Internal combustion engine Audience in United States

Internal combustion engine logo

Internal combustion engine has an estimated audience of 20,944,740 people in United States. 24.1% are female, 75.9% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Hipster, Governor of Michigan, Vocal harmony, Wok.

The average Internal combustion engine fan in United States is 38.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Hipster, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Internal combustion engine audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Risk Appetite, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Internal combustion engine fans

Demographic split for Internal combustion engine audience in United States
MetricValue
Female24.1%
Male75.9%
Average age38.6
Estimated audience size20,944,740

Audience persona

The typical Internal combustion engine fan in United States is more male, around 38.6 years old, with strong Risk Appetite tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Internal combustion engine in United States
RegionReachAffinity
California2,752,9491.2×
Texas1,934,1591.07×
Florida1,458,4821.03×
New York1,144,6350.98×
Illinois776,0731.11×
Pennsylvania682,0650.97×
Michigan681,9611.25×
Georgia662,7151.03×
Ohio606,5350.94×
North Carolina577,4720.92×
Virginia563,6901.1×
Washington520,1151.24×
New Jersey484,9030.91×
Arizona436,1251.02×
Massachusetts433,1241.05×
Indiana381,5261×
Tennessee374,6800.89×
Maryland356,1010.99×
Missouri320,2290.95×
Colorado314,5440.95×
Minnesota288,2690.96×
Alabama275,9950.94×
Wisconsin270,1660.86×
Oregon257,2971.07×
Louisiana256,9660.95×
Kentucky244,7380.93×
Oklahoma236,6071.02×
South Carolina234,9470.75×
Connecticut208,8460.99×
Nevada192,7150.95×
Idaho186,4301.77×
Utah180,1130.96×
Kansas167,4021.01×
Iowa164,9580.96×
Mississippi141,7260.82×
Nebraska122,1661.16×
Montana117,7492.03×
Arkansas116,0320.67×
New Mexico88,3840.84×
West Virginia80,2950.82×
Hawaii78,9270.88×
Washington, District of Columbia77,8961.24×
New Hampshire71,8310.87×
Maine56,5500.75×
South Dakota55,1561.14×
Rhode Island47,4580.71×
Alaska43,4980.97×
Delaware42,5000.74×
North Dakota40,2780.94×
Vermont34,1100.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Internal combustion engine audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Hipster20.8×Politics & Society
Governor of Michigan12.12×Politics & Society
Vocal harmony7.1×Music & Radio
Wok8.5×Food & Beverages
Grinch4.62×Movies & TV
Goop5.88×Internet & Social Media
Cherish (group)11.44×Music & Radio
Urban Outfitters1.9×Shopping
Combat sport1.57×Sports
Hibachi7.31×Food & Beverages
El Paso County, Colorado10.76×Travel & Leisure
Google Home5.32×Technology & Electronics
La Jolla7.36×Travel & Leisure
Grace Slick6.93×Music & Radio
Fairy godmother5.77×Literature
headspace7.05×Health
Israel1.5×Travel & Leisure
UK garage3.55×Music & Radio
N1 road (South Africa)2.68×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Internal combustion engine audience
TraitClusterScore
Risk AppetiteTHRILL1.6
Quality AwarenessPREMIUM1.42
Need for SecurityCONSERVATISM1.39
Luxury OrientationPREMIUM1.33
PatriotismCONSERVATISM1.3
Early Adopter MentalityPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for Internal combustion engine
CountryShare
United States22.5%
Italy5.1%
United Kingdom4.7%

See Internal combustion engine audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Internal combustion engine have in United States?

Internal combustion engine has an estimated audience of 20,944,740 people in United States, concentrated in California and Texas.

What is the gender split and age of Internal combustion engine fans?

24.1% of Internal combustion engine fans are female, 75.9% are male, with an average age of 38.6 years.

Which brands do Internal combustion engine fans like most?

Internal combustion engine fans show strongest brand affinity for Keene, New Hampshire (675×), Hipster (20.8×), and Governor of Michigan (12.12×) over the country average.

Where do Internal combustion engine fans live in United States?

Internal combustion engine fans in United States are most concentrated in California (reach 2,752,949), Texas (reach 1,934,159), and Florida (reach 1,458,482). These three regions account for the largest share of the active audience.

What other brands do Internal combustion engine fans also like?

Beyond Internal combustion engine itself, the audience over-indexes on Hipster (20.8×), Governor of Michigan (12.12×), Vocal harmony (7.1×), and Wok (8.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Internal combustion engine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.