A data profile of the people who buy, follow and care about Los Angeles in Germany — modelled from more than twelve digital signal sources. Los Angeles has an estimated audience of 2,999,599 people in Germany.
The average Los Angeles fan in Germany is 34.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Robert Redford, Tagesschau, Crime fiction, with strongest over-indexing on Robert Redford (4.15× the country average).
Demographically, the Los Angeles audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Community Orientation, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Los Angeles fan in Germany is more female, around 34.9 years old, with strong Community Orientation tendencies and a notable affinity for Robert Redford.
The key figures that characterise the Los Angeles profile in Germany.
56.0% are female, 44.0% are male, average age 34.9.
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 34.9 |
| Estimated audience size | 2,999,599 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 12% |
of the worldwide Los Angeles audience comes from Germany.
| Country | Share |
|---|---|
| United States | 47.3% |
| United Kingdom | 4.4% |
| China | 3.6% |
Where the Los Angeles audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~300K | 1.16× | |
| 02 | Nordrhein-Westfalen | ~700K | 1.14× | |
| 03 | Baden-Württemberg | ~500K | 1.13× | |
| 04 | Bayern | ~500K | 1.11× | |
| 05 | Hamburg | ~70K | 1.05× | |
| 06 | Berlin | ~100K | 1.04× | |
| 07 | Niedersachsen | ~300K | 1.03× | |
| 08 | Rheinland-Pfalz | ~200K | 1.03× | |
| 09 | Bremen | ~30K | 1.00× | |
| 10 | Schleswig-Holstein | ~100K | 0.99× | |
| 11 | Sachsen | ~100K | 0.96× | |
| 12 | Saarland | ~30K | 0.93× | |
| 13 | Thüringen | ~70K | 0.89× | |
| 14 | Brandenburg | ~80K | 0.88× | |
| 15 | Sachsen-Anhalt | ~70K | 0.87× | |
| 16 | Mecklenburg-Vorpommern | ~50K | 0.81× |
The strongest cross-interests of the Los Angeles audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jimmy Kimmel | Movies & TV | 6.07× | ||
| 02 | Robert Redford | Movies & TV | 4.15× | ||
| 03 | Dua Lipa | Music & Radio | 3.99× | ||
| 04 | Crime fiction | Literature | 3.93× | ||
| 05 | Detective fiction | Literature | 3.38× | ||
| 06 | Car wash | Cars & Mobility | 3.33× | ||
| 07 | Hollywood | Travel & Leisure | 3.19× | ||
| 08 | Property finder | Home & Garden | 2.94× | ||
| 09 | Carcare | Cars & Mobility | 2.88× | ||
| 10 | Activism | Politics & Society | 2.85× | ||
| 11 | Alles was zählt | Movies & TV | 2.82× | ||
| 12 | Ski resort | Travel & Leisure | 2.60× | ||
| 13 | Livemusic | Music & Radio | 2.52× | ||
| 14 | Hugendubel | Shopping | 2.35× | ||
| 15 | Digital photography | Business & Career | 2.32× | ||
| 16 | Canada | Travel & Leisure | 2.31× | ||
| 17 | Batman | Movies & TV | 2.24× | ||
| 18 | Tagesschau | Movies & TV | 1.77× | ||
| 19 | Android (operating system) | Technology & Electronics | 1.77× | ||
| 20 | Nature | Home & Garden | 1.73× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.89× | |
| Pet Ownership | JOY | 1.68× | |
| Extroversion | THRILL | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.90× | |
| DIY Mentality | THRILL | 0.92× | |
| Need for Security | CONSERVATISM | 0.93× |
Los Angeles has an estimated audience of 2,999,599 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
56.0% of Los Angeles fans are female, 44.0% are male, with an average age of 34.9 years.
Los Angeles fans show strongest brand affinity for Robert Redford (4.15×), Tagesschau (1.77×), and Crime fiction (3.93×) over the country average.
Los Angeles fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~700K), Bayern (reach ~500K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Los Angeles itself, the audience over-indexes on Tagesschau (1.77×), Crime fiction (3.93×), Batman (2.24×), and Livemusic (2.52×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Los Angeles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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