Rascasse Audience Intelligence

Radio Herford Audience in Germany

A data profile of the people who buy, follow and care about Radio Herford in Germany — modelled from more than twelve digital signal sources. Radio Herford has an estimated audience of 386,445 people in Germany.

#66among Radio Station in Germany#1734in Music & Radio

The average Radio Herford fan in Germany is 41.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Tagesschau, Nature, Carbonated water, with strongest over-indexing on Tagesschau (2.31× the country average).

Demographically, the Radio Herford audience skews balanced with an average age of 41.1, and over-indexes on personality traits such as Need for Security, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Radio Herford fan in Germany is balanced, around 41.1 years old, with strong Need for Security tendencies and a notable affinity for Tagesschau.

Category: Music & Radio · Type: Radio Station

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Radio Herford profile in Germany.

Audience size
386K
in Germany
Gender
51.1%♀
48.9% male
Age
41.1
average years
Country rank
#14414
Radio Station in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Radio Herford fans

51.1% are female, 48.9% are male, average age 41.1.

Fig. 02

Gender split

51.1%
Female
48.9%
Male
Demographic split for Radio Herford audience in Germany
MetricValue
Female51.1%
Male48.9%
Average age41.1
Estimated audience size386,445
Fig. 03

Age distribution

Ø 41.1
average years
Age distribution of the Radio Herford audience in Germany
Age bracketShare%
16-1915%
20-2917%
30-3921%
40-4924%
50+22%
Fig. 04

Worldwide distribution

98.8%

of the worldwide Radio Herford audience comes from Germany.

Worldwide audience distribution share by country for Radio Herford
CountryShare
Germany98.8%
Spain0.1%
Netherlands0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Radio Herford audience in Germany is strongest.

Fig. 05

Top regions by affinity

Radio Herford fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~300K10.88×
02Niedersachsen~70K1.95×
03Hamburg~8K0.87×
04Saarland~4K0.76×
05Thüringen~7K0.69×
06Bremen~2K0.69×
07Brandenburg~8K0.67×
08Sachsen-Anhalt~7K0.66×
09Schleswig-Holstein~8K0.58×
10Mecklenburg-Vorpommern~4K0.56×
11Rheinland-Pfalz~10K0.50×
12Sachsen~9K0.45×
13Berlin~6K0.34×
14Hessen~10K0.33×
15Baden-Württemberg~10K0.26×
16Bayern~10K0.23×
Fig. 06

Affinity by region

Affinity by region — Radio Herford, Germany
0.23×1.00×10.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Radio Herford audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Radio Herford audience
#·InterestCategoryAffinity×
01Carbonated waterFood & Beverages10.12×
02Fox News ChannelMovies & TV10.12×
03BlanketHome & Garden3.57×
04VolunteeringPolitics & Society2.55×
05Breaking newsMovies & TV2.38×
06TagesschauMovies & TV2.31×
07TelegramInternet & Social Media2.31×
08MSNNews2.29×
09NatureHome & Garden2.13×
10TransfermarktSports2.01×
11VacationsTravel & Leisure2.00×
12FocusNews1.98×
13German languagePolitics & Society1.88×
14Local newsNews1.80×
15FamilyKids & Family1.74×
16TattoosFashion & Accessoires1.74×
17DessertsFood & Beverages1.74×
18Online newspaperNews1.73×
19News magazineNews1.53×
20KitchenHome & Garden1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Radio Herford audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Radio Herford audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.37×
Community OrientationOPEN1.36×
ExtroversionTHRILL1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Radio Herford audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.84×
CreativityOPEN0.85×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Radio Herford have in Germany?

Radio Herford has an estimated audience of 386,445 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Radio Herford fans?

51.1% of Radio Herford fans are female, 48.9% are male, with an average age of 41.1 years.

03

Which brands do Radio Herford fans like most?

Radio Herford fans show strongest brand affinity for Tagesschau (2.31×), Nature (2.13×), and Carbonated water (10.12×) over the country average.

04

Where do Radio Herford fans live in Germany?

Radio Herford fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Niedersachsen (reach ~70K), and Bayern (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Radio Herford fans also like?

Beyond Radio Herford itself, the audience over-indexes on Nature (2.13×), Carbonated water (10.12×), Family (1.74×), and Fox News Channel (10.12×) compared to the Germany average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Radio Herford. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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