Radio Bielefeld Audience in Germany
Radio Bielefeld has an estimated audience of 1,893,468 people in Germany. 52.7% are female, 47.3% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Niedersachsen, Schleswig-Holstein. Top brand affinities: Stradivarius, Israel, Progressive rock, KLIX (AM), Škoda Kodiaq.
The average Radio Bielefeld fan in Germany is 39.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Schleswig-Holstein. Top brand affinities include Stradivarius, Israel, Progressive rock, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Radio Bielefeld audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Radio Station
Demographics of Radio Bielefeld fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 39.8 |
| Estimated audience size | 1,893,468 |
Audience persona
The typical Radio Bielefeld fan in Germany is balanced, around 39.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,420,101 | 11.09× |
| Niedersachsen | 280,914 | 1.53× |
| Schleswig-Holstein | 41,509 | 0.61× |
| Hamburg | 41,122 | 0.96× |
| Bayern | 37,336 | 0.12× |
| Hessen | 36,211 | 0.25× |
| Baden-Württemberg | 25,102 | 0.1× |
| Berlin | 22,050 | 0.26× |
| Sachsen | 8,512 | 0.09× |
| Rheinland-Pfalz | 8,220 | 0.09× |
| Mecklenburg-Vorpommern | 7,589 | 0.21× |
| Sachsen-Anhalt | 6,550 | 0.13× |
| Bremen | 6,002 | 0.37× |
| Brandenburg | 4,970 | 0.08× |
| Thüringen | 3,382 | 0.07× |
| Saarland | 795 | 0.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Israel | 2.2× | Travel & Leisure |
| Progressive rock | 1.65× | Music & Radio |
| KLIX (AM) | 2.57× | Music & Radio |
| Škoda Kodiaq | 1.54× | Cars & Mobility |
| Home Delivery | 2.02× | Food & Beverages |
| Volvo V60 | 2.18× | Cars & Mobility |
| Figure painting (hobby) | 1.81× | Arts & Culture |
| Zagreb | 1.77× | Travel & Leisure |
| Preacher (comics) | 2.97× | Literature |
| Glashütte | 1.69× | Travel & Leisure |
| Keeper (password manager) | 1.62× | Technology & Electronics |
| Theocracy | 3.64× | Music & Radio |
| Huck (magazine) | 3.31× | Internet & Social Media |
| Gender-neutral language | 1.88× | Politics & Society |
| Celtic mythology | 1.77× | Arts & Culture |
| Hakone, Kanagawa | 2.09× | Travel & Leisure |
| Phil Campbell (musician) | 1.69× | Music & Radio |
| Viator | 2.02× | Travel & Leisure |
| Throne of Glass | 1.76× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.3 |
| Sports Activity | POWER | 1.19 |
| Indulgence | JOY | 1.16 |
| Family Orientation | CONSERVATISM | 1.12 |
| Pet Ownership | JOY | 1.11 |
| Tradition | CONSERVATISM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.5% |
| Spain | 0.2% |
| Netherlands | 0.1% |
See Radio Bielefeld audiences in other countries
More Music & Radio audiences in Germany
- WWWQ (8,269,951)
- WDR 4 (3,017,998)
- Radio Bollerwagen (2,683,136)
- Radio Bob (2,417,155)
- NDR 2 (2,261,911)
Frequently asked questions
How many fans does Radio Bielefeld have in Germany?
Radio Bielefeld has an estimated audience of 1,893,468 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Radio Bielefeld fans?
52.7% of Radio Bielefeld fans are female, 47.3% are male, with an average age of 39.8 years.
Which brands do Radio Bielefeld fans like most?
Radio Bielefeld fans show strongest brand affinity for Stradivarius (1.97×), Israel (2.2×), and Progressive rock (1.65×) over the country average.
Where do Radio Bielefeld fans live in Germany?
Radio Bielefeld fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,420,101), Niedersachsen (reach 280,914), and Schleswig-Holstein (reach 41,509). These three regions account for the largest share of the active audience.
What other brands do Radio Bielefeld fans also like?
Beyond Radio Bielefeld itself, the audience over-indexes on Israel (2.2×), Progressive rock (1.65×), KLIX (AM) (2.57×), and Škoda Kodiaq (1.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Radio Bielefeld. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.