Plotter Audience in Germany

Plotter has an estimated audience of 292,649 people in Germany. 76.2% are female, 23.8% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Wall decal, German television comedy, Anna-Maria Zimmermann, Sewing machine.
The average Plotter fan in Germany is 43.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Wall decal, German television comedy, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Plotter audience skews more female with an average age of 43.9, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Plotter fans
| Metric | Value |
|---|---|
| Female | 76.2% |
| Male | 23.8% |
| Average age | 43.9 |
| Estimated audience size | 292,649 |
Audience persona
The typical Plotter fan in Germany is more female, around 43.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 83,111 | 1.3× |
| Bayern | 50,582 | 1.08× |
| Baden-Württemberg | 44,289 | 1.11× |
| Niedersachsen | 39,550 | 1.39× |
| Hessen | 23,120 | 1.04× |
| Rheinland-Pfalz | 19,166 | 1.31× |
| Schleswig-Holstein | 12,417 | 1.18× |
| Sachsen | 12,401 | 0.86× |
| Berlin | 7,683 | 0.59× |
| Brandenburg | 7,332 | 0.81× |
| Thüringen | 7,220 | 0.97× |
| Sachsen-Anhalt | 6,605 | 0.87× |
| Hamburg | 5,069 | 0.77× |
| Mecklenburg-Vorpommern | 4,175 | 0.75× |
| Saarland | 4,109 | 1.14× |
| Bremen | 2,116 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Wall decal | 20.16× | Home & Garden |
| German television comedy | 8.24× | Movies & TV |
| Anna-Maria Zimmermann | 10.21× | Music & Radio |
| Sewing machine | 6.11× | Home & Garden |
| JACK & JONES | 20× | Fashion & Accessoires |
| Satire | 5.95× | Literature |
| Western Union | 5.06× | Business & Career |
| Tagesschau | 2.14× | Movies & TV |
| Focus | 3.94× | News |
| Obi (store) | 2.21× | Shopping |
| Ernsting's family | 3.87× | Shopping |
| Pets | 1.82× | Pets & Animals |
| Makerist | 16.87× | Fashion & Accessoires |
| Etsy | 3.4× | Fashion & Accessoires |
| Burda Style | 14.55× | Fashion & Accessoires |
| Saturn (store) | 3.2× | Shopping |
| Thermomix | 3.85× | Home & Garden |
| Real property | 4.14× | Home & Garden |
| Cat food | 3.16× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.96 |
| Pet Ownership | JOY | 1.8 |
| Creativity | OPEN | 1.68 |
| DIY Mentality | THRILL | 1.58 |
| Healthy Lifestyle | BALANCE | 1.43 |
| Family Orientation | CONSERVATISM | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 18.0% |
| Italy | 13.2% |
| United States | 9.7% |
See Plotter audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Plotter have in Germany?
Plotter has an estimated audience of 292,649 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Plotter fans?
76.2% of Plotter fans are female, 23.8% are male, with an average age of 43.9 years.
Which brands do Plotter fans like most?
Plotter fans show strongest brand affinity for Jotex (78.71×), Wall decal (20.16×), and German television comedy (8.24×) over the country average.
Where do Plotter fans live in Germany?
Plotter fans in Germany are most concentrated in Nordrhein-Westfalen (reach 83,111), Bayern (reach 50,582), and Baden-Württemberg (reach 44,289). These three regions account for the largest share of the active audience.
What other brands do Plotter fans also like?
Beyond Plotter itself, the audience over-indexes on Wall decal (20.16×), German television comedy (8.24×), Anna-Maria Zimmermann (10.21×), and Sewing machine (6.11×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Plotter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.