Dog behavior Audience in Germany

Dog behavior logo

Dog behavior has an estimated audience of 1,599,683 people in Germany. 64.3% are female, 35.7% are male, average age 38.1. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Progressive rock, Artistic inspiration, Gil Ofarim, Collectable, Natural rubber.

The average Dog behavior fan in Germany is 38.1 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Progressive rock, Artistic inspiration, Gil Ofarim, with strongest over-indexing on Progressive rock (3.29× the country average). Demographically, the Dog behavior audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Pet Ownership, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Dog behavior fans

Demographic split for Dog behavior audience in Germany
MetricValue
Female64.3%
Male35.7%
Average age38.1
Estimated audience size1,599,683

Audience persona

The typical Dog behavior fan in Germany is more female, around 38.1 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Dog behavior in Germany
RegionReachAffinity
Bayern117,1920.46×
Baden-Württemberg116,4100.53×
Nordrhein-Westfalen114,0040.33×
Rheinland-Pfalz112,1391.4×
Niedersachsen106,8090.69×
Schleswig-Holstein97,6911.7×
Hessen90,3170.74×
Berlin80,6211.13×
Sachsen80,4321.03×
Sachsen-Anhalt67,2121.62×
Hamburg64,4851.78×
Brandenburg49,836
Thüringen41,5231.02×
Mecklenburg-Vorpommern35,4681.16×
Bremen34,6012.53×
Saarland11,7530.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dog behavior audience
BrandAffinityCategory
Progressive rock3.29×Music & Radio
Artistic inspiration1.97×Arts & Culture
Gil Ofarim1.73×Music & Radio
Collectable1.89×Kids & Family
Natural rubber2.04×Cars & Mobility
Nurse education2.03×Kids & Family
Commercial mortgage1.61×Business & Career
Grappling1.74×Sports
Staycation2.62×Home & Garden
Buddy – The Buddy Holly Story3.28×Music & Radio
Ipekyol2.73×Shopping
Building insulation2.78×Home & Garden
Picnic2.24×Kids & Family
Icon (magazine)1.55×Arts & Culture
Liberace3.69×Music & Radio
Carrie (novel)3.39×Literature
Information sensitivity3.12×Technology & Electronics
Fantasy Earth: Zero3.8×Games
Ireen Sheer1.62×Music & Radio
Bounce (film)5.45×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dog behavior audience
TraitClusterScore
Pet OwnershipJOY2.14
Sports ActivityPOWER1.69
SustainabilityBALANCE1.68
Urban LifestyleOPEN1.45
DIY MentalityTHRILL1.41
TravellingTHRILL1.34

Worldwide distribution

Worldwide audience distribution share by country for Dog behavior
CountryShare
United States24.8%
Japan11.7%
Germany6.2%

See Dog behavior audiences in other countries

More Pets & Animals audiences in Germany

Frequently asked questions

How many fans does Dog behavior have in Germany?

Dog behavior has an estimated audience of 1,599,683 people in Germany, concentrated in Bayern and Baden-Württemberg.

What is the gender split and age of Dog behavior fans?

64.3% of Dog behavior fans are female, 35.7% are male, with an average age of 38.1 years.

Which brands do Dog behavior fans like most?

Dog behavior fans show strongest brand affinity for Progressive rock (3.29×), Artistic inspiration (1.97×), and Gil Ofarim (1.73×) over the country average.

Where do Dog behavior fans live in Germany?

Dog behavior fans in Germany are most concentrated in Bayern (reach 117,192), Baden-Württemberg (reach 116,410), and Nordrhein-Westfalen (reach 114,004). These three regions account for the largest share of the active audience.

What other brands do Dog behavior fans also like?

Beyond Dog behavior itself, the audience over-indexes on Artistic inspiration (1.97×), Gil Ofarim (1.73×), Collectable (1.89×), and Natural rubber (2.04×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dog behavior. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.