Frisian Islands Audience in Germany

Frisian Islands logo

Frisian Islands has an estimated audience of 240,336 people in Germany. 67.1% are female, 32.9% are male, average age 47.8. Top regions: Niedersachsen, Nordrhein-Westfalen, Bayern. Top brand affinities: Jack White, Pillow, Natural rubber, Sixx, Mackenzie Foy.

The average Frisian Islands fan in Germany is 47.8 years old, more female, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Bayern. Top brand affinities include Jack White, Pillow, Natural rubber, with strongest over-indexing on Jack White (2.06× the country average). Demographically, the Frisian Islands audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Island

Demographics of Frisian Islands fans

Demographic split for Frisian Islands audience in Germany
MetricValue
Female67.1%
Male32.9%
Average age47.8
Estimated audience size240,336

Audience persona

The typical Frisian Islands fan in Germany is more female, around 47.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Jack White.

Top regions in Germany

Top regions ranked by reach for Frisian Islands in Germany
RegionReachAffinity
Niedersachsen73,5713.15×
Nordrhein-Westfalen57,5681.09×
Bayern21,3500.55×
Baden-Württemberg18,8710.58×
Hessen13,9200.76×
Schleswig-Holstein11,2411.3×
Rheinland-Pfalz10,0350.83×
Hamburg8,6501.59×
Sachsen7,0100.59×
Berlin5,5290.51×
Brandenburg4,9910.67×
Thüringen4,1390.68×
Sachsen-Anhalt3,6570.59×
Bremen3,5931.75×
Mecklenburg-Vorpommern3,3120.72×
Saarland1,8440.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frisian Islands audience
BrandAffinityCategory
Jack White2.06×Movies & TV
Pillow1.53×Home & Garden
Natural rubber2.16×Cars & Mobility
Sixx1.62×Movies & TV
Mackenzie Foy2.25×Fashion & Accessoires
Islamism2.29×Politics & Society
Ayrton SennaSports
Public speaking2.17×Politics & Society
Umut Bulut6.03×Sports
Rhodiola3.4×Health
Socialist Federal Republic of Yugoslavia1.53×Politics & Society
Whist1.63×Games
Kingdom of Judah2.52×Politics & Society
English literature1.71×Literature
Nutritional yeast1.78×Food & Beverages
Catania2.05×Travel & Leisure
Caprivi Strip2.22×
Cagnes-sur-Mer2.48×Travel & Leisure
Gulf Air1.52×Travel & Leisure
Hippophae2.06×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frisian Islands audience
TraitClusterScore
Convenience OrientationPREMIUM1.4
IndulgenceJOY1.39
SustainabilityBALANCE1.25
Pet OwnershipJOY1.23
TraditionCONSERVATISM1.22
Quality AwarenessPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Frisian Islands
CountryShare
Germany57.2%
Netherlands33.3%
United States4.8%

See Frisian Islands audiences in other countries

More Island audiences in Germany

Frequently asked questions

How many fans does Frisian Islands have in Germany?

Frisian Islands has an estimated audience of 240,336 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.

What is the gender split and age of Frisian Islands fans?

67.1% of Frisian Islands fans are female, 32.9% are male, with an average age of 47.8 years.

Which brands do Frisian Islands fans like most?

Frisian Islands fans show strongest brand affinity for Jack White (2.06×), Pillow (1.53×), and Natural rubber (2.16×) over the country average.

Where do Frisian Islands fans live in Germany?

Frisian Islands fans in Germany are most concentrated in Niedersachsen (reach 73,571), Nordrhein-Westfalen (reach 57,568), and Bayern (reach 21,350). These three regions account for the largest share of the active audience.

What other brands do Frisian Islands fans also like?

Beyond Frisian Islands itself, the audience over-indexes on Pillow (1.53×), Natural rubber (2.16×), Sixx (1.62×), and Mackenzie Foy (2.25×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frisian Islands. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.