Dernières Nouvelles d'Alsace Audience in Germany

Dernières Nouvelles d'Alsace has an estimated audience of 2,226,081 people in Germany. 53.6% are female, 46.4% are male, average age 43.6. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Online newspaper, spicy food, Tagesschau, Transfermarkt, Breaking news.

The average Dernières Nouvelles d'Alsace fan in Germany is 43.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Online newspaper, spicy food, Tagesschau, with strongest over-indexing on Online newspaper (6.09× the country average). Demographically, the Dernières Nouvelles d'Alsace audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Dernières Nouvelles d'Alsace fans

Demographic split for Dernières Nouvelles d'Alsace audience in Germany
MetricValue
Female53.6%
Male46.4%
Average age43.6
Estimated audience size2,226,081

Audience persona

The typical Dernières Nouvelles d'Alsace fan in Germany is balanced, around 43.6 years old, with strong Indulgence tendencies and a notable affinity for Online newspaper.

Top regions in Germany

Top regions ranked by reach for Dernières Nouvelles d'Alsace in Germany
RegionReachAffinity
Nordrhein-Westfalen527,4831.08×
Baden-Württemberg436,6391.44×
Bayern333,7070.93×
Hessen199,4661.18×
Niedersachsen187,4450.87×
Rheinland-Pfalz137,6271.23×
Berlin112,2581.13×
Sachsen96,7470.89×
Schleswig-Holstein74,7340.93×
Brandenburg62,2700.9×
Hamburg49,4740.98×
Thüringen49,0830.87×
Sachsen-Anhalt43,3360.75×
Mecklenburg-Vorpommern33,1000.78×
Saarland27,5061.01×
Bremen19,7791.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dernières Nouvelles d'Alsace audience
BrandAffinityCategory
Online newspaper6.09×News
spicy food10.79×Food & Beverages
Tagesschau2.49×Movies & TV
Transfermarkt2.67×Sports
Breaking news2.65×Movies & TV
Satire3.97×Literature
Livemusic2.9×Music & Radio
Barry Gibb10.41×Music & Radio
RC Strasbourg Alsace40×Sports
Ryanair1.91×Travel & Leisure
Westdeutscher Rundfunk2.68×Movies & TV
Vacations2.01×Travel & Leisure
German language1.97×Politics & Society
German television comedy3.93×Movies & TV
Der Tagesspiegel2.48×News
North Rhine-Westphalia1.79×Travel & Leisure
Maine Coon3.09×Pets & Animals
Fox News Channel6.78×Movies & TV
Solidarity3.54×Politics & Society
Carbonated water6.78×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dernières Nouvelles d'Alsace audience
TraitClusterScore
IndulgenceJOY1.64
Sports ActivityPOWER1.54
SustainabilityBALANCE1.49
Community OrientationOPEN1.42
Early Adopter MentalityPOWER1.4
Pet OwnershipJOY1.39

Worldwide distribution

Worldwide audience distribution share by country for Dernières Nouvelles d'Alsace
CountryShare
United States21.6%
France17.3%
Finland12.0%

See Dernières Nouvelles d'Alsace audiences in other countries

More Newspaper audiences in Germany

Frequently asked questions

How many fans does Dernières Nouvelles d'Alsace have in Germany?

Dernières Nouvelles d'Alsace has an estimated audience of 2,226,081 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Dernières Nouvelles d'Alsace fans?

53.6% of Dernières Nouvelles d'Alsace fans are female, 46.4% are male, with an average age of 43.6 years.

Which brands do Dernières Nouvelles d'Alsace fans like most?

Dernières Nouvelles d'Alsace fans show strongest brand affinity for Online newspaper (6.09×), spicy food (10.79×), and Tagesschau (2.49×) over the country average.

Where do Dernières Nouvelles d'Alsace fans live in Germany?

Dernières Nouvelles d'Alsace fans in Germany are most concentrated in Nordrhein-Westfalen (reach 527,483), Baden-Württemberg (reach 436,639), and Bayern (reach 333,707). These three regions account for the largest share of the active audience.

What other brands do Dernières Nouvelles d'Alsace fans also like?

Beyond Dernières Nouvelles d'Alsace itself, the audience over-indexes on spicy food (10.79×), Tagesschau (2.49×), Transfermarkt (2.67×), and Breaking news (2.65×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dernières Nouvelles d'Alsace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.