Leave of absence Audience in Germany
Leave of absence has an estimated audience of 697,620 people in Germany. 57.9% are female, 42.1% are male, average age 41.7. Top regions: Bayern, Nordrhein-Westfalen, Hessen. Top brand affinities: Jotex, Trivago, Real property, HolidayCheck, Vueling.
The average Leave of absence fan in Germany is 41.7 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Hessen. Top brand affinities include Jotex, Trivago, Real property, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Leave of absence audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Quality Awareness, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Leave of absence fans
| Metric | Value |
|---|---|
| Female | 57.9% |
| Male | 42.1% |
| Average age | 41.7 |
| Estimated audience size | 697,620 |
Audience persona
The typical Leave of absence fan in Germany is more female, around 41.7 years old, with strong Quality Awareness tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 106,087 | 0.95× |
| Nordrhein-Westfalen | 97,943 | 0.64× |
| Hessen | 73,427 | 1.38× |
| Baden-Württemberg | 68,451 | 0.72× |
| Berlin | 45,556 | 1.46× |
| Niedersachsen | 29,180 | 0.43× |
| Rheinland-Pfalz | 22,748 | 0.65× |
| Thüringen | 17,138 | 0.96× |
| Sachsen-Anhalt | 16,644 | 0.92× |
| Sachsen | 16,495 | 0.48× |
| Brandenburg | 15,426 | 0.71× |
| Bremen | 14,961 | 2.51× |
| Mecklenburg-Vorpommern | 14,638 | 1.1× |
| Saarland | 14,552 | 1.7× |
| Schleswig-Holstein | 13,638 | 0.54× |
| Hamburg | 13,248 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Trivago | 9.96× | Travel & Leisure |
| Real property | 9.46× | Home & Garden |
| HolidayCheck | 8.03× | Travel & Leisure |
| Vueling | 20× | Travel & Leisure |
| Google Flights | 8.18× | Travel & Leisure |
| TUI Cruises | 13.5× | Travel & Leisure |
| Royal Caribbean Cruises Ltd. | 22.46× | Travel & Leisure |
| Momondo | 15.94× | Travel & Leisure |
| Ryanair | 4.46× | Travel & Leisure |
| Day spa | 8.3× | Beauty & Wellness |
| Livemusic | 4.43× | Music & Radio |
| Phoenix Reisen | 11.07× | Travel & Leisure |
| Trenitalia | 20× | Cars & Mobility |
| Tagesschau | 2.36× | Movies & TV |
| Do it yourself (DIY) | 2.51× | Home & Garden |
| Alpine skiing | 3.7× | Sports |
| Retirement planning | 11.03× | Business & Career |
| Natural foods | 4.66× | Food & Beverages |
| Wizz Air | 6.75× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.61 |
| Sports Activity | POWER | 2.36 |
| Design Affinity | PREMIUM | 2.21 |
| Sustainability | BALANCE | 2.14 |
| Travelling | THRILL | 1.91 |
| DIY Mentality | THRILL | 1.9 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 21.3% |
| Germany | 20.4% |
| United States | 13.8% |
See Leave of absence audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Leave of absence have in Germany?
Leave of absence has an estimated audience of 697,620 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Leave of absence fans?
57.9% of Leave of absence fans are female, 42.1% are male, with an average age of 41.7 years.
Which brands do Leave of absence fans like most?
Leave of absence fans show strongest brand affinity for Jotex (78.71×), Trivago (9.96×), and Real property (9.46×) over the country average.
Where do Leave of absence fans live in Germany?
Leave of absence fans in Germany are most concentrated in Bayern (reach 106,087), Nordrhein-Westfalen (reach 97,943), and Hessen (reach 73,427). These three regions account for the largest share of the active audience.
What other brands do Leave of absence fans also like?
Beyond Leave of absence itself, the audience over-indexes on Trivago (9.96×), Real property (9.46×), HolidayCheck (8.03×), and Vueling (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Leave of absence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.