Volkswagen Caddy Audience in Germany
Volkswagen Caddy has an estimated audience of 1,009,736 people in Germany. 28.0% are female, 72.0% are male, average age 40.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Volkswagen Crafter, Volkswagen Amarok, Ford Transit, Minibus, Citroën Jumpy.
The average Volkswagen Caddy fan in Germany is 40.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Volkswagen Crafter, Volkswagen Amarok, Ford Transit, with strongest over-indexing on Volkswagen Crafter (52.65× the country average). Demographically, the Volkswagen Caddy audience skews more male with an average age of 40.3, and over-indexes on personality traits such as DIY Mentality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Volkswagen Caddy fans
| Metric | Value |
|---|---|
| Female | 28.0% |
| Male | 72.0% |
| Average age | 40.3 |
| Estimated audience size | 1,009,736 |
Audience persona
The typical Volkswagen Caddy fan in Germany is more male, around 40.3 years old, with strong DIY Mentality tendencies and a notable affinity for Volkswagen Crafter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 218,241 | 0.99× |
| Bayern | 196,291 | 1.21× |
| Baden-Württemberg | 145,367 | 1.06× |
| Niedersachsen | 96,396 | 0.98× |
| Hessen | 76,122 | 0.99× |
| Sachsen | 54,783 | 1.11× |
| Rheinland-Pfalz | 47,550 | 0.94× |
| Berlin | 41,034 | 0.91× |
| Brandenburg | 33,947 | 1.08× |
| Schleswig-Holstein | 33,559 | 0.93× |
| Thüringen | 29,956 | 1.16× |
| Sachsen-Anhalt | 26,496 | 1.01× |
| Hamburg | 22,830 | 1× |
| Mecklenburg-Vorpommern | 20,607 | 1.07× |
| Saarland | 10,341 | 0.83× |
| Bremen | 6,307 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Volkswagen Crafter | 52.65× | Cars & Mobility |
| Volkswagen Amarok | 46.76× | Cars & Mobility |
| Ford Transit | 35.43× | Cars & Mobility |
| Minibus | 41.4× | Cars & Mobility |
| Citroën Jumpy | 53.13× | Cars & Mobility |
| Ford Transit Custom | 42.02× | Cars & Mobility |
| Volkswagen Jetta | 38.21× | Cars & Mobility |
| Volkswagen Touran | 24.62× | Cars & Mobility |
| Volkswagen Commercial Vehicles | 23.22× | Cars & Mobility |
| Mercedes-Benz Vito | 36.59× | Cars & Mobility |
| Volkswagen Tiguan | 14.42× | Cars & Mobility |
| Volkswagen Gol | 44.44× | Cars & Mobility |
| Volkswagen Beetle | 28.62× | Cars & Mobility |
| Panel van | 22.88× | Cars & Mobility |
| Toyota Yaris | 18.13× | Cars & Mobility |
| Fiat Ducato | 20.68× | Cars & Mobility |
| Škoda Yeti | 35.5× | Cars & Mobility |
| Volkswagen Fox | 30.64× | Cars & Mobility |
| Volkswagen California | 21.56× | Cars & Mobility |
| Škoda Superb | 18.03× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.62 |
| Need for Security | CONSERVATISM | 1.54 |
| Patriotism | CONSERVATISM | 1.45 |
| Family Orientation | CONSERVATISM | 1.35 |
| Price Sensitivity | PREMIUM | 1.26 |
| Luxury Orientation | PREMIUM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 12.9% |
| United Kingdom | 8.0% |
| Spain | 5.9% |
See Volkswagen Caddy audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Volkswagen Caddy have in Germany?
Volkswagen Caddy has an estimated audience of 1,009,736 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Volkswagen Caddy fans?
28.0% of Volkswagen Caddy fans are female, 72.0% are male, with an average age of 40.3 years.
Which brands do Volkswagen Caddy fans like most?
Volkswagen Caddy fans show strongest brand affinity for Volkswagen Crafter (52.65×), Volkswagen Amarok (46.76×), and Ford Transit (35.43×) over the country average.
Where do Volkswagen Caddy fans live in Germany?
Volkswagen Caddy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 218,241), Bayern (reach 196,291), and Baden-Württemberg (reach 145,367). These three regions account for the largest share of the active audience.
What other brands do Volkswagen Caddy fans also like?
Beyond Volkswagen Caddy itself, the audience over-indexes on Volkswagen Amarok (46.76×), Ford Transit (35.43×), Minibus (41.4×), and Citroën Jumpy (53.13×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Volkswagen Caddy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.