Dentist Audience in Germany

Dentist has an estimated audience of 1,518,464 people in Germany. 62.5% are female, 37.5% are male, average age 42.1. Top brand affinities: Western Union, Kitchen garden, Real property, Tooth brushing, Pets.

Top brand affinities include Western Union, Kitchen garden, Real property, with strongest over-indexing on Western Union (9.59× the country average). Demographically, the Dentist audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Indulgence, Pet Ownership.

Category: Health · Type: Topic

Demographics of Dentist fans

Demographic split for Dentist audience in Germany
MetricValue
Female62.5%
Male37.5%
Average age42.1
Estimated audience size1,518,464

Audience persona

The typical Dentist fan in Germany is more female, around 42.1 years old, with strong Indulgence tendencies and a notable affinity for Western Union.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dentist audience
BrandAffinityCategory
Western Union9.59×Business & Career
Kitchen garden18.41×Home & Garden
Real property5.73×Home & Garden
Tooth brushing9.17×Health
Pets1.79×Pets & Animals
Satire4.29×Literature
General practitioner10.41×Health
German television comedy5.34×Movies & TV
Netto Marken-Discount1.9×Shopping
Pillow3.98×Home & Garden
Automobiles1.66×Cars & Mobility
Preventive healthcare3.64×Health
Image scanner8.48×Technology & Electronics
Vacation rental3.15×Travel & Leisure
Focus2.59×News
Hygiene2.27×Beauty & Wellness
Allgäu4.05×Travel & Leisure
Headphones3.68×Technology & Electronics
Dentistry4.38×Business & Career
Westdeutscher Rundfunk2.43×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dentist audience
TraitClusterScore
IndulgenceJOY1.36
Pet OwnershipJOY1.26
Healthy LifestyleBALANCE1.24
Design AffinityPREMIUM1.24
Need for SecurityCONSERVATISM1.19
Sports ActivityPOWER1.18

Worldwide distribution

Worldwide audience distribution share by country for Dentist
CountryShare
United States15.6%
Italy10.2%
Brazil9.0%

See Dentist audiences in other countries

More Health audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dentist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.