A data profile of the people who buy, follow and care about Leave of absence in United States — modelled from more than twelve digital signal sources. Leave of absence has an estimated audience of 471,246 people in United States.
The average Leave of absence fan in United States is 41.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Mineral water, Discount stores, Renewable energy, with strongest over-indexing on Mineral water (7.16× the country average).
Demographically, the Leave of absence audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Leave of absence fan in United States is more female, around 41.2 years old, with strong Quality Awareness tendencies and a notable affinity for Mineral water.
The key figures that characterise the Leave of absence profile in United States.
64.5% are female, 35.5% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 41.2 |
| Estimated audience size | 471,246 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 23% |
Where the Leave of absence audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~90K | 1.74× | |
| 02 | Massachusetts | ~10K | 1.44× | |
| 03 | Washington | ~10K | 1.41× | |
| 04 | New York | ~40K | 1.36× | |
| 05 | Nevada | ~6K | 1.24× | |
| 06 | Georgia | ~20K | 1.23× | |
| 07 | Connecticut | ~6K | 1.21× | |
| 08 | New Jersey | ~10K | 1.20× | |
| 09 | Hawaii | ~2K | 1.20× | |
| 10 | Washington, District of Columbia | ~2K | 1.19× | |
| 11 | Rhode Island | ~2K | 1.18× | |
| 12 | Virginia | ~10K | 1.16× | |
| 13 | Maryland | ~9K | 1.15× | |
| 14 | Minnesota | ~8K | 1.14× | |
| 15 | Illinois | ~20K | 1.12× | |
| 16 | Arizona | ~10K | 1.10× | |
| 17 | Oregon | ~6K | 1.10× | |
| 18 | Colorado | ~8K | 1.06× | |
| 19 | Louisiana | ~6K | 1.05× | |
| 20 | Pennsylvania | ~20K | 1.04× | |
| 21 | Utah | ~4K | 1.04× | |
| 22 | Texas | ~40K | 1.00× | |
| 23 | North Carolina | ~10K | 1.00× | |
| 24 | Delaware | ~1K | 0.98× | |
| 25 | Mississippi | ~4K | 0.97× | |
| 26 | New Mexico | ~2K | 0.96× | |
| 27 | Alaska | <1K | 0.96× | |
| 28 | Florida | ~30K | 0.95× | |
| 29 | Tennessee | ~9K | 0.95× | |
| 30 | North Dakota | <1K | 0.95× | |
| 31 | Alabama | ~6K | 0.94× | |
| 32 | Montana | ~1K | 0.94× | |
| 33 | South Carolina | ~7K | 0.93× | |
| 34 | Missouri | ~7K | 0.92× | |
| 35 | Nebraska | ~2K | 0.92× | |
| 36 | New Hampshire | ~2K | 0.92× | |
| 37 | Wisconsin | ~6K | 0.90× | |
| 38 | Kansas | ~3K | 0.90× | |
| 39 | South Dakota | <1K | 0.90× | |
| 40 | Vermont | <1K | 0.90× | |
| 41 | Arkansas | ~3K | 0.88× | |
| 42 | Maine | ~1K | 0.88× | |
| 43 | Michigan | ~10K | 0.85× | |
| 44 | Indiana | ~7K | 0.85× | |
| 45 | Oklahoma | ~4K | 0.85× | |
| 46 | West Virginia | ~2K | 0.85× | |
| 47 | Ohio | ~10K | 0.83× | |
| 48 | Kentucky | ~5K | 0.83× | |
| 49 | Iowa | ~3K | 0.83× | |
| 50 | Idaho | ~2K | 0.83× |
The strongest cross-interests of the Leave of absence audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mineral water | Food & Beverages | 7.16× | ||
| 02 | Parental leave | Kids & Family | 6.49× | ||
| 03 | Weather forecasting | Home & Garden | 5.02× | ||
| 04 | QVC | Movies & TV | 4.92× | ||
| 05 | Renewable energy | Business & Career | 4.61× | ||
| 06 | Sustainable energy | Home & Garden | 4.52× | ||
| 07 | Microwave oven | Home & Garden | 4.48× | ||
| 08 | Lottery | Games | 4.32× | ||
| 09 | Hypermarket | Shopping | 4.02× | ||
| 10 | Discount stores | Shopping | 4.01× | ||
| 11 | First class travel | Travel & Leisure | 3.87× | ||
| 12 | Non-alcoholic beverage | Food & Beverages | 3.87× | ||
| 13 | FedEx | Business & Career | 3.77× | ||
| 14 | Innovation | Business & Career | 3.06× | ||
| 15 | Solar energy | Home & Garden | 3.04× | ||
| 16 | Mortgage loans | Business & Career | 2.65× | ||
| 17 | Airbnb | Travel & Leisure | 2.53× | ||
| 18 | Shopping malls | Shopping | 2.43× | ||
| 19 | Pizza Hut | Food & Beverages | 2.26× | ||
| 20 | Internet & Social Media | 1.93× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.57× | |
| Convenience Orientation | PREMIUM | 2.35× | |
| Travelling | THRILL | 2.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.82× | |
| Creativity | OPEN | 0.83× | |
| Social Media Usage | JOY | 0.90× |
Leave of absence has an estimated audience of 471,246 people in United States, concentrated in California and Texas.
64.5% of Leave of absence fans are female, 35.5% are male, with an average age of 41.2 years.
Leave of absence fans show strongest brand affinity for Mineral water (7.16×), Discount stores (4.01×), and Renewable energy (4.61×) over the country average.
Leave of absence fans in United States are most concentrated in California (reach ~90K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Leave of absence itself, the audience over-indexes on Discount stores (4.01×), Renewable energy (4.61×), FedEx (3.77×), and Microwave oven (4.48×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Leave of absence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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