A data profile of the people who buy, follow and care about Immunology in Germany — modelled from more than twelve digital signal sources. Immunology has an estimated audience of 375,546 people in Germany.
The average Immunology fan in Germany is 45.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tagesschau, Immune system, Anthrax (American band), with strongest over-indexing on Tagesschau (2.77× the country average).
Demographically, the Immunology audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Mindfulness, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Immunology fan in Germany is more female, around 45.1 years old, with strong Mindfulness tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Immunology profile in Germany.
68.5% are female, 31.5% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 68.5% |
| Male | 31.5% |
| Average age | 45.1 |
| Estimated audience size | 375,546 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 13% | |
| 30-39 | 19% | |
| 40-49 | 27% | |
| 50+ | 32% |
of the worldwide Immunology audience comes from Germany.
| Country | Share |
|---|---|
| United States | 30.5% |
| Brazil | 6.3% |
| Italy | 4.9% |
Where the Immunology audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~30K | 1.17× | |
| 02 | Hamburg | ~10K | 1.17× | |
| 03 | Rheinland-Pfalz | ~20K | 1.14× | |
| 04 | Bayern | ~70K | 1.10× | |
| 05 | Berlin | ~20K | 1.10× | |
| 06 | Nordrhein-Westfalen | ~90K | 1.06× | |
| 07 | Niedersachsen | ~40K | 1.02× | |
| 08 | Sachsen-Anhalt | ~10K | 1.01× | |
| 09 | Schleswig-Holstein | ~10K | 0.99× | |
| 10 | Baden-Württemberg | ~50K | 0.98× | |
| 11 | Saarland | ~5K | 0.98× | |
| 12 | Bremen | ~3K | 0.96× | |
| 13 | Brandenburg | ~10K | 0.95× | |
| 14 | Sachsen | ~20K | 0.92× | |
| 15 | Thüringen | ~9K | 0.92× | |
| 16 | Mecklenburg-Vorpommern | ~7K | 0.92× |
The strongest cross-interests of the Immunology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Anthrax (American band) | Music & Radio | 21.91× | ||
| 02 | Immune system | Health | 11.96× | ||
| 03 | Allergy | Health | 8.68× | ||
| 04 | Bacteria | Health | 7.37× | ||
| 05 | Virus | Health | 5.36× | ||
| 06 | Metabolism | Health | 4.61× | ||
| 07 | Dog health | Pets & Animals | 3.90× | ||
| 08 | Zooplus | Pets & Animals | 3.76× | ||
| 09 | Supernaturals | Health | 3.57× | ||
| 10 | Drop shipping | Shopping | 2.96× | ||
| 11 | Cat food | Pets & Animals | 2.85× | ||
| 12 | Tagesschau | Movies & TV | 2.77× | ||
| 13 | Toddler | Kids & Family | 2.76× | ||
| 14 | Vegetarian cuisine | Food & Beverages | 2.46× | ||
| 15 | Healthy diet | Health | 2.38× | ||
| 16 | Electronic funds transfer | Business & Career | 2.30× | ||
| 17 | Wikipedia | Internet & Social Media | 2.17× | ||
| 18 | Childhood | Kids & Family | 2.16× | ||
| 19 | IKEA | Home & Garden | 1.74× | ||
| 20 | Leisure | Travel & Leisure | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.99× | |
| Indulgence | JOY | 1.82× | |
| Community Orientation | OPEN | 1.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.00× | |
| Extroversion | THRILL | 1.06× | |
| Urban Lifestyle | OPEN | 1.10× |
Immunology has an estimated audience of 375,546 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
68.5% of Immunology fans are female, 31.5% are male, with an average age of 45.1 years.
Immunology fans show strongest brand affinity for Tagesschau (2.77×), Immune system (11.96×), and Anthrax (American band) (21.91×) over the country average.
Immunology fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Immunology itself, the audience over-indexes on Immune system (11.96×), Anthrax (American band) (21.91×), Virus (5.36×), and Dog health (3.9×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Immunology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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