Rascasse Audience Intelligence

HandOfBlood Audience in Germany

A data profile of the people who buy, follow and care about HandOfBlood in Germany — modelled from more than twelve digital signal sources. HandOfBlood has an estimated audience of 534,984 people in Germany.

The average HandOfBlood fan in Germany is 22.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.

Top brand affinities include Electronic sports, Steam, Mobile game, with strongest over-indexing on Electronic sports (7.68× the country average).

Demographically, the HandOfBlood audience skews more male with an average age of 22.2, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical HandOfBlood fan in Germany is more male, around 22.2 years old, with strong Risk Appetite tendencies and a notable affinity for Electronic sports.

Category: Games · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the HandOfBlood profile in Germany.

Audience size
535K
in Germany
Gender
17.0%
83.0% male
Age
22.2
average years
Country rank
#11104
Person in Germany
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of HandOfBlood fans

17.0% are female, 83.0% are male, average age 22.2.

Fig. 02

Gender split

17.0%
Female
83.0%
Male
Demographic split for HandOfBlood audience in Germany
MetricValue
Female17.0%
Male83.0%
Average age22.2
Estimated audience size534,984
Fig. 03

Age distribution

Ø 22.2
average years
Age distribution of the HandOfBlood audience in Germany
Age bracketShare%
16-1972%
20-2925%
30-391%
40-491%
50+0%
Fig. 04

Worldwide distribution

88.7%

of the worldwide HandOfBlood audience comes from Germany.

Worldwide audience distribution share by country for HandOfBlood
CountryShare
Germany88.7%
Austria4.2%
Switzerland2.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the HandOfBlood audience in Germany is strongest.

Fig. 05

Top regions by affinity

HandOfBlood fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~30K1.22×
02Niedersachsen~60K1.19×
03Berlin~30K1.14×
04Sachsen-Anhalt~10K1.11×
05Schleswig-Holstein~20K1.10×
06Brandenburg~20K1.08×
07Thüringen~10K1.04×
08Hamburg~10K1.04×
09Mecklenburg-Vorpommern~10K1.04×
10Nordrhein-Westfalen~100K0.98×
11Bremen~4K0.91×
12Rheinland-Pfalz~20K0.90×
13Saarland~5K0.85×
14Bayern~70K0.81×
15Hessen~30K0.81×
16Baden-Württemberg~50K0.79×
Fig. 06

Affinity by region

Affinity by region — HandOfBlood, Germany
0.79×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the HandOfBlood audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for HandOfBlood audience
#·InterestCategoryAffinity×
01AlienwareTechnology & Electronics11.70×
02Multiplayer online battle arenaGames9.60×
03PlayStation StoreGames8.07×
04Electronic sportsSports7.68×
05Counter-Strike: Global OffensiveGames5.57×
06Pedro PascalMovies & TV5.45×
07SteamGames4.89×
08League of LegendsGames4.14×
09FIFA (video game series)Games4.10×
10Action role-playing gameGames3.81×
11Robert RedfordMovies & TV3.72×
12Mobile gameGames3.36×
13FortniteGames3.05×
14PokémonGames2.98×
15LivemusicMusic & Radio2.68×
16TipicoGames2.34×
17RedditInternet & Social Media2.18×
18TransfermarktSports1.95×
19BatmanMovies & TV1.94×
20Video gamesGames1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the HandOfBlood audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by HandOfBlood audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.45×
Early Adopter MentalityPOWER1.42×
PatriotismCONSERVATISM1.33×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by HandOfBlood audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.73×
Design AffinityPREMIUM0.73×
Healthy LifestyleBALANCE0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does HandOfBlood have in Germany?

HandOfBlood has an estimated audience of 534,984 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of HandOfBlood fans?

17.0% of HandOfBlood fans are female, 83.0% are male, with an average age of 22.2 years.

03

Which brands do HandOfBlood fans like most?

HandOfBlood fans show strongest brand affinity for Electronic sports (7.68×), Steam (4.89×), and Mobile game (3.36×) over the country average.

04

Where do HandOfBlood fans live in Germany?

HandOfBlood fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Niedersachsen (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do HandOfBlood fans also like?

Beyond HandOfBlood itself, the audience over-indexes on Steam (4.89×), Mobile game (3.36×), Multiplayer online battle arena (9.6×), and Counter-Strike: Global Offensive (5.57×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for HandOfBlood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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