Rascasse Audience Intelligence

Las Vegas Strip Audience in Germany

A data profile of the people who buy, follow and care about Las Vegas Strip in Germany — modelled from more than twelve digital signal sources. Las Vegas Strip has an estimated audience of 340,104 people in Germany.

#32among POI in Germany#1467among POI in Germany#1270in Travel & Leisure

The average Las Vegas Strip fan in Germany is 40.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include David Copperfield (illusionist), Ehrlich Brothers, Der Spiegel, with strongest over-indexing on David Copperfield (illusionist) (97.24× the country average).

Demographically, the Las Vegas Strip audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Las Vegas Strip fan in Germany is more female, around 40.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for David Copperfield (illusionist).

Category: Travel & Leisure · Type: POI · Subtype: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Las Vegas Strip profile in Germany.

Audience size
340K
in Germany
Gender
60.9%♀
39.1% male
Age
40.5
average years
Country rank
#15848
POI in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Las Vegas Strip fans

60.9% are female, 39.1% are male, average age 40.5.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Las Vegas Strip audience in Germany
MetricValue
Female60.9%
Male39.1%
Average age40.5
Estimated audience size340,104
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Las Vegas Strip audience in Germany
Age bracketShare%
16-1912%
20-2922%
30-3923%
40-4924%
50+18%
Fig. 04

Worldwide distribution

1.9%

of the worldwide Las Vegas Strip audience comes from Germany.

Worldwide audience distribution share by country for Las Vegas Strip
CountryShare
United States65.0%
United Kingdom5.1%
Canada3.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Las Vegas Strip audience in Germany is strongest.

Fig. 05

Top regions by affinity

Las Vegas Strip fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~70K1.36×
02Hessen~30K1.29×
03Baden-Württemberg~60K1.26×
04Rheinland-Pfalz~20K1.12×
05Niedersachsen~40K1.09×
06Saarland~4K1.07×
07Nordrhein-Westfalen~80K1.04×
08Hamburg~8K1.03×
09Thüringen~8K0.97×
10Bremen~3K0.96×
11Berlin~10K0.94×
12Schleswig-Holstein~10K0.94×
13Sachsen~10K0.89×
14Brandenburg~9K0.85×
15Sachsen-Anhalt~7K0.77×
16Mecklenburg-Vorpommern~5K0.77×
Fig. 06

Affinity by region

Affinity by region — Las Vegas Strip, Germany
0.77×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Las Vegas Strip audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Las Vegas Strip audience
#·InterestCategoryAffinity×
01Halifax (United Kingdom bank)Business & Career98.39×
02David Copperfield (illusionist)Movies & TV97.24×
03Mandalay BayTravel & Leisure93.17×
04Bellagio (resort)Travel & Leisure84.76×
05Chaz BonoMovies & TV56.57×
06Ehrlich BrothersMovies & TV25.31×
07Las VegasTravel & Leisure20.73×
08Onet.plNews20.00×
09The GuardianNews20.00×
10Wirtualna PolskaNews20.00×
11BBCMovies & TV19.56×
12CNNMovies & TV15.13×
13Der SpiegelNews14.64×
14Angela MerkelPolitics & Society13.01×
15The New York TimesNews12.65×
16HandelsblattBusiness & Career11.78×
17Die WeltNews11.67×
18Die ZeitNews11.49×
19Frankfurter Allgemeine ZeitungNews10.20×
20EssoCars & Mobility8.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Las Vegas Strip audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Las Vegas Strip audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.74×
Pet OwnershipJOY1.43×
Design AffinityPREMIUM1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Las Vegas Strip audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.88×
Community OrientationOPEN0.91×
ExtroversionTHRILL0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Las Vegas Strip have in Germany?

Las Vegas Strip has an estimated audience of 340,104 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Las Vegas Strip fans?

60.9% of Las Vegas Strip fans are female, 39.1% are male, with an average age of 40.5 years.

03

Which brands do Las Vegas Strip fans like most?

Las Vegas Strip fans show strongest brand affinity for David Copperfield (illusionist) (97.24×), Ehrlich Brothers (25.31×), and Der Spiegel (14.64×) over the country average.

04

Where do Las Vegas Strip fans live in Germany?

Las Vegas Strip fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Las Vegas Strip fans also like?

Beyond Las Vegas Strip itself, the audience over-indexes on Ehrlich Brothers (25.31×), Der Spiegel (14.64×), Bellagio (resort) (84.76×), and Halifax (United Kingdom bank) (98.39×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More POI audiences in Germany

See Las Vegas Strip audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Las Vegas Strip. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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