A data profile of the people who buy, follow and care about Radio Köln in Germany — modelled from more than twelve digital signal sources. Radio Köln has an estimated audience of 469,208 people in Germany.
The average Radio Köln fan in Germany is 40.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen.
Top brand affinities include Tagesschau, Nature, Family, with strongest over-indexing on Tagesschau (1.95× the country average).
Demographically, the Radio Köln audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Community Orientation, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Radio Köln fan in Germany is balanced, around 40.6 years old, with strong Community Orientation tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Radio Köln profile in Germany.
53.7% are female, 46.3% are male, average age 40.6.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 40.6 |
| Estimated audience size | 469,208 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 22% |
of the worldwide Radio Köln audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 96.5% |
| United Kingdom | 0.4% |
| Spain | 0.4% |
Where the Radio Köln audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~400K | 11.75× | |
| 02 | Rheinland-Pfalz | ~20K | 0.73× | |
| 03 | Bremen | ~3K | 0.69× | |
| 04 | Saarland | ~4K | 0.60× | |
| 05 | Mecklenburg-Vorpommern | ~5K | 0.59× | |
| 06 | Hessen | ~20K | 0.58× | |
| 07 | Sachsen-Anhalt | ~7K | 0.55× | |
| 08 | Thüringen | ~6K | 0.50× | |
| 09 | Hamburg | ~5K | 0.46× | |
| 10 | Brandenburg | ~7K | 0.45× | |
| 11 | Schleswig-Holstein | ~7K | 0.41× | |
| 12 | Niedersachsen | ~20K | 0.38× | |
| 13 | Berlin | ~8K | 0.38× | |
| 14 | Sachsen | ~8K | 0.35× | |
| 15 | Bayern | ~30K | 0.34× | |
| 16 | Baden-Württemberg | ~20K | 0.28× |
The strongest cross-interests of the Radio Köln audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Carbonated water | Food & Beverages | 7.84× | ||
| 02 | Fox News Channel | Movies & TV | 7.84× | ||
| 03 | Volunteering | Politics & Society | 2.72× | ||
| 04 | Breaking news | Movies & TV | 2.33× | ||
| 05 | Nature | Home & Garden | 2.02× | ||
| 06 | Telegram | Internet & Social Media | 1.99× | ||
| 07 | Tagesschau | Movies & TV | 1.95× | ||
| 08 | Vacations | Travel & Leisure | 1.91× | ||
| 09 | Transfermarkt | Sports | 1.86× | ||
| 10 | Focus | News | 1.80× | ||
| 11 | Online newspaper | News | 1.74× | ||
| 12 | Family | Kids & Family | 1.66× | ||
| 13 | Desserts | Food & Beverages | 1.63× | ||
| 14 | Tattoos | Fashion & Accessoires | 1.62× | ||
| 15 | Local news | News | 1.61× | ||
| 16 | Technology & Electronics | 1.56× | |||
| 17 | German language | Politics & Society | 1.54× | ||
| 18 | Kitchen | Home & Garden | 1.53× | ||
| 19 | Düsseldorf | Travel & Leisure | 1.53× | ||
| 20 | Hugendubel | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.35× | |
| Extroversion | THRILL | 1.30× | |
| Patriotism | CONSERVATISM | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.85× | |
| Design Affinity | PREMIUM | 0.85× | |
| Price Sensitivity | PREMIUM | 0.86× |
Radio Köln has an estimated audience of 469,208 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
53.7% of Radio Köln fans are female, 46.3% are male, with an average age of 40.6 years.
Radio Köln fans show strongest brand affinity for Tagesschau (1.95×), Nature (2.02×), and Family (1.66×) over the country average.
Radio Köln fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~30K), and Hessen (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Radio Köln itself, the audience over-indexes on Nature (2.02×), Family (1.66×), Breaking news (2.33×), and Volunteering (2.72×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Radio Köln. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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