Emily in Paris Audience in Germany
Emily in Paris has an estimated audience of 1,581,210 people in Germany. 51.4% are female, 48.6% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Gil Ofarim, Loincloth, Škoda Kodiaq, KLIX (AM).
The average Emily in Paris fan in Germany is 35.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Gil Ofarim, Loincloth, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Emily in Paris audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Indulgence, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy-drama
Demographics of Emily in Paris fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 35.9 |
| Estimated audience size | 1,581,210 |
Audience persona
The typical Emily in Paris fan in Germany is balanced, around 35.9 years old, with strong Indulgence tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 406,653 | 1.18× |
| Bayern | 317,755 | 1.25× |
| Baden-Württemberg | 238,382 | 1.1× |
| Niedersachsen | 157,708 | 1.03× |
| Hessen | 145,104 | 1.2× |
| Berlin | 86,167 | 1.22× |
| Rheinland-Pfalz | 82,755 | 1.04× |
| Sachsen | 68,019 | 0.88× |
| Schleswig-Holstein | 53,881 | 0.95× |
| Hamburg | 42,912 | 1.2× |
| Brandenburg | 40,675 | 0.83× |
| Sachsen-Anhalt | 31,535 | 0.77× |
| Thüringen | 30,707 | 0.76× |
| Mecklenburg-Vorpommern | 22,685 | 0.75× |
| Saarland | 18,505 | 0.95× |
| Bremen | 11,931 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Gil Ofarim | 1.53× | Music & Radio |
| Loincloth | 2.86× | Fashion & Accessoires |
| Škoda Kodiaq | 1.73× | Cars & Mobility |
| KLIX (AM) | 1.71× | Music & Radio |
| San Gil | 2.53× | Travel & Leisure |
| Keeper (password manager) | 2.48× | Technology & Electronics |
| Golem | 1.53× | Technology & Electronics |
| Pantsuit | 3.01× | Fashion & Accessoires |
| Microsoft Exchange Server | 5.8× | Technology & Electronics |
| Buddy – The Buddy Holly Story | 2.15× | Music & Radio |
| Timo Hildebrand | 4.02× | Sports |
| Moroccan riad | 2.36× | Politics & Society |
| Phil Campbell (musician) | 1.99× | Music & Radio |
| Jaguar F-Pace | 2.39× | Cars & Mobility |
| Building insulation | 1.55× | Home & Garden |
| Jason Clarke (actor) | 1.68× | Movies & TV |
| Gender-neutral language | 1.88× | Politics & Society |
| Jaws | 2.8× | Movies & TV |
| Huck (magazine) | 3.23× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.13 |
| LGBTQ+ Identity | OPEN | 1.11 |
| Social Media Usage | JOY | 1.06 |
| Family Orientation | CONSERVATISM | 1.05 |
| Sports Activity | POWER | 1.04 |
| Sustainability | BALANCE | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| Germany | 8.1% |
| France | 7.8% |
See Emily in Paris audiences in other countries
More Comedy-drama audiences in Germany
- Mama (TV series) (979,476)
- Fleabag (476,619)
- Atypical (157,025)
- The Marvelous Mrs. Maisel (148,493)
Frequently asked questions
How many fans does Emily in Paris have in Germany?
Emily in Paris has an estimated audience of 1,581,210 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Emily in Paris fans?
51.4% of Emily in Paris fans are female, 48.6% are male, with an average age of 35.9 years.
Which brands do Emily in Paris fans like most?
Emily in Paris fans show strongest brand affinity for Stradivarius (1.97×), Gil Ofarim (1.53×), and Loincloth (2.86×) over the country average.
Where do Emily in Paris fans live in Germany?
Emily in Paris fans in Germany are most concentrated in Nordrhein-Westfalen (reach 406,653), Bayern (reach 317,755), and Baden-Württemberg (reach 238,382). These three regions account for the largest share of the active audience.
What other brands do Emily in Paris fans also like?
Beyond Emily in Paris itself, the audience over-indexes on Gil Ofarim (1.53×), Loincloth (2.86×), Škoda Kodiaq (1.73×), and KLIX (AM) (1.71×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Emily in Paris. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.