Hollywood Audience in Germany

Demographics of Hollywood fans

Audience persona

The typical Hollywood fan in Germany is more female, around 39.3 years old, with strong Tradition tendencies and a notable affinity for Gala.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Hollywood audiences in other countries

• Hollywood — United States
• Hollywood — United Kingdom
• Hollywood — France
• Hollywood — Italy
• Hollywood — Spain
• Hollywood — Brazil
• Hollywood — Japan
• Hollywood — South Korea
• Hollywood — India

More Region audiences in Germany

• North Rhine-Westphalia (12,537,146)
• Bavaria (11,233,911)
• Baden-Württemberg (9,848,271)
• Rhine (9,303,980)
• Lower Saxony (6,360,906)

Frequently asked questions

How many fans does Hollywood have in Germany?

Hollywood has an estimated audience of 4,139,560 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Hollywood fans?

60.6% of Hollywood fans are female, 39.4% are male, with an average age of 39.3 years.

Which brands do Hollywood fans like most?

Hollywood fans show strongest brand affinity for Gala (6.37×), PromiFlash (8.05×), and Gute Zeiten, schlechte Zeiten (2.82×) over the country average.

Where do Hollywood fans live in Germany?

Hollywood fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,031,720), Bayern (reach 707,420), and Baden-Württemberg (reach 689,101). These three regions account for the largest share of the active audience.

What other brands do Hollywood fans also like?

Beyond Hollywood itself, the audience over-indexes on PromiFlash (8.05×), Gute Zeiten, schlechte Zeiten (2.82×), Discount stores (1.63×), and Roland Kaiser (2.69×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hollywood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.