Internal combustion engine Audience in Germany
Internal combustion engine has an estimated audience of 4,031,755 people in Germany. 23.4% are female, 76.6% are male, average age 37.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Satire, Jennifer Love Hewitt, German television comedy, PUDELEK.
The average Internal combustion engine fan in Germany is 37.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Satire, Jennifer Love Hewitt, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Internal combustion engine audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Internal combustion engine fans
| Metric | Value |
|---|---|
| Female | 23.4% |
| Male | 76.6% |
| Average age | 37.3 |
| Estimated audience size | 4,031,755 |
Audience persona
The typical Internal combustion engine fan in Germany is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 839,037 | 0.95× |
| Bayern | 671,961 | 1.04× |
| Baden-Württemberg | 581,818 | 1.06× |
| Niedersachsen | 408,561 | 1.04× |
| Sachsen | 304,040 | 1.54× |
| Hessen | 270,471 | 0.88× |
| Rheinland-Pfalz | 188,857 | 0.93× |
| Berlin | 160,054 | 0.89× |
| Brandenburg | 139,076 | 1.11× |
| Schleswig-Holstein | 124,552 | 0.86× |
| Sachsen-Anhalt | 119,447 | 1.14× |
| Thüringen | 108,819 | 1.06× |
| Hamburg | 95,805 | 1.05× |
| Mecklenburg-Vorpommern | 75,426 | 0.98× |
| Saarland | 41,217 | 0.83× |
| Bremen | 21,766 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Satire | 6.76× | Literature |
| Jennifer Love Hewitt | 11.31× | Movies & TV |
| German television comedy | 6.52× | Movies & TV |
| PUDELEK | 11.31× | News |
| Country rap | 6.35× | Music & Radio |
| Škoda Kodiaq | 6.88× | Cars & Mobility |
| Western Union | 4.19× | Business & Career |
| Headphones | 5.53× | Technology & Electronics |
| Allgäu | 5.94× | Travel & Leisure |
| Transfermarkt | 2.81× | Sports |
| Tagesschau | 1.87× | Movies & TV |
| James Franco | 11.31× | Movies & TV |
| Pets | 1.69× | Pets & Animals |
| Automobiles | 1.92× | Cars & Mobility |
| Saturn (store) | 2.96× | Shopping |
| FC Bayern Munich | 1.54× | Sports |
| FRITZ!Box | 2.43× | Technology & Electronics |
| Used car | 2.39× | Cars & Mobility |
| Porsche | 2.6× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.43 |
| Need for Security | CONSERVATISM | 1.32 |
| Early Adopter Mentality | POWER | 1.26 |
| DIY Mentality | THRILL | 1.24 |
| Sports Activity | POWER | 1.11 |
| Luxury Orientation | PREMIUM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Italy | 5.1% |
| United Kingdom | 4.7% |
See Internal combustion engine audiences in other countries
- Internal combustion engine — United States
- Internal combustion engine — United Kingdom
- Internal combustion engine — France
- Internal combustion engine — Italy
- Internal combustion engine — Spain
- Internal combustion engine — Brazil
- Internal combustion engine — Japan
- Internal combustion engine — South Korea
- Internal combustion engine — India
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Internal combustion engine have in Germany?
Internal combustion engine has an estimated audience of 4,031,755 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Internal combustion engine fans?
23.4% of Internal combustion engine fans are female, 76.6% are male, with an average age of 37.3 years.
Which brands do Internal combustion engine fans like most?
Internal combustion engine fans show strongest brand affinity for Jotex (78.71×), Satire (6.76×), and Jennifer Love Hewitt (11.31×) over the country average.
Where do Internal combustion engine fans live in Germany?
Internal combustion engine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 839,037), Bayern (reach 671,961), and Baden-Württemberg (reach 581,818). These three regions account for the largest share of the active audience.
What other brands do Internal combustion engine fans also like?
Beyond Internal combustion engine itself, the audience over-indexes on Satire (6.76×), Jennifer Love Hewitt (11.31×), German television comedy (6.52×), and PUDELEK (11.31×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Internal combustion engine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.