Rascasse Audience Intelligence

Hitradio Ohr Audience in Germany

A data profile of the people who buy, follow and care about Hitradio Ohr in Germany — modelled from more than twelve digital signal sources. Hitradio Ohr has an estimated audience of 823,598 people in Germany.

The average Hitradio Ohr fan in Germany is 41.0 years old, balanced, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern.

Top brand affinities include Tagesschau, Nature, Carbonated water, with strongest over-indexing on Tagesschau (1.89× the country average).

Demographically, the Hitradio Ohr audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Community Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Hitradio Ohr fan in Germany is balanced, around 41.0 years old, with strong Community Orientation tendencies and a notable affinity for Tagesschau.

Category: Music & Radio · Type: Radio Station

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hitradio Ohr profile in Germany.

Audience size
824K
in Germany
Gender
53.4%
46.6% male
Age
41.0
average years
Country rank
#7691
Radio Station in Germany
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hitradio Ohr fans

53.4% are female, 46.6% are male, average age 41.0.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Hitradio Ohr audience in Germany
MetricValue
Female53.4%
Male46.6%
Average age41.0
Estimated audience size823,598
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Hitradio Ohr audience in Germany
Age bracketShare%
16-1916%
20-2917%
30-3920%
40-4923%
50+23%
Fig. 04

Worldwide distribution

97.9%

of the worldwide Hitradio Ohr audience comes from Germany.

Worldwide audience distribution share by country for Hitradio Ohr
CountryShare
Germany97.9%
France1.0%
Spain0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hitradio Ohr audience in Germany is strongest.

Fig. 05

Top regions by affinity

Hitradio Ohr fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~600K13.59×
02Bremen~4K0.56×
03Sachsen-Anhalt~10K0.54×
04Mecklenburg-Vorpommern~7K0.50×
05Rheinland-Pfalz~20K0.48×
06Saarland~4K0.47×
07Brandenburg~10K0.44×
08Thüringen~8K0.43×
09Hessen~20K0.35×
10Hamburg~6K0.32×
11Schleswig-Holstein~9K0.31×
12Sachsen~10K0.28×
13Berlin~8K0.23×
14Niedersachsen~20K0.20×
15Bayern~20K0.19×
16Nordrhein-Westfalen~30K0.15×
Fig. 06

Affinity by region

Affinity by region — Hitradio Ohr, Germany
0.15×1.00×13.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hitradio Ohr audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hitradio Ohr audience
#·InterestCategoryAffinity×
01Carbonated waterFood & Beverages10.22×
02Fox News ChannelMovies & TV10.22×
03BlanketHome & Garden3.60×
04VolunteeringPolitics & Society2.78×
05Breaking newsMovies & TV2.69×
06TelegramInternet & Social Media2.32×
07NatureHome & Garden2.14×
08VacationsTravel & Leisure2.01×
09Online newspaperNews1.95×
10TagesschauMovies & TV1.89×
11FocusNews1.86×
12Local newsNews1.78×
13TransfermarktSports1.73×
14FamilyKids & Family1.70×
15TattoosFashion & Accessoires1.65×
16DessertsFood & Beverages1.65×
17EmailTechnology & Electronics1.63×
18HugendubelShopping1.61×
19German languagePolitics & Society1.56×
20KitchenHome & Garden1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hitradio Ohr audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Hitradio Ohr audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.42×
ExtroversionTHRILL1.37×
Risk AppetiteTHRILL1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Hitradio Ohr audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.84×
Sports ActivityPOWER0.87×
Price SensitivityPREMIUM0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Hitradio Ohr have in Germany?

Hitradio Ohr has an estimated audience of 823,598 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.

02

What is the gender split and age of Hitradio Ohr fans?

53.4% of Hitradio Ohr fans are female, 46.6% are male, with an average age of 41.0 years.

03

Which brands do Hitradio Ohr fans like most?

Hitradio Ohr fans show strongest brand affinity for Tagesschau (1.89×), Nature (2.14×), and Carbonated water (10.22×) over the country average.

04

Where do Hitradio Ohr fans live in Germany?

Hitradio Ohr fans in Germany are most concentrated in Baden-Württemberg (reach ~600K), Nordrhein-Westfalen (reach ~30K), and Bayern (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Hitradio Ohr fans also like?

Beyond Hitradio Ohr itself, the audience over-indexes on Nature (2.14×), Carbonated water (10.22×), Breaking news (2.69×), and Family (1.7×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hitradio Ohr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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