Fraenk Audience in Germany
Fraenk has an estimated audience of 710,498 people in Germany. 52.3% are female, 47.7% are male, average age 40.2. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Eden Lake, Ma Mère, Stradivarius, Progressive rock, CAC 40.
The average Fraenk fan in Germany is 40.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Eden Lake, Ma Mère, Stradivarius, with strongest over-indexing on Eden Lake (7.31× the country average). Demographically, the Fraenk audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand · Subtype: Mobile phone operator
Demographics of Fraenk fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 40.2 |
| Estimated audience size | 710,498 |
Audience persona
The typical Fraenk fan in Germany is balanced, around 40.2 years old, with strong Need for Security tendencies and a notable affinity for Eden Lake.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 177,206 | 1.14× |
| Baden-Württemberg | 164,448 | 1.7× |
| Bayern | 148,894 | 1.3× |
| Niedersachsen | 71,350 | 1.03× |
| Hessen | 65,886 | 1.22× |
| Berlin | 36,912 | 1.16× |
| Rheinland-Pfalz | 36,728 | 1.03× |
| Sachsen | 28,553 | 0.82× |
| Schleswig-Holstein | 24,237 | 0.95× |
| Hamburg | 20,021 | 1.25× |
| Brandenburg | 17,421 | 0.79× |
| Thüringen | 13,921 | 0.77× |
| Sachsen-Anhalt | 12,209 | 0.66× |
| Saarland | 7,951 | 0.91× |
| Mecklenburg-Vorpommern | 5,388 | 0.4× |
| Bremen | 5,274 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Eden Lake | 7.31× | Movies & TV |
| Ma Mère | 15× | Movies & TV |
| Stradivarius | 1.82× | Shopping |
| Progressive rock | 1.76× | Music & Radio |
| CAC 40 | 1.59× | Business & Career |
| Israel | 1.52× | Travel & Leisure |
| Hostelworld | 4.64× | Travel & Leisure |
| Cassoulet | 5.52× | Food & Beverages |
| Intraocular lens | 6.28× | Health |
| Stucco | 1.76× | Home & Garden |
| Corfu (regional unit) | 2.13× | Travel & Leisure |
| Home Delivery | 1.75× | Food & Beverages |
| Low-carbon emission | 3.47× | Politics & Society |
| Horb am Neckar | 4.14× | Travel & Leisure |
| Video izle | 1.68× | |
| Metamorphoses | 1.59× | Literature |
| Irkutsk | 6.02× | Travel & Leisure |
| Keeper (password manager) | 1.88× | Technology & Electronics |
| Volvo V60 | 2.03× | Cars & Mobility |
| Coworking | 1.68× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.56 |
| Early Adopter Mentality | POWER | 1.48 |
| Price Sensitivity | PREMIUM | 1.44 |
| Indulgence | JOY | 1.15 |
| Sports Activity | POWER | 1.14 |
| Family Orientation | CONSERVATISM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 87.3% |
| Estonia | 6.5% |
| Switzerland | 1.4% |
See Fraenk audiences in other countries
More Mobile phone operator audiences in Germany
- Vodafone (12,656,727)
- Aldi Talk (4,436,705)
- Congstar (3,893,025)
- Klarmobil (3,385,673)
- Deutsche Telekom (2,690,785)
Frequently asked questions
How many fans does Fraenk have in Germany?
Fraenk has an estimated audience of 710,498 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Fraenk fans?
52.3% of Fraenk fans are female, 47.7% are male, with an average age of 40.2 years.
Which brands do Fraenk fans like most?
Fraenk fans show strongest brand affinity for Eden Lake (7.31×), Ma Mère (15×), and Stradivarius (1.82×) over the country average.
Where do Fraenk fans live in Germany?
Fraenk fans in Germany are most concentrated in Nordrhein-Westfalen (reach 177,206), Baden-Württemberg (reach 164,448), and Bayern (reach 148,894). These three regions account for the largest share of the active audience.
What other brands do Fraenk fans also like?
Beyond Fraenk itself, the audience over-indexes on Ma Mère (15×), Stradivarius (1.82×), Progressive rock (1.76×), and CAC 40 (1.59×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fraenk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.