Fiat Doblò Audience in Germany
Fiat Doblò has an estimated audience of 323,101 people in Germany. 28.5% are female, 71.5% are male, average age 44.6. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Fiat Ducato, Fiat 500 (2007), Opel Combo, Citroën Berlingo, Fiat Fiorino.
The average Fiat Doblò fan in Germany is 44.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Fiat Ducato, Fiat 500 (2007), Opel Combo, with strongest over-indexing on Fiat Ducato (23.02× the country average). Demographically, the Fiat Doblò audience skews more male with an average age of 44.6, and over-indexes on personality traits such as Need for Security, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Fiat Doblò fans
| Metric | Value |
|---|---|
| Female | 28.5% |
| Male | 71.5% |
| Average age | 44.6 |
| Estimated audience size | 323,101 |
Audience persona
The typical Fiat Doblò fan in Germany is more male, around 44.6 years old, with strong Need for Security tendencies and a notable affinity for Fiat Ducato.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 48,272 | 0.68× |
| Baden-Württemberg | 35,242 | 0.8× |
| Bayern | 35,107 | 0.68× |
| Niedersachsen | 21,172 | 0.67× |
| Hessen | 19,251 | 0.78× |
| Rheinland-Pfalz | 10,606 | 0.66× |
| Sachsen | 9,888 | 0.62× |
| Thüringen | 9,784 | 1.19× |
| Schleswig-Holstein | 9,408 | 0.81× |
| Sachsen-Anhalt | 9,107 | 1.09× |
| Brandenburg | 8,440 | 0.84× |
| Mecklenburg-Vorpommern | 8,358 | 1.35× |
| Bremen | 7,474 | 2.7× |
| Saarland | 7,270 | 1.83× |
| Berlin | 6,734 | 0.47× |
| Hamburg | 5,978 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Fiat Ducato | 23.02× | Cars & Mobility |
| Fiat 500 (2007) | 15.44× | Cars & Mobility |
| Opel Combo | 29.75× | Cars & Mobility |
| Citroën Berlingo | 27.68× | Cars & Mobility |
| Fiat Fiorino | 52.91× | Cars & Mobility |
| Volkswagen Caddy | 13.86× | Cars & Mobility |
| Peugeot 301 (2012) | 22.08× | Cars & Mobility |
| Ford Transit Custom | 20.27× | Cars & Mobility |
| Citroën C3 | 14.22× | Cars & Mobility |
| Fiat Panda | 14.14× | Cars & Mobility |
| AutoScout24 | 3.16× | Cars & Mobility |
| Peugeot 206 | 19.14× | Cars & Mobility |
| Peugeot 3008 | 11.79× | Cars & Mobility |
| Toyota Aygo | 15.16× | Cars & Mobility |
| Peugeot 208 | 11.17× | Cars & Mobility |
| DATEV | 5.12× | Technology & Electronics |
| Citroën C1 | 17.09× | Cars & Mobility |
| Volkswagen Fox | 19.97× | Cars & Mobility |
| Renault Master | 20.04× | Cars & Mobility |
| Nissan Qashqai | 8.51× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.96 |
| Family Orientation | CONSERVATISM | 1.41 |
| Patriotism | CONSERVATISM | 1.34 |
| DIY Mentality | THRILL | 1.28 |
| Sustainability | BALANCE | 1.27 |
| Quality Awareness | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 18.3% |
| Italy | 13.7% |
| Germany | 8.8% |
See Fiat Doblò audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
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- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Fiat Doblò have in Germany?
Fiat Doblò has an estimated audience of 323,101 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Fiat Doblò fans?
28.5% of Fiat Doblò fans are female, 71.5% are male, with an average age of 44.6 years.
Which brands do Fiat Doblò fans like most?
Fiat Doblò fans show strongest brand affinity for Fiat Ducato (23.02×), Fiat 500 (2007) (15.44×), and Opel Combo (29.75×) over the country average.
Where do Fiat Doblò fans live in Germany?
Fiat Doblò fans in Germany are most concentrated in Nordrhein-Westfalen (reach 48,272), Baden-Württemberg (reach 35,242), and Bayern (reach 35,107). These three regions account for the largest share of the active audience.
What other brands do Fiat Doblò fans also like?
Beyond Fiat Doblò itself, the audience over-indexes on Fiat 500 (2007) (15.44×), Opel Combo (29.75×), Citroën Berlingo (27.68×), and Fiat Fiorino (52.91×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fiat Doblò. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.