Rascasse Audience Intelligence

Patrick Mahomes Audience in Germany

A data profile of the people who buy, follow and care about Patrick Mahomes in Germany — modelled from more than twelve digital signal sources. Patrick Mahomes has an estimated audience of 255,319 people in Germany.

The average Patrick Mahomes fan in Germany is 32.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Buffalo Bills, Baltimore Ravens, Indianapolis Colts, with strongest over-indexing on Buffalo Bills (28.36× the country average).

Demographically, the Patrick Mahomes audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Patrick Mahomes fan in Germany is more male, around 32.0 years old, with strong Risk Appetite tendencies and a notable affinity for Buffalo Bills.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Patrick Mahomes profile in Germany.

Audience size
255K
in Germany
Gender
33.5%
66.5% male
Age
32.0
average years
Country rank
#19393
Person in Germany
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Patrick Mahomes fans

33.5% are female, 66.5% are male, average age 32.0.

Fig. 02

Gender split

33.5%
Female
66.5%
Male
Demographic split for Patrick Mahomes audience in Germany
MetricValue
Female33.5%
Male66.5%
Average age32.0
Estimated audience size255,319
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the Patrick Mahomes audience in Germany
Age bracketShare%
16-1938%
20-2923%
30-3918%
40-4913%
50+8%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Patrick Mahomes audience comes from Germany.

Worldwide audience distribution share by country for Patrick Mahomes
CountryShare
United States80.0%
Canada3.6%
Mexico2.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Patrick Mahomes audience in Germany is strongest.

Fig. 05

Top regions by affinity

Patrick Mahomes fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~7K1.20×
02Bayern~50K1.13×
03Hessen~20K1.13×
04Rheinland-Pfalz~10K1.11×
05Schleswig-Holstein~10K1.11×
06Niedersachsen~30K1.10×
07Nordrhein-Westfalen~60K1.09×
08Berlin~10K1.05×
09Baden-Württemberg~40K1.03×
10Saarland~3K0.95×
11Brandenburg~8K0.93×
12Bremen~2K0.92×
13Sachsen~10K0.90×
14Thüringen~6K0.85×
15Mecklenburg-Vorpommern~4K0.82×
16Sachsen-Anhalt~5K0.77×
Fig. 06

Affinity by region

Affinity by region — Patrick Mahomes, Germany
0.77×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Patrick Mahomes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Patrick Mahomes audience
#·InterestCategoryAffinity×
01Baltimore RavensSports36.40×
02Denver BroncosSports35.09×
03Cincinnati BengalsSports33.57×
04Indianapolis ColtsSports31.11×
05Buffalo BillsSports28.36×
06Tampa Bay BuccaneersSports26.38×
07New York JetsSports25.76×
08Pittsburgh SteelersSports24.11×
09New Orleans SaintsSports22.99×
10Green Bay PackersSports22.77×
11Kansas City ChiefsSports21.58×
12Cleveland BrownsSports19.84×
13Tom BradySports19.25×
14Charlotte HornetsSports18.76×
15Utah JazzSports18.04×
16Sally FieldMovies & TV17.99×
17Dallas CowboysSports17.13×
18Seattle SeahawksSports17.10×
19New England PatriotsSports16.75×
20NFLSports4.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Patrick Mahomes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Patrick Mahomes audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.44×
PatriotismCONSERVATISM1.43×
Early Adopter MentalityPOWER1.24×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Patrick Mahomes audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
Design AffinityPREMIUM0.66×
MindfulnessBALANCE0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Patrick Mahomes have in Germany?

Patrick Mahomes has an estimated audience of 255,319 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Patrick Mahomes fans?

33.5% of Patrick Mahomes fans are female, 66.5% are male, with an average age of 32.0 years.

03

Which brands do Patrick Mahomes fans like most?

Patrick Mahomes fans show strongest brand affinity for Buffalo Bills (28.36×), Baltimore Ravens (36.4×), and Indianapolis Colts (31.11×) over the country average.

04

Where do Patrick Mahomes fans live in Germany?

Patrick Mahomes fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Patrick Mahomes fans also like?

Beyond Patrick Mahomes itself, the audience over-indexes on Baltimore Ravens (36.4×), Indianapolis Colts (31.11×), Denver Broncos (35.09×), and Tampa Bay Buccaneers (26.38×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Patrick Mahomes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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