Naturschutzbund Deutschland Audience in Germany
Naturschutzbund Deutschland has an estimated audience of 409,842 people in Germany. 59.8% are female, 40.2% are male, average age 46.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Animal ethics, Happy New Year (2014 film), VIER PFOTEN, Tagesschau, Low-carbon emission.
The average Naturschutzbund Deutschland fan in Germany is 46.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Animal ethics, Happy New Year (2014 film), VIER PFOTEN, with strongest over-indexing on Animal ethics (7.36× the country average). Demographically, the Naturschutzbund Deutschland audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party · Subtype: Charity
Demographics of Naturschutzbund Deutschland fans
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 46.1 |
| Estimated audience size | 409,842 |
Audience persona
The typical Naturschutzbund Deutschland fan in Germany is more female, around 46.1 years old, with strong Pet Ownership tendencies and a notable affinity for Animal ethics.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 94,757 | 1.06× |
| Baden-Württemberg | 55,099 | 0.99× |
| Bayern | 46,268 | 0.7× |
| Niedersachsen | 45,903 | 1.15× |
| Hessen | 28,985 | 0.93× |
| Rheinland-Pfalz | 19,129 | 0.93× |
| Berlin | 16,753 | 0.91× |
| Schleswig-Holstein | 15,083 | 1.02× |
| Sachsen | 14,531 | 0.72× |
| Brandenburg | 12,354 | 0.97× |
| Hamburg | 12,150 | 1.31× |
| Thüringen | 8,823 | 0.84× |
| Sachsen-Anhalt | 8,569 | 0.81× |
| Mecklenburg-Vorpommern | 6,699 | 0.86× |
| Saarland | 5,827 | 1.16× |
| Bremen | 5,718 | 1.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Animal ethics | 7.36× | Politics & Society |
| Happy New Year (2014 film) | 6.52× | Movies & TV |
| VIER PFOTEN | 6.79× | Pets & Animals |
| Tagesschau | 2.5× | Movies & TV |
| Low-carbon emission | 25.18× | Politics & Society |
| Food | 1.89× | Food & Beverages |
| Consumer electronics | 1.94× | Technology & Electronics |
| Germany | 1.82× | Travel & Leisure |
| Arts and music | 1.71× | Arts & Culture |
| Food and drink | 1.55× | Food & Beverages |
| Norwegian Forest cat | 9.62× | Pets & Animals |
| Hugendubel | 4.33× | Shopping |
| Movies | 1.68× | Movies & TV |
| Jane Goodall | 8.42× | Pets & Animals |
| Spiegel Online | 1.94× | News |
| Litter box | 3.56× | Pets & Animals |
| Gala | 2.08× | News |
| Animal law | 5.27× | Pets & Animals |
| Discount stores | 1.65× | Shopping |
| Obedience school | 3.04× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.07 |
| Community Orientation | OPEN | 1.86 |
| Sustainability | BALANCE | 1.71 |
| Tradition | CONSERVATISM | 1.65 |
| Need for Security | CONSERVATISM | 1.6 |
| Healthy Lifestyle | BALANCE | 1.53 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.2% |
| Austria | 0.2% |
| China | 0.2% |
See Naturschutzbund Deutschland audiences in other countries
- Naturschutzbund Deutschland — United States
- Naturschutzbund Deutschland — United Kingdom
- Naturschutzbund Deutschland — France
- Naturschutzbund Deutschland — Italy
- Naturschutzbund Deutschland — Spain
- Naturschutzbund Deutschland — Brazil
- Naturschutzbund Deutschland — Japan
- Naturschutzbund Deutschland — South Korea
- Naturschutzbund Deutschland — India
More Charity audiences in Germany
- Stiftung Warentest (2,042,868)
- Animal Equality (1,577,976)
- Aktion Mensch (1,538,153)
- American Marketing Association (1,521,810)
- United Nations (1,415,011)
Frequently asked questions
How many fans does Naturschutzbund Deutschland have in Germany?
Naturschutzbund Deutschland has an estimated audience of 409,842 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Naturschutzbund Deutschland fans?
59.8% of Naturschutzbund Deutschland fans are female, 40.2% are male, with an average age of 46.1 years.
Which brands do Naturschutzbund Deutschland fans like most?
Naturschutzbund Deutschland fans show strongest brand affinity for Animal ethics (7.36×), Happy New Year (2014 film) (6.52×), and VIER PFOTEN (6.79×) over the country average.
Where do Naturschutzbund Deutschland fans live in Germany?
Naturschutzbund Deutschland fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,757), Baden-Württemberg (reach 55,099), and Bayern (reach 46,268). These three regions account for the largest share of the active audience.
What other brands do Naturschutzbund Deutschland fans also like?
Beyond Naturschutzbund Deutschland itself, the audience over-indexes on Happy New Year (2014 film) (6.52×), VIER PFOTEN (6.79×), Tagesschau (2.5×), and Low-carbon emission (25.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Naturschutzbund Deutschland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.