Country club Audience in Germany

Country club has an estimated audience of 785,050 people in Germany. 53.6% are female, 46.4% are male, average age 34.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: John Daly (golfer), TopGolf, Food, Aral AG, Business and industry.
The average Country club fan in Germany is 34.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include John Daly (golfer), TopGolf, Food, with strongest over-indexing on John Daly (golfer) (31.34× the country average). Demographically, the Country club audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Touchpoint
Demographics of Country club fans
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 34.0 |
| Estimated audience size | 785,050 |
Audience persona
The typical Country club fan in Germany is balanced, around 34.0 years old, with strong Luxury Orientation tendencies and a notable affinity for John Daly (golfer).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 181,351 | 1.06× |
| Bayern | 162,700 | 1.29× |
| Baden-Württemberg | 129,482 | 1.21× |
| Niedersachsen | 95,520 | 1.25× |
| Hessen | 81,532 | 1.36× |
| Rheinland-Pfalz | 49,972 | 1.27× |
| Berlin | 41,239 | 1.17× |
| Sachsen | 30,605 | 0.79× |
| Schleswig-Holstein | 28,700 | 1.02× |
| Hamburg | 19,877 | 1.12× |
| Brandenburg | 19,788 | 0.81× |
| Thüringen | 14,149 | 0.71× |
| Sachsen-Anhalt | 12,782 | 0.63× |
| Mecklenburg-Vorpommern | 8,431 | 0.56× |
| Saarland | 8,288 | 0.86× |
| Bremen | 6,049 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| John Daly (golfer) | 31.34× | Sports |
| TopGolf | 16.3× | Sports |
| Food | 1.89× | Food & Beverages |
| Aral AG | 2.88× | Cars & Mobility |
| Business and industry | 1.51× | Business & Career |
| TK Maxx | 2.44× | Shopping |
| Bernhard Langer | 14.79× | Sports |
| Golf | 2.31× | Sports |
| Discount stores | 1.62× | Shopping |
| REWE | 1.77× | Shopping |
| Professional Golfers Association | 15.35× | Sports |
| Deutsche Bahn | 1.87× | Cars & Mobility |
| Hotels | 1.75× | Travel & Leisure |
| Golf equipment | 4.37× | Sports |
| Automobiles | 1.59× | Cars & Mobility |
| Cooking | 1.55× | Food & Beverages |
| EBay | 1.68× | Shopping |
| Real estate | 1.73× | Business & Career |
| Current events | 1.52× | Arts & Culture |
| Nature | 1.63× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.48 |
| Family Orientation | CONSERVATISM | 1.74 |
| Sustainability | BALANCE | 1.7 |
| Indulgence | JOY | 1.51 |
| Quality Awareness | PREMIUM | 1.48 |
| Patriotism | CONSERVATISM | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.8% |
| United Kingdom | 8.5% |
| Canada | 4.3% |
See Country club audiences in other countries
More Home & Garden audiences in Germany
- Boutiques (11,567,591)
- Parties (11,488,089)
- Beauty salons (11,178,494)
- Shopping malls (11,108,935)
- Supermarket (10,969,874)
Frequently asked questions
How many fans does Country club have in Germany?
Country club has an estimated audience of 785,050 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Country club fans?
53.6% of Country club fans are female, 46.4% are male, with an average age of 34.0 years.
Which brands do Country club fans like most?
Country club fans show strongest brand affinity for John Daly (golfer) (31.34×), TopGolf (16.3×), and Food (1.89×) over the country average.
Where do Country club fans live in Germany?
Country club fans in Germany are most concentrated in Nordrhein-Westfalen (reach 181,351), Bayern (reach 162,700), and Baden-Württemberg (reach 129,482). These three regions account for the largest share of the active audience.
What other brands do Country club fans also like?
Beyond Country club itself, the audience over-indexes on TopGolf (16.3×), Food (1.89×), Aral AG (2.88×), and Business and industry (1.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Country club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.