Rascasse Audience Intelligence

Internal combustion engine Audience in Germany

A data profile of the people who buy, follow and care about Internal combustion engine in Germany — modelled from more than twelve digital signal sources. Internal combustion engine has an estimated audience of 4,031,755 people in Germany.

#903among Topic in Germany#74in Cars & Mobility

The average Internal combustion engine fan in Germany is 37.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, James Franco, Transfermarkt, with strongest over-indexing on Tagesschau (1.93× the country average).

Demographically, the Internal combustion engine audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Internal combustion engine fan in Germany is more male, around 37.3 years old, with strong Need for Security tendencies and a notable affinity for Tagesschau.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Internal combustion engine profile in Germany.

Audience size
4M
in Germany
Gender
23.4%♀
76.6% male
Age
37.3
average years
Country rank
#1456
Topic in Germany
Fig. 01

Search interest · 12-month trend

+57%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Internal combustion engine fans

23.4% are female, 76.6% are male, average age 37.3.

Fig. 02

Gender split

23.4%
Female
76.6%
Male
Demographic split for Internal combustion engine audience in Germany
MetricValue
Female23.4%
Male76.6%
Average age37.3
Estimated audience size4,031,755
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Internal combustion engine audience in Germany
Age bracketShare%
16-1923%
20-2920%
30-3921%
40-4921%
50+14%
Fig. 04

Worldwide distribution

4.3%

of the worldwide Internal combustion engine audience comes from Germany.

Worldwide audience distribution share by country for Internal combustion engine
CountryShare
United States22.5%
Italy5.1%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Internal combustion engine audience in Germany is strongest.

Fig. 05

Top regions by affinity

Internal combustion engine fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~300K1.50×
02Sachsen-Anhalt~100K1.18×
03Brandenburg~100K1.14×
04Thüringen~100K1.14×
05Baden-Württemberg~600K1.05×
06Bayern~700K1.04×
07Niedersachsen~400K1.02×
08Mecklenburg-Vorpommern~80K1.02×
09Hamburg~90K0.99×
10Rheinland-Pfalz~200K0.93×
11Saarland~50K0.92×
12Nordrhein-Westfalen~800K0.91×
13Hessen~300K0.88×
14Schleswig-Holstein~100K0.85×
15Berlin~100K0.82×
16Bremen~30K0.76×
Fig. 06

Affinity by region

Affinity by region — Internal combustion engine, Germany
0.76×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Internal combustion engine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Internal combustion engine audience
#·InterestCategoryAffinity×
01James FrancoMovies & TV11.31×
02Hilary SwankMovies & TV10.85×
03PUDELEKNews8.46×
04Jennifer Love HewittMovies & TV6.68×
05Škoda KodiaqCars & Mobility5.30×
06SixtCars & Mobility4.79×
07Motor oilCars & Mobility4.45×
08Western UnionBusiness & Career3.56×
09Automobile repair shopCars & Mobility3.21×
10Solar energyHome & Garden2.86×
11Tesla MotorsCars & Mobility2.82×
12TransfermarktSports2.56×
13Used carCars & Mobility2.44×
14FRITZ!BoxTechnology & Electronics2.34×
15TattoosFashion & Accessoires2.17×
16AutoScout24Cars & Mobility1.97×
17TagesschauMovies & TV1.93×
18NatureHome & Garden1.81×
19Müller (company)Food & Beverages1.71×
20FamilyKids & Family1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Internal combustion engine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Internal combustion engine audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.67×
PatriotismCONSERVATISM1.59×
Risk AppetiteTHRILL1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Internal combustion engine audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.69×
Price SensitivityPREMIUM0.71×
SustainabilityBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Internal combustion engine have in Germany?

Internal combustion engine has an estimated audience of 4,031,755 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Internal combustion engine fans?

23.4% of Internal combustion engine fans are female, 76.6% are male, with an average age of 37.3 years.

03

Which brands do Internal combustion engine fans like most?

Internal combustion engine fans show strongest brand affinity for Tagesschau (1.93×), James Franco (11.31×), and Transfermarkt (2.56×) over the country average.

04

Where do Internal combustion engine fans live in Germany?

Internal combustion engine fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~800K), Bayern (reach ~700K), and Baden-Württemberg (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Internal combustion engine fans also like?

Beyond Internal combustion engine itself, the audience over-indexes on James Franco (11.31×), Transfermarkt (2.56×), Western Union (3.56×), and Solar energy (2.86×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Internal combustion engine audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Internal combustion engine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →