Virginia12,5990.25×
Alaska12,5730.55×
Idaho11,6350.22×
Hawaii11,1140.24×
Montana10,9600.37×
Maine10,8530.28×
North Dakota10,5330.48×
New Hampshire10,3810.25×
Wyoming10,1920.65×
New Mexico10,1120.19×
Rhode Island10,0240.3×
Vermont9,8590.53×
Delaware8,9770.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Coffea audience
BrandAffinityCategory
FC Bayern Munich4.09×Sports
Non-alcoholic beverage4.07×Food & Beverages
Nespresso5.61×Food & Beverages
Dollar General1.71×Shopping
Dentistry2.39×Business & Career
Real property2.27×Home & Garden
Texas Roadhouse1.66×Food & Beverages
Made in USA2.21×Business & Career
Take-out1.78×Food & Beverages
Kroger1.64×Food & Beverages
J. C. Penney1.84×Shopping
Livemusic1.87×Music & Radio
Genetics1.69×Kids & Family
Cappuccino3.08×Food & Beverages
Microwave oven2.11×Home & Garden
Pastry1.9×Food & Beverages
IHOP1.89×Food & Beverages
Five Below1.8×Shopping
Musical theatre1.59×Movies & TV
Confectionery1.82×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Coffea audience
TraitClusterScore
Community OrientationOPEN1.33
IndividualismJOY1.31
Convenience OrientationPREMIUM1.3
SpiritualityBALANCE1.28
Urban LifestyleOPEN1.26
ExtroversionTHRILL1.25

Worldwide distribution

Worldwide audience distribution share by country for Coffea
CountryShare
United States23.0%
Italy7.4%
Brazil5.6%

See Coffea audiences in other countries

More Beverage audiences in United States

Frequently asked questions

How many fans does Coffea have in United States?

Coffea has an estimated audience of 10,656,558 people in United States, concentrated in California and South Dakota.

What is the gender split and age of Coffea fans?

67.8% of Coffea fans are female, 32.2% are male, with an average age of 41.3 years.

Which brands do Coffea fans like most?

Coffea fans show strongest brand affinity for FC Bayern Munich (4.09×), Non-alcoholic beverage (4.07×), and Nespresso (5.61×) over the country average.

Where do Coffea fans live in United States?

Coffea fans in United States are most concentrated in California (reach 1,303,616), South Dakota (reach 580,770), and Texas (reach 152,010). These three regions account for the largest share of the active audience.

What other brands do Coffea fans also like?

Beyond Coffea itself, the audience over-indexes on Non-alcoholic beverage (4.07×), Nespresso (5.61×), Dollar General (1.71×), and Dentistry (2.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Coffea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.