Endurance Audience in Germany

Endurance has an estimated audience of 442,288 people in Germany. 39.4% are female, 60.6% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home construction, Urban Outfitters, Progressive rock, Litter box, Erkrath.
The average Endurance fan in Germany is 39.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home construction, Urban Outfitters, Progressive rock, with strongest over-indexing on Home construction (1.83× the country average). Demographically, the Endurance audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Endurance fans
| Metric | Value |
|---|---|
| Female | 39.4% |
| Male | 60.6% |
| Average age | 39.3 |
| Estimated audience size | 442,288 |
Audience persona
The typical Endurance fan in Germany is more male, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for Home construction.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 98,534 | 1.02× |
| Bayern | 81,583 | 1.15× |
| Baden-Württemberg | 67,064 | 1.11× |
| Niedersachsen | 45,320 | 1.06× |
| Hessen | 37,149 | 1.1× |
| Sachsen | 22,290 | 1.03× |
| Rheinland-Pfalz | 21,345 | 0.96× |
| Berlin | 20,305 | 1.03× |
| Schleswig-Holstein | 15,922 | 1× |
| Hamburg | 11,681 | 1.17× |
| Brandenburg | 11,173 | 0.81× |
| Sachsen-Anhalt | 10,695 | 0.93× |
| Thüringen | 10,131 | 0.9× |
| Mecklenburg-Vorpommern | 8,799 | 1.04× |
| Saarland | 4,246 | 0.78× |
| Bremen | 3,805 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 1.83× | Home & Garden |
| Urban Outfitters | 2.86× | Shopping |
| Progressive rock | 2.71× | Music & Radio |
| Litter box | 1.71× | Pets & Animals |
| Erkrath | 10.39× | Travel & Leisure |
| Unique Gifts | 1.64× | Shopping |
| Natural rubber | 2.67× | Cars & Mobility |
| Minestrone | 2.5× | Food & Beverages |
| Birthday Gifts | 1.6× | Kids & Family |
| Graham Greene (actor) | 3.32× | |
| Eindhoven | 1.57× | Travel & Leisure |
| Burgos | 5.17× | Travel & Leisure |
| Malayalam | 4.48× | Politics & Society |
| Business English | 1.7× | Business & Career |
| Information technology consulting | 2.54× | Technology & Electronics |
| MK | 1.71× | Music & Radio |
| Eckernförde | 3.61× | Travel & Leisure |
| Hundertwasserhaus | 2.84× | Travel & Leisure |
| A Streetcar Named Desire (1951 film) | 7.7× | Movies & TV |
| Julius Caesar (play) | 3.4× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.27 |
| Sports Activity | POWER | 1.76 |
| Indulgence | JOY | 1.73 |
| Quality Awareness | PREMIUM | 1.57 |
| Early Adopter Mentality | POWER | 1.49 |
| Risk Appetite | THRILL | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.3% |
| United Kingdom | 5.3% |
| France | 3.6% |
See Endurance audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Endurance have in Germany?
Endurance has an estimated audience of 442,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Endurance fans?
39.4% of Endurance fans are female, 60.6% are male, with an average age of 39.3 years.
Which brands do Endurance fans like most?
Endurance fans show strongest brand affinity for Home construction (1.83×), Urban Outfitters (2.86×), and Progressive rock (2.71×) over the country average.
Where do Endurance fans live in Germany?
Endurance fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,534), Bayern (reach 81,583), and Baden-Württemberg (reach 67,064). These three regions account for the largest share of the active audience.
What other brands do Endurance fans also like?
Beyond Endurance itself, the audience over-indexes on Urban Outfitters (2.86×), Progressive rock (2.71×), Litter box (1.71×), and Erkrath (10.39×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Endurance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.