Immunology Audience in Germany
Immunology has an estimated audience of 375,546 people in Germany. 68.5% are female, 31.5% are male, average age 45.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Anthrax (American band), Immune system, Virus, Dog health.
The average Immunology fan in Germany is 45.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Anthrax (American band), Immune system, with strongest over-indexing on Tagesschau (2.77× the country average). Demographically, the Immunology audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Healthy Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Immunology fans
| Metric | Value |
|---|---|
| Female | 68.5% |
| Male | 31.5% |
| Average age | 45.1 |
| Estimated audience size | 375,546 |
Audience persona
The typical Immunology fan in Germany is more female, around 45.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 89,962 | 1.09× |
| Bayern | 69,185 | 1.15× |
| Baden-Württemberg | 51,660 | 1.01× |
| Niedersachsen | 38,849 | 1.07× |
| Hessen | 32,355 | 1.13× |
| Rheinland-Pfalz | 22,781 | 1.21× |
| Berlin | 17,804 | 1.06× |
| Sachsen | 16,341 | 0.89× |
| Schleswig-Holstein | 13,708 | 1.02× |
| Hamburg | 10,948 | 1.29× |
| Brandenburg | 10,441 | 0.9× |
| Sachsen-Anhalt | 10,186 | 1.05× |
| Thüringen | 8,265 | 0.86× |
| Mecklenburg-Vorpommern | 5,873 | 0.82× |
| Saarland | 4,010 | 0.87× |
| Bremen | 1,910 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.77× | Movies & TV |
| Anthrax (American band) | 21.91× | Music & Radio |
| Immune system | 11.96× | Health |
| Virus | 5.36× | Health |
| Dog health | 3.9× | Pets & Animals |
| Spiegel Online | 2.23× | News |
| Drop shipping | 2.96× | Shopping |
| Toddler | 2.76× | Kids & Family |
| Bacteria | 7.37× | Health |
| Wikipedia | 2.17× | Internet & Social Media |
| Allergy | 8.68× | Health |
| Metabolism | 4.61× | Health |
| Vegetarian cuisine | 2.46× | Food & Beverages |
| IKEA | 1.74× | Home & Garden |
| Supernaturals | 3.57× | Health |
| Cat food | 2.85× | Pets & Animals |
| Childhood | 2.16× | Kids & Family |
| Electronic funds transfer | 2.3× | Business & Career |
| Healthy diet | 2.38× | Health |
| Leisure | 1.67× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 2.18 |
| Sustainability | BALANCE | 2 |
| Mindfulness | BALANCE | 1.65 |
| Design Affinity | PREMIUM | 1.56 |
| Sports Activity | POWER | 1.51 |
| Quality Awareness | PREMIUM | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.5% |
| Brazil | 6.3% |
| Italy | 4.9% |
See Immunology audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Immunology have in Germany?
Immunology has an estimated audience of 375,546 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Immunology fans?
68.5% of Immunology fans are female, 31.5% are male, with an average age of 45.1 years.
Which brands do Immunology fans like most?
Immunology fans show strongest brand affinity for Tagesschau (2.77×), Anthrax (American band) (21.91×), and Immune system (11.96×) over the country average.
Where do Immunology fans live in Germany?
Immunology fans in Germany are most concentrated in Nordrhein-Westfalen (reach 89,962), Bayern (reach 69,185), and Baden-Württemberg (reach 51,660). These three regions account for the largest share of the active audience.
What other brands do Immunology fans also like?
Beyond Immunology itself, the audience over-indexes on Anthrax (American band) (21.91×), Immune system (11.96×), Virus (5.36×), and Dog health (3.9×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Immunology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.