Las Vegas Strip Audience in Germany
Las Vegas Strip has an estimated audience of 340,104 people in Germany. 60.9% are female, 39.1% are male, average age 40.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: David Copperfield (illusionist), Ehrlich Brothers, Der Spiegel, Bellagio (resort), Halifax (United Kingdom bank).
The average Las Vegas Strip fan in Germany is 40.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include David Copperfield (illusionist), Ehrlich Brothers, Der Spiegel, with strongest over-indexing on David Copperfield (illusionist) (97.24× the country average). Demographically, the Las Vegas Strip audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Sports Activity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Las Vegas Strip fans
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 40.5 |
| Estimated audience size | 340,104 |
Audience persona
The typical Las Vegas Strip fan in Germany is more female, around 40.5 years old, with strong Sports Activity tendencies and a notable affinity for David Copperfield (illusionist).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 79,283 | 1.07× |
| Bayern | 76,595 | 1.4× |
| Baden-Württemberg | 59,840 | 1.29× |
| Niedersachsen | 36,182 | 1.1× |
| Hessen | 34,274 | 1.32× |
| Rheinland-Pfalz | 19,657 | 1.15× |
| Berlin | 14,962 | 0.98× |
| Sachsen | 14,430 | 0.87× |
| Schleswig-Holstein | 11,539 | 0.94× |
| Brandenburg | 8,215 | 0.78× |
| Hamburg | 8,160 | 1.06× |
| Thüringen | 8,117 | 0.94× |
| Sachsen-Anhalt | 5,213 | 0.59× |
| Saarland | 4,436 | 1.06× |
| Mecklenburg-Vorpommern | 3,792 | 0.58× |
| Bremen | 2,552 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| David Copperfield (illusionist) | 97.24× | Movies & TV |
| Ehrlich Brothers | 25.31× | Movies & TV |
| Der Spiegel | 14.64× | News |
| Bellagio (resort) | 84.76× | Travel & Leisure |
| Halifax (United Kingdom bank) | 98.39× | Business & Career |
| Onet.pl | 20× | News |
| Die Welt | 11.67× | News |
| Las Vegas | 20.73× | Travel & Leisure |
| The Guardian | 20× | News |
| Die Zeit | 11.49× | News |
| Wirtualna Polska | 20× | News |
| CNN | 15.13× | Movies & TV |
| Handelsblatt | 11.78× | Business & Career |
| Frankfurter Allgemeine Zeitung | 10.2× | News |
| Chaz Bono | 56.57× | Movies & TV |
| Angela Merkel | 13.01× | Politics & Society |
| Mandalay Bay | 93.17× | Travel & Leisure |
| BBC | 19.56× | Movies & TV |
| The New York Times | 12.65× | News |
| Fox News Channel | 20× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.96 |
| Design Affinity | PREMIUM | 1.67 |
| Pet Ownership | JOY | 1.58 |
| Sustainability | BALANCE | 1.52 |
| Quality Awareness | PREMIUM | 1.47 |
| Travelling | THRILL | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.0% |
| United Kingdom | 5.1% |
| Canada | 3.5% |
See Las Vegas Strip audiences in other countries
More POI audiences in Germany
- Spa, Belgium (2,371,784)
- Indian Ocean (1,584,573)
- Reichstag building (1,432,500)
- Römer (1,354,443)
- Manhattan (1,176,261)
Frequently asked questions
How many fans does Las Vegas Strip have in Germany?
Las Vegas Strip has an estimated audience of 340,104 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Las Vegas Strip fans?
60.9% of Las Vegas Strip fans are female, 39.1% are male, with an average age of 40.5 years.
Which brands do Las Vegas Strip fans like most?
Las Vegas Strip fans show strongest brand affinity for David Copperfield (illusionist) (97.24×), Ehrlich Brothers (25.31×), and Der Spiegel (14.64×) over the country average.
Where do Las Vegas Strip fans live in Germany?
Las Vegas Strip fans in Germany are most concentrated in Nordrhein-Westfalen (reach 79,283), Bayern (reach 76,595), and Baden-Württemberg (reach 59,840). These three regions account for the largest share of the active audience.
What other brands do Las Vegas Strip fans also like?
Beyond Las Vegas Strip itself, the audience over-indexes on Ehrlich Brothers (25.31×), Der Spiegel (14.64×), Bellagio (resort) (84.76×), and Halifax (United Kingdom bank) (98.39×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Las Vegas Strip. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.