Dancesport Audience in Germany
Dancesport has an estimated audience of 676,073 people in Germany. 68.3% are female, 31.7% are male, average age 41.9. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Rossmann, Progressive rock, Israel, Gil Ofarim, Product design.
The average Dancesport fan in Germany is 41.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Rossmann, Progressive rock, Israel, with strongest over-indexing on Rossmann (1.81× the country average). Demographically, the Dancesport audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Tradition, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Dancesport fans
| Metric | Value |
|---|---|
| Female | 68.3% |
| Male | 31.7% |
| Average age | 41.9 |
| Estimated audience size | 676,073 |
Audience persona
The typical Dancesport fan in Germany is more female, around 41.9 years old, with strong Tradition tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 134,111 | 0.91× |
| Niedersachsen | 90,786 | 1.38× |
| Bayern | 83,418 | 0.77× |
| Baden-Württemberg | 78,819 | 0.85× |
| Schleswig-Holstein | 41,039 | 1.69× |
| Hessen | 37,727 | 0.73× |
| Brandenburg | 31,665 | 1.51× |
| Rheinland-Pfalz | 27,723 | 0.82× |
| Sachsen | 25,314 | 0.76× |
| Sachsen-Anhalt | 23,075 | 1.32× |
| Berlin | 20,458 | 0.68× |
| Hamburg | 17,843 | 1.17× |
| Mecklenburg-Vorpommern | 10,226 | 0.79× |
| Thüringen | 10,130 | 0.59× |
| Bremen | 7,827 | 1.35× |
| Saarland | 5,630 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.81× | Shopping |
| Progressive rock | 2.37× | Music & Radio |
| Israel | 2.75× | Travel & Leisure |
| Gil Ofarim | 1.64× | Music & Radio |
| Product design | 2.04× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Natural rubber | 2.63× | Cars & Mobility |
| Škoda Kodiaq | 2.02× | Cars & Mobility |
| Commercial mortgage | 1.87× | Business & Career |
| JDSU | 3× | Business & Career |
| Zagreb | 3.48× | Travel & Leisure |
| Volvo V60 | 3.36× | Cars & Mobility |
| Corona (band) | 1.67× | Music & Radio |
| Home Delivery | 1.64× | Food & Beverages |
| Steampunk | 2.29× | Fashion & Accessoires |
| Eco Friendly Living | 2.05× | Home & Garden |
| Picnic | 1.97× | Kids & Family |
| Corfu (regional unit) | 1.66× | Travel & Leisure |
| Preacher (comics) | 3.22× | Literature |
| Ipekyol | 1.91× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.75 |
| Sports Activity | POWER | 1.59 |
| Sustainability | BALANCE | 1.44 |
| Healthy Lifestyle | BALANCE | 1.4 |
| Travelling | THRILL | 1.38 |
| Community Orientation | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 14.2% |
| United States | 13.5% |
| Germany | 5.5% |
See Dancesport audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Dancesport have in Germany?
Dancesport has an estimated audience of 676,073 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Dancesport fans?
68.3% of Dancesport fans are female, 31.7% are male, with an average age of 41.9 years.
Which brands do Dancesport fans like most?
Dancesport fans show strongest brand affinity for Rossmann (1.81×), Progressive rock (2.37×), and Israel (2.75×) over the country average.
Where do Dancesport fans live in Germany?
Dancesport fans in Germany are most concentrated in Nordrhein-Westfalen (reach 134,111), Niedersachsen (reach 90,786), and Bayern (reach 83,418). These three regions account for the largest share of the active audience.
What other brands do Dancesport fans also like?
Beyond Dancesport itself, the audience over-indexes on Progressive rock (2.37×), Israel (2.75×), Gil Ofarim (1.64×), and Product design (2.04×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dancesport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.