Internal combustion engine Audience in United States
Internal combustion engine has an estimated audience of 20,944,740 people in United States. 24.1% are female, 75.9% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Finnair, CarGurus, Capital One, Google Maps, Indeed.com.
The average Internal combustion engine fan in United States is 38.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, CarGurus, Capital One, with strongest over-indexing on Finnair (675× the country average). Demographically, the Internal combustion engine audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Risk Appetite, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Internal combustion engine fans
| Metric | Value |
|---|---|
| Female | 24.1% |
| Male | 75.9% |
| Average age | 38.6 |
| Estimated audience size | 20,944,740 |
Audience persona
The typical Internal combustion engine fan in United States is more male, around 38.6 years old, with strong Risk Appetite tendencies and a notable affinity for Finnair.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 2,752,949 | 1.2× |
| Texas | 1,934,159 | 1.07× |
| Florida | 1,458,482 | 1.03× |
| New York | 1,144,635 | 0.98× |
| Illinois | 776,073 | 1.11× |
| Pennsylvania | 682,065 | 0.97× |
| Michigan | 681,961 | 1.25× |
| Georgia | 662,715 | 1.03× |
| Ohio | 606,535 | 0.94× |
| North Carolina | 577,472 | 0.92× |
| Virginia | 563,690 | 1.1× |
| Washington | 520,115 | 1.24× |
| New Jersey | 484,903 | 0.91× |
| Arizona | 436,125 | 1.02× |
| Massachusetts | 433,124 | 1.05× |
| Indiana | 381,526 | 1× |
| Tennessee | 374,680 | 0.89× |
| Maryland | 356,101 | 0.99× |
| Missouri | 320,229 | 0.95× |
| Colorado | 314,544 | 0.95× |
| Minnesota | 288,269 | 0.96× |
| Alabama | 275,995 | 0.94× |
| Wisconsin | 270,166 | 0.86× |
| Oregon | 257,297 | 1.07× |
| Louisiana | 256,966 | 0.95× |
| Kentucky | 244,738 | 0.93× |
| Oklahoma | 236,607 | 1.02× |
| South Carolina | 234,947 | 0.75× |
| Connecticut | 208,846 | 0.99× |
| Nevada | 192,715 | 0.95× |
| Idaho | 186,430 | 1.77× |
| Utah | 180,113 | 0.96× |
| Kansas | 167,402 | 1.01× |
| Iowa | 164,958 | 0.96× |
| Mississippi | 141,726 | 0.82× |
| Nebraska | 122,166 | 1.16× |
| Montana | 117,749 | 2.03× |
| Arkansas | 116,032 | 0.67× |
| New Mexico | 88,384 | 0.84× |
| West Virginia | 80,295 | 0.82× |
| Hawaii | 78,927 | 0.88× |
| Washington, District of Columbia | 77,896 | 1.24× |
| New Hampshire | 71,831 | 0.87× |
| Maine | 56,550 | 0.75× |
| South Dakota | 55,156 | 1.14× |
| Rhode Island | 47,458 | 0.71× |
| Alaska | 43,498 | 0.97× |
| Delaware | 42,500 | 0.74× |
| North Dakota | 40,278 | 0.94× |
| Vermont | 34,110 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| CarGurus | 27.93× | Cars & Mobility |
| Capital One | 13.7× | Business & Career |
| Google Maps | 11.38× | Internet & Social Media |
| Indeed.com | 7.95× | Business & Career |
| Aaron Rodgers | 10.58× | Sports |
| Enterprise Rent-A-Car | 9.81× | Cars & Mobility |
| AccuWeather | 9.73× | Home & Garden |
| Circle K | 10.53× | Shopping |
| Bruce Willis | 10.53× | Movies & TV |
| Honda Accord | 20.8× | Cars & Mobility |
| DeviantArt | 10.02× | Internet & Social Media |
| Jeff Bezos | 15.54× | Business & Career |
| Google News | 7.14× | News |
| ICloud | 10.31× | Technology & Electronics |
| Clint Eastwood | 9.83× | Movies & TV |
| Diane Keaton | 6.7× | Movies & TV |
| Beetlejuice | 5.23× | Movies & TV |
| Khan Academy | 9× | Business & Career |
| Jason Momoa | 9.73× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.6 |
| Quality Awareness | PREMIUM | 1.42 |
| Need for Security | CONSERVATISM | 1.39 |
| Luxury Orientation | PREMIUM | 1.33 |
| Patriotism | CONSERVATISM | 1.3 |
| Early Adopter Mentality | POWER | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Italy | 5.1% |
| United Kingdom | 4.7% |
See Internal combustion engine audiences in other countries
- Internal combustion engine — Germany
- Internal combustion engine — United Kingdom
- Internal combustion engine — France
- Internal combustion engine — Italy
- Internal combustion engine — Spain
- Internal combustion engine — Brazil
- Internal combustion engine — Japan
- Internal combustion engine — South Korea
- Internal combustion engine — India
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Internal combustion engine have in United States?
Internal combustion engine has an estimated audience of 20,944,740 people in United States, concentrated in California and Texas.
What is the gender split and age of Internal combustion engine fans?
24.1% of Internal combustion engine fans are female, 75.9% are male, with an average age of 38.6 years.
Which brands do Internal combustion engine fans like most?
Internal combustion engine fans show strongest brand affinity for Finnair (675×), CarGurus (27.93×), and Capital One (13.7×) over the country average.
Where do Internal combustion engine fans live in United States?
Internal combustion engine fans in United States are most concentrated in California (reach 2,752,949), Texas (reach 1,934,159), and Florida (reach 1,458,482). These three regions account for the largest share of the active audience.
What other brands do Internal combustion engine fans also like?
Beyond Internal combustion engine itself, the audience over-indexes on CarGurus (27.93×), Capital One (13.7×), Google Maps (11.38×), and Indeed.com (7.95×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Internal combustion engine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.