A data profile of the people who buy, follow and care about Patrick Mahomes in Germany — modelled from more than twelve digital signal sources. Patrick Mahomes has an estimated audience of 255,319 people in Germany.
The average Patrick Mahomes fan in Germany is 32.0 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Buffalo Bills, Baltimore Ravens, Indianapolis Colts, with strongest over-indexing on Buffalo Bills (28.36× the country average).
Demographically, the Patrick Mahomes audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Patrick Mahomes fan in Germany is more male, around 32.0 years old, with strong Risk Appetite tendencies and a notable affinity for Buffalo Bills.
The key figures that characterise the Patrick Mahomes profile in Germany.
33.5% are female, 66.5% are male, average age 32.0.
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 32.0 |
| Estimated audience size | 255,319 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 13% | |
| 50+ | 8% |
of the worldwide Patrick Mahomes audience comes from Germany.
| Country | Share |
|---|---|
| United States | 80.0% |
| Canada | 3.6% |
| Mexico | 2.2% |
Where the Patrick Mahomes audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~7K | 1.20× | |
| 02 | Bayern | ~50K | 1.13× | |
| 03 | Hessen | ~20K | 1.13× | |
| 04 | Rheinland-Pfalz | ~10K | 1.11× | |
| 05 | Schleswig-Holstein | ~10K | 1.11× | |
| 06 | Niedersachsen | ~30K | 1.10× | |
| 07 | Nordrhein-Westfalen | ~60K | 1.09× | |
| 08 | Berlin | ~10K | 1.05× | |
| 09 | Baden-Württemberg | ~40K | 1.03× | |
| 10 | Saarland | ~3K | 0.95× | |
| 11 | Brandenburg | ~8K | 0.93× | |
| 12 | Bremen | ~2K | 0.92× | |
| 13 | Sachsen | ~10K | 0.90× | |
| 14 | Thüringen | ~6K | 0.85× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.82× | |
| 16 | Sachsen-Anhalt | ~5K | 0.77× |
The strongest cross-interests of the Patrick Mahomes audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baltimore Ravens | Sports | 36.40× | ||
| 02 | Denver Broncos | Sports | 35.09× | ||
| 03 | Cincinnati Bengals | Sports | 33.57× | ||
| 04 | Indianapolis Colts | Sports | 31.11× | ||
| 05 | Buffalo Bills | Sports | 28.36× | ||
| 06 | Tampa Bay Buccaneers | Sports | 26.38× | ||
| 07 | New York Jets | Sports | 25.76× | ||
| 08 | Pittsburgh Steelers | Sports | 24.11× | ||
| 09 | New Orleans Saints | Sports | 22.99× | ||
| 10 | Green Bay Packers | Sports | 22.77× | ||
| 11 | Kansas City Chiefs | Sports | 21.58× | ||
| 12 | Cleveland Browns | Sports | 19.84× | ||
| 13 | Tom Brady | Sports | 19.25× | ||
| 14 | Charlotte Hornets | Sports | 18.76× | ||
| 15 | Utah Jazz | Sports | 18.04× | ||
| 16 | Sally Field | Movies & TV | 17.99× | ||
| 17 | Dallas Cowboys | Sports | 17.13× | ||
| 18 | Seattle Seahawks | Sports | 17.10× | ||
| 19 | New England Patriots | Sports | 16.75× | ||
| 20 | NFL | Sports | 4.41× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.44× | |
| Patriotism | CONSERVATISM | 1.43× | |
| Early Adopter Mentality | POWER | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.64× | |
| Design Affinity | PREMIUM | 0.66× | |
| Mindfulness | BALANCE | 0.71× |
Patrick Mahomes has an estimated audience of 255,319 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
33.5% of Patrick Mahomes fans are female, 66.5% are male, with an average age of 32.0 years.
Patrick Mahomes fans show strongest brand affinity for Buffalo Bills (28.36×), Baltimore Ravens (36.4×), and Indianapolis Colts (31.11×) over the country average.
Patrick Mahomes fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Patrick Mahomes itself, the audience over-indexes on Baltimore Ravens (36.4×), Indianapolis Colts (31.11×), Denver Broncos (35.09×), and Tampa Bay Buccaneers (26.38×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Patrick Mahomes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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