Fiat Ducato Audience in Germany

Fiat Ducato has an estimated audience of 790,059 people in Germany. 25.9% are female, 74.1% are male, average age 47.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ford Transit, Fiat Doblò, Peugeot 2008, Dacia Sandero, Peugeot 3008.
The average Fiat Ducato fan in Germany is 47.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ford Transit, Fiat Doblò, Peugeot 2008, with strongest over-indexing on Ford Transit (25.77× the country average). Demographically, the Fiat Ducato audience skews more male with an average age of 47.5, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Fiat Ducato fans
| Metric | Value |
|---|---|
| Female | 25.9% |
| Male | 74.1% |
| Average age | 47.5 |
| Estimated audience size | 790,059 |
Audience persona
The typical Fiat Ducato fan in Germany is more male, around 47.5 years old, with strong Need for Security tendencies and a notable affinity for Ford Transit.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 179,996 | 1.04× |
| Bayern | 157,614 | 1.24× |
| Baden-Württemberg | 120,973 | 1.12× |
| Niedersachsen | 88,565 | 1.15× |
| Hessen | 60,639 | 1.01× |
| Rheinland-Pfalz | 42,661 | 1.08× |
| Schleswig-Holstein | 37,731 | 1.33× |
| Sachsen | 33,886 | 0.87× |
| Berlin | 25,697 | 0.73× |
| Brandenburg | 23,500 | 0.96× |
| Hamburg | 19,433 | 1.09× |
| Thüringen | 19,065 | 0.95× |
| Sachsen-Anhalt | 15,981 | 0.78× |
| Mecklenburg-Vorpommern | 15,653 | 1.04× |
| Saarland | 8,417 | 0.87× |
| Bremen | 5,026 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ford Transit | 25.77× | Cars & Mobility |
| Fiat Doblò | 33.88× | Cars & Mobility |
| Peugeot 2008 | 19.31× | Cars & Mobility |
| Dacia Sandero | 14.03× | Cars & Mobility |
| Peugeot 3008 | 15.28× | Cars & Mobility |
| Renault Master | 28.09× | Cars & Mobility |
| Volkswagen Caddy | 13.56× | Cars & Mobility |
| Peugeot 5008 | 16.65× | Cars & Mobility |
| Volkswagen Crafter | 17.28× | Cars & Mobility |
| Citroën Jumpy | 23.88× | Cars & Mobility |
| Renault Trafic | 18.05× | Cars & Mobility |
| Ford Transit Custom | 20.16× | Cars & Mobility |
| AutoScout24 | 3.37× | Cars & Mobility |
| Peugeot 308 | 15.33× | Cars & Mobility |
| Volkswagen Fox | 21.67× | Cars & Mobility |
| Fiat Panda | 12.19× | Cars & Mobility |
| Fiat 500 (2007) | 9.06× | Cars & Mobility |
| Peugeot 208 | 11.29× | Cars & Mobility |
| BlaBlaCar | 8.74× | Cars & Mobility |
| Volkswagen Passat | 9.26× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.95 |
| Patriotism | CONSERVATISM | 1.54 |
| DIY Mentality | THRILL | 1.4 |
| Family Orientation | CONSERVATISM | 1.22 |
| Community Orientation | OPEN | 1.15 |
| Sports Activity | POWER | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 15.8% |
| Italy | 14.4% |
| Brazil | 10.5% |
See Fiat Ducato audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Fiat Ducato have in Germany?
Fiat Ducato has an estimated audience of 790,059 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fiat Ducato fans?
25.9% of Fiat Ducato fans are female, 74.1% are male, with an average age of 47.5 years.
Which brands do Fiat Ducato fans like most?
Fiat Ducato fans show strongest brand affinity for Ford Transit (25.77×), Fiat Doblò (33.88×), and Peugeot 2008 (19.31×) over the country average.
Where do Fiat Ducato fans live in Germany?
Fiat Ducato fans in Germany are most concentrated in Nordrhein-Westfalen (reach 179,996), Bayern (reach 157,614), and Baden-Württemberg (reach 120,973). These three regions account for the largest share of the active audience.
What other brands do Fiat Ducato fans also like?
Beyond Fiat Ducato itself, the audience over-indexes on Fiat Doblò (33.88×), Peugeot 2008 (19.31×), Dacia Sandero (14.03×), and Peugeot 3008 (15.28×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fiat Ducato. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.