Nürnberger Versicherung Audience in Germany
Nürnberger Versicherung has an estimated audience of 1,626 people in Germany. 47.7% are female, 52.3% are male, average age 41.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Cocktail, Kieser Training, Stradivarius, VfL Wolfsburg, Snow White (Fables).
The average Nürnberger Versicherung fan in Germany is 41.5 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Cocktail, Kieser Training, Stradivarius, with strongest over-indexing on Cocktail (1.8× the country average). Demographically, the Nürnberger Versicherung audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Insurances
Demographics of Nürnberger Versicherung fans
| Metric | Value |
|---|---|
| Female | 47.7% |
| Male | 52.3% |
| Average age | 41.5 |
| Estimated audience size | 1,626 |
Audience persona
The typical Nürnberger Versicherung fan in Germany is balanced, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Cocktail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 217,379 | 1.92× |
| Nordrhein-Westfalen | 157,005 | 1.02× |
| Baden-Württemberg | 90,784 | 0.94× |
| Niedersachsen | 60,557 | 0.89× |
| Hessen | 53,891 | 1× |
| Sachsen | 33,835 | 0.98× |
| Rheinland-Pfalz | 30,477 | 0.86× |
| Berlin | 28,849 | 0.92× |
| Brandenburg | 23,688 | 1.08× |
| Thüringen | 20,284 | 1.13× |
| Sachsen-Anhalt | 18,870 | 1.03× |
| Schleswig-Holstein | 18,682 | 0.74× |
| Mecklenburg-Vorpommern | 13,633 | 1.01× |
| Hamburg | 11,978 | 0.75× |
| Saarland | 9,263 | 1.07× |
| Bremen | 3,864 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cocktail | 1.8× | Food & Beverages |
| Kieser Training | 5.55× | Sports |
| Stradivarius | 1.88× | Shopping |
| VfL Wolfsburg | 1.6× | Sports |
| Snow White (Fables) | 1.53× | Literature |
| Video izle | 2.15× | |
| Loincloth | 1.72× | Fashion & Accessoires |
| Metamorphoses | 1.81× | Literature |
| Preacher (comics) | 3.7× | Literature |
| Peugeot 308 | 1.88× | Cars & Mobility |
| Esra Erol | 2.66× | Movies & TV |
| Eurotunnel | 2.37× | Cars & Mobility |
| Euphonium | 4.17× | Music & Radio |
| Jaguar F-Pace | 2.42× | Cars & Mobility |
| Molly Hatchet | 4.82× | Music & Radio |
| Samanyolu Haber | 1.57× | Movies & TV |
| Viator | 2.16× | Travel & Leisure |
| Gender-neutral language | 1.88× | Politics & Society |
| The Equalizer | 1.7× | Movies & TV |
| Brunello Cucinelli | 1.59× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.51 |
| Indulgence | JOY | 1.37 |
| Family Orientation | CONSERVATISM | 1.27 |
| Sports Activity | POWER | 1.17 |
| Career Orientation | POWER | 1.16 |
| Healthy Lifestyle | BALANCE | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 49.5% |
| Germany | 23.1% |
| Hong Kong | 2.8% |
See Nürnberger Versicherung audiences in other countries
- Nürnberger Versicherung — United States
- Nürnberger Versicherung — United Kingdom
- Nürnberger Versicherung — France
- Nürnberger Versicherung — Italy
- Nürnberger Versicherung — Spain
- Nürnberger Versicherung — Brazil
- Nürnberger Versicherung — Japan
- Nürnberger Versicherung — South Korea
- Nürnberger Versicherung — India
More Insurances audiences in Germany
- Huk24 (6,584,419)
- Techniker Krankenkasse (5,922,907)
- AOK (5,126,536)
- Barmer (3,888,686)
- Allianz (3,618,685)
Frequently asked questions
How many fans does Nürnberger Versicherung have in Germany?
Nürnberger Versicherung has an estimated audience of 1,626 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Nürnberger Versicherung fans?
47.7% of Nürnberger Versicherung fans are female, 52.3% are male, with an average age of 41.5 years.
Which brands do Nürnberger Versicherung fans like most?
Nürnberger Versicherung fans show strongest brand affinity for Cocktail (1.8×), Kieser Training (5.55×), and Stradivarius (1.88×) over the country average.
Where do Nürnberger Versicherung fans live in Germany?
Nürnberger Versicherung fans in Germany are most concentrated in Bayern (reach 217,379), Nordrhein-Westfalen (reach 157,005), and Baden-Württemberg (reach 90,784). These three regions account for the largest share of the active audience.
What other brands do Nürnberger Versicherung fans also like?
Beyond Nürnberger Versicherung itself, the audience over-indexes on Kieser Training (5.55×), Stradivarius (1.88×), VfL Wolfsburg (1.6×), and Snow White (Fables) (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nürnberger Versicherung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.