Komoot Audience in Germany
A data profile of the people who buy, follow and care about Komoot in Germany — modelled from more than twelve digital signal sources. Komoot has an estimated audience of 1,751,686 people in Germany.
The average Komoot fan in Germany is 37.0 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include strava, Vuelta a España, Chicago Marathon, with strongest over-indexing on strava (36.13× the country average).
Demographically, the Komoot audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Sports Activity, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Komoot fan in Germany is more male, around 37.0 years old, with strong Sports Activity tendencies and a notable affinity for strava.
At a glance
The key figures that characterise the Komoot profile in Germany.
Search interest · 12-month trend
Audience demographics of Komoot
44.6% are female, 55.4% are male, average age 37.0.
Gender split
| Metric | Value |
|---|---|
| Female | 44.6% |
| Male | 55.4% |
| Average age | 37.0 |
| Estimated audience size | 1,751,686 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 20% | |
| 50+ | 14% |
Geography
Where the Komoot audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~400K | 1.56× | |
| 02 | Bayern | ~400K | 1.52× | |
| 03 | Sachsen | ~100K | 1.25× | |
| 04 | Rheinland-Pfalz | ~100K | 1.22× | |
| 05 | Nordrhein-Westfalen | ~400K | 1.13× | |
| 06 | Hessen | ~100K | 1.11× | |
| 07 | Thüringen | ~50K | 1.08× | |
| 08 | Niedersachsen | ~200K | 1.07× | |
| 09 | Saarland | ~20K | 0.90× | |
| 10 | Schleswig-Holstein | ~50K | 0.87× | |
| 11 | Sachsen-Anhalt | ~40K | 0.79× | |
| 12 | Brandenburg | ~40K | 0.75× | |
| 13 | Berlin | ~60K | 0.74× | |
| 14 | Bremen | ~10K | 0.70× | |
| 15 | Mecklenburg-Vorpommern | ~20K | 0.68× | |
| 16 | Hamburg | ~30K | 0.66× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Komoot audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | strava | Sports | 36.13× | ||
| 02 | Chicago Marathon | Sports | 20.17× | ||
| 03 | Vuelta a España | Sports | 18.21× | ||
| 04 | Parkrun | Sports | 11.59× | ||
| 05 | Shimano | Cars & Mobility | 6.91× | ||
| 06 | Bob Odenkirk | Movies & TV | 6.47× | ||
| 07 | Indoor cycling | Sports | 5.85× | ||
| 08 | Ineos Grenadiers | Sports | 5.58× | ||
| 09 | Bicycle helmet | Cars & Mobility | 4.85× | ||
| 10 | Activity tracker | Technology & Electronics | 3.76× | ||
| 11 | Motorcycle helmet | Cars & Mobility | 2.86× | ||
| 12 | Bicycle touring | Sports | 2.84× | ||
| 13 | Robert Redford | Movies & TV | 2.77× | ||
| 14 | Electric bicycle | Cars & Mobility | 2.69× | ||
| 15 | Tour de France | Sports | 2.68× | ||
| 16 | Extreme sport | Sports | 2.36× | ||
| 17 | Fitness and figure competition | Sports | 2.32× | ||
| 18 | Running | Sports | 2.18× | ||
| 19 | Swimming | Sports | 1.84× | ||
| 20 | House music | Music & Radio | 1.64× |
Personality of the Komoot audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.49× | |
| Risk Appetite | THRILL | 1.44× | |
| Quality Awareness | PREMIUM | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.91× | |
| Individualism | JOY | 0.94× | |
| Extroversion | THRILL | 0.94× |
Frequently asked questions
How many fans does Komoot have in Germany?
Komoot has an estimated audience of 1,751,686 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Komoot fans?
44.6% of Komoot fans are female, 55.4% are male, with an average age of 37.0 years.
Which brands do Komoot fans like most?
Komoot fans show strongest brand affinity for strava (36.13×), Vuelta a España (18.21×), and Chicago Marathon (20.17×) over the country average.
Where do Komoot fans live in Germany?
Komoot fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~400K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.
What other brands do Komoot fans also like?
Beyond Komoot itself, the audience over-indexes on Vuelta a España (18.21×), Chicago Marathon (20.17×), Shimano (6.91×), and Bicycle touring (2.84×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Sports audiences in Germany
See Komoot audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Komoot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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