Rascasse Audience Intelligence

Football League Championship Audience in Germany

A data profile of the people who buy, follow and care about Football League Championship in Germany — modelled from more than twelve digital signal sources. Football League Championship has an estimated audience of 319,400 people in Germany.

#414among Soccer in Germany#223among Event in Germany#1313in Sports

The average Football League Championship fan in Germany is 36.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include EA Sports FC, Pro Evolution Soccer, Onet.pl, with strongest over-indexing on EA Sports FC (17.32× the country average).

Demographically, the Football League Championship audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Spirituality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Football League Championship fan in Germany is more male, around 36.2 years old, with strong Spirituality tendencies and a notable affinity for EA Sports FC.

Category: Sports · Type: Event · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Football League Championship profile in Germany.

Audience size
319K
in Germany
Gender
25.9%♀
74.1% male
Age
36.2
average years
Country rank
#16566
Event in Germany
Fig. 01

Search interest · 12-month trend

+42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Football League Championship fans

25.9% are female, 74.1% are male, average age 36.2.

Fig. 02

Gender split

25.9%
Female
74.1%
Male
Demographic split for Football League Championship audience in Germany
MetricValue
Female25.9%
Male74.1%
Average age36.2
Estimated audience size319,400
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Football League Championship audience in Germany
Age bracketShare%
16-1926%
20-2922%
30-3919%
40-4916%
50+16%
Fig. 04

Worldwide distribution

9.1%

of the worldwide Football League Championship audience comes from Germany.

Worldwide audience distribution share by country for Football League Championship
CountryShare
Vietnam22.4%
Germany9.1%
Egypt5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Football League Championship audience in Germany is strongest.

Fig. 05

Top regions by affinity

Football League Championship fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.29×
02Hamburg~8K1.17×
03Hessen~30K1.08×
04Bremen~3K1.07×
05Nordrhein-Westfalen~70K1.05×
06Bayern~50K1.04×
07Berlin~10K1.04×
08Baden-Württemberg~40K0.97×
09Niedersachsen~30K0.96×
10Rheinland-Pfalz~20K0.96×
11Thüringen~8K0.96×
12Sachsen~10K0.95×
13Schleswig-Holstein~10K0.95×
14Mecklenburg-Vorpommern~6K0.92×
15Brandenburg~9K0.89×
16Saarland~3K0.79×
Fig. 06

Affinity by region

Affinity by region — Football League Championship, Germany
0.79×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Football League Championship audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Football League Championship audience
#·InterestCategoryAffinity×
01Pro Evolution SoccerGames42.35×
02Gerard PiquéSports41.18×
03FC Shakhtar DonetskSports30.13×
04S.L. BenficaSports23.15×
05EA Sports FCGames17.32×
06David BeckhamSports16.32×
07Political campaignPolitics & Society13.88×
08Onet.plNews13.06×
09Jürgen KloppSports8.72×
10Ligue 1Sports8.68×
11Frauen-BundesligaSports7.26×
12Dynamo DresdenSports5.82×
13DFB-PokalSports5.59×
14TipicoGames5.43×
15SportschauSports4.00×
16Indeed.comBusiness & Career3.96×
17SV Werder BremenSports3.77×
182. BundesligaSports3.25×
19Borussia DortmundSports3.00×
20FC Bayern MunichSports2.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Football League Championship audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Football League Championship audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.36×
Risk AppetiteTHRILL1.26×
Convenience OrientationPREMIUM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Football League Championship audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.45×
CreativityOPEN0.51×
ExtroversionTHRILL0.56×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Football League Championship have in Germany?

Football League Championship has an estimated audience of 319,400 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Football League Championship fans?

25.9% of Football League Championship fans are female, 74.1% are male, with an average age of 36.2 years.

03

Which brands do Football League Championship fans like most?

Football League Championship fans show strongest brand affinity for EA Sports FC (17.32×), Pro Evolution Soccer (42.35×), and Onet.pl (13.06×) over the country average.

04

Where do Football League Championship fans live in Germany?

Football League Championship fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Football League Championship fans also like?

Beyond Football League Championship itself, the audience over-indexes on Pro Evolution Soccer (42.35×), Onet.pl (13.06×), S.L. Benfica (23.15×), and Jürgen Klopp (8.72×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See Football League Championship audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Football League Championship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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