Oldie Antenne Audience in Germany
Oldie Antenne has an estimated audience of 408,343 people in Germany. 49.3% are female, 50.7% are male, average age 41.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Stradivarius, Israel, Snow White (Fables), Home Delivery.
The average Oldie Antenne fan in Germany is 41.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Stradivarius, Israel, with strongest over-indexing on Gil Ofarim (1.96× the country average). Demographically, the Oldie Antenne audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Radio Station
Demographics of Oldie Antenne fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 41.8 |
| Estimated audience size | 408,343 |
Audience persona
The typical Oldie Antenne fan in Germany is balanced, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 107,693 | 1.21× |
| Bayern | 82,822 | 1.26× |
| Baden-Württemberg | 45,925 | 0.82× |
| Niedersachsen | 38,631 | 0.97× |
| Hessen | 33,535 | 1.08× |
| Rheinland-Pfalz | 21,194 | 1.04× |
| Sachsen | 20,834 | 1.04× |
| Schleswig-Holstein | 14,743 | 1.01× |
| Thüringen | 13,017 | 1.25× |
| Saarland | 12,318 | 2.46× |
| Sachsen-Anhalt | 9,457 | 0.89× |
| Brandenburg | 9,242 | 0.73× |
| Berlin | 8,691 | 0.48× |
| Hamburg | 5,810 | 0.63× |
| Mecklenburg-Vorpommern | 4,131 | 0.53× |
| Bremen | 2,125 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.96× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Israel | 1.85× | Travel & Leisure |
| Snow White (Fables) | 1.81× | Literature |
| Home Delivery | 1.85× | Food & Beverages |
| KLIX (AM) | 1.67× | Music & Radio |
| Golem | 1.89× | Technology & Electronics |
| Corfu (regional unit) | 1.73× | Travel & Leisure |
| Figure painting (hobby) | 2.16× | Arts & Culture |
| Volvo V60 | 2.47× | Cars & Mobility |
| Esra Erol | 2.77× | Movies & TV |
| Theocracy | 4.91× | Music & Radio |
| Keeper (password manager) | 1.96× | Technology & Electronics |
| Emperor Entertainment Group | 1.69× | Business & Career |
| Zagreb | 1.76× | Travel & Leisure |
| Chalkidiki | 1.7× | Travel & Leisure |
| Glashütte | 1.75× | Travel & Leisure |
| The Equalizer | 1.99× | Movies & TV |
| Competitive dance | 2.02× | Sports |
| Throne of Glass | 2.02× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.11 |
| Indulgence | JOY | 1.04 |
| Pet Ownership | JOY | 1.03 |
| Sports Activity | POWER | 1.02 |
| LGBTQ+ Identity | OPEN | 0.96 |
| Family Orientation | CONSERVATISM | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 89.7% |
| Austria | 3.3% |
| Switzerland | 2.1% |
See Oldie Antenne audiences in other countries
More Music & Radio audiences in Germany
- WWWQ (8,269,951)
- WDR 4 (3,017,998)
- Radio Bollerwagen (2,683,136)
- Radio Bob (2,417,155)
- NDR 2 (2,261,911)
Frequently asked questions
How many fans does Oldie Antenne have in Germany?
Oldie Antenne has an estimated audience of 408,343 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Oldie Antenne fans?
49.3% of Oldie Antenne fans are female, 50.7% are male, with an average age of 41.8 years.
Which brands do Oldie Antenne fans like most?
Oldie Antenne fans show strongest brand affinity for Gil Ofarim (1.96×), Stradivarius (1.97×), and Israel (1.85×) over the country average.
Where do Oldie Antenne fans live in Germany?
Oldie Antenne fans in Germany are most concentrated in Nordrhein-Westfalen (reach 107,693), Bayern (reach 82,822), and Baden-Württemberg (reach 45,925). These three regions account for the largest share of the active audience.
What other brands do Oldie Antenne fans also like?
Beyond Oldie Antenne itself, the audience over-indexes on Stradivarius (1.97×), Israel (1.85×), Snow White (Fables) (1.81×), and Home Delivery (1.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Oldie Antenne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.