Linguistics Audience in Germany
Linguistics has an estimated audience of 965,018 people in Germany. 56.5% are female, 43.5% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Learning, Transfermarkt, Tagesschau, LinkedIn, Photography.
The average Linguistics fan in Germany is 40.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Learning, Transfermarkt, Tagesschau, with strongest over-indexing on Learning (2.76× the country average). Demographically, the Linguistics audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Spirituality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Linguistics fans
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 40.1 |
| Estimated audience size | 965,018 |
Audience persona
The typical Linguistics fan in Germany is more female, around 40.1 years old, with strong Spirituality tendencies and a notable affinity for Learning.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 174,860 | 0.83× |
| Bayern | 143,600 | 0.93× |
| Baden-Württemberg | 114,686 | 0.87× |
| Niedersachsen | 102,770 | 1.1× |
| Hessen | 81,782 | 1.11× |
| Sachsen | 69,946 | 1.48× |
| Berlin | 44,810 | 1.04× |
| Brandenburg | 39,843 | 1.33× |
| Rheinland-Pfalz | 39,071 | 0.81× |
| Mecklenburg-Vorpommern | 30,418 | 1.65× |
| Schleswig-Holstein | 29,460 | 0.85× |
| Sachsen-Anhalt | 22,080 | 0.88× |
| Thüringen | 20,924 | 0.85× |
| Hamburg | 16,963 | 0.78× |
| Saarland | 9,567 | 0.81× |
| Bremen | 5,700 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Learning | 2.76× | Business & Career |
| Transfermarkt | 2.35× | Sports |
| Tagesschau | 1.58× | Movies & TV |
| 1.79× | Internet & Social Media | |
| Photography | 1.63× | Arts & Culture |
| Spiegel Online | 1.64× | News |
| Translation | 5.48× | Business & Career |
| Google Maps | 1.88× | Internet & Social Media |
| Germanic languages | 5.47× | Politics & Society |
| Communication | 1.87× | Technology & Electronics |
| Communication studies | 4.54× | Business & Career |
| Language | 2.74× | Business & Career |
| 1.71× | Internet & Social Media | |
| Luxembourg | 4.8× | Travel & Leisure |
| Philosophy | 1.9× | Business & Career |
| Gmail | 2× | Internet & Social Media |
| Knowledge | 1.96× | Business & Career |
| Mobile phones | 1.53× | Technology & Electronics |
| 1.57× | Internet & Social Media | |
| Education | 1.75× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.74 |
| Convenience Orientation | PREMIUM | 1.63 |
| Urban Lifestyle | OPEN | 1.62 |
| Tradition | CONSERVATISM | 1.61 |
| Indulgence | JOY | 1.58 |
| Early Adopter Mentality | POWER | 1.58 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Italy | 7.7% |
| Brazil | 6.9% |
See Linguistics audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Linguistics have in Germany?
Linguistics has an estimated audience of 965,018 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Linguistics fans?
56.5% of Linguistics fans are female, 43.5% are male, with an average age of 40.1 years.
Which brands do Linguistics fans like most?
Linguistics fans show strongest brand affinity for Learning (2.76×), Transfermarkt (2.35×), and Tagesschau (1.58×) over the country average.
Where do Linguistics fans live in Germany?
Linguistics fans in Germany are most concentrated in Nordrhein-Westfalen (reach 174,860), Bayern (reach 143,600), and Baden-Württemberg (reach 114,686). These three regions account for the largest share of the active audience.
What other brands do Linguistics fans also like?
Beyond Linguistics itself, the audience over-indexes on Transfermarkt (2.35×), Tagesschau (1.58×), LinkedIn (1.79×), and Photography (1.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Linguistics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.